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Heiser Ford Lincoln

Glendale, WI

4.2
1,785 Reviews
Thank you for your interest in Heiser! It's our goal to provide the information you need to make an informed car buying decision. After 100 years in business, we're committed to bringing a better automotive purchase and service experience to our customers. That's why so many make a visit to Heiser their first step in the process! They trust where to find the best value for the money. So, whether you're searching for new, certified pre-owned or used, our top-notch customer service and "Today's Your Day" attitude is available and waiting for you. That's The Heiser Difference!
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1700 W Silver Spring Dr

Glendale, WI

53209

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Showing 1,785 reviews

March 11, 2025

Everyone was absolutely fabulous to work with. JP and Justin went out of their way to get me the vehicle I wanted at a price below what other dealerships were willing to do. Presented financi More

by tcvert
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Bassim Farhoud
5.0
This rating includes all reviews, with more weight given to recent reviews.
JohnPaul "JP" Scala
5.0
This rating includes all reviews, with more weight given to recent reviews.
Justin Lee
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 11, 2025 -

Heiser Ford Lincoln responded

Thanks for your feedback on your recent visit to Heiser Ford Lincoln. It's great to hear that JP and Justin were able to assist you and that you had such a positive experience. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

March 08, 2025

I've used Heiser Ford for all my vehicle needs for the past 25+ years with satisfaction. This particularly time I was charged for a tire rotation as part of the Works Service package but the tires were ne More

by Jim
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Alex Serak
5.0
This rating includes all reviews, with more weight given to recent reviews.
Ellianna Haliga
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 10, 2025 -

Heiser Ford Lincoln responded

Thank you for providing this feedback, and we apologize for not providing you with an exceptional service experience. We never like seeing that our service didn't meet the standards customers have come to expect, but reviews like this help us improve. If you don't mind reaching out to us so that we can speak directly, we'd love to address your concerns in detail. David Lopez Service Manager (414) 247-8850 david.lopez@heiser.com

March 07, 2025

Great customer service! I went in for the works package and they found i had a nail in my tire. Phil was on top of everything and had my car ready to go in no time! Very t More

by johna267
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Philip Stam
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 07, 2025 -

Heiser Ford Lincoln responded

John, Thanks for sharing your thoughts about your experience with Heiser Ford Lincoln. Phil and our team appreciate your business and hope to see you again soon! Today’s your Day David Lopez Service Manager (414) 247-8850 david.lopez@heiser.com

March 07, 2025

The staff at this dealership was professional and courteous. They took time to communicate what was occurring throughout the service process. The service was affordable. I would utilize this dealersh More

by KMATTHEWS74
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
David Quick
5.0
This rating includes all reviews, with more weight given to recent reviews.
Alex Serak
5.0
This rating includes all reviews, with more weight given to recent reviews.
Tony Perkins
5.0
This rating includes all reviews, with more weight given to recent reviews.
Ellianna Haliga
5.0
This rating includes all reviews, with more weight given to recent reviews.
Gary Smith
5.0
This rating includes all reviews, with more weight given to recent reviews.
Philip Stam
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 07, 2025 -

Heiser Ford Lincoln responded

Thank you for your very kind review. We strive to make sure that all of our customers leave happy, and it's great to hear about your excellent experience here at Heiser Ford Lincoln. Today’s your Day David Lopez Service Manager (414) 247-8850 david.lopez@heiser.com

March 07, 2025

Very knowledgeable and attentive to my needs. Great customer service. Worked very hard to get me what I wanted. More

by SINDA4LUE
Recommend Dealer
Yes
Employees Worked With
Bruce Denson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Bruce Denson
Mar 07, 2025 -

Heiser Ford Lincoln responded

We are very happy to have provided you with such a positive experience! Bruce and our team sincerely value your business and look forward to your next visit. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

March 07, 2025

Took my Bronco Raptor in for service and the sales team made me an offer that I could not refuse on a new Bronco Raptor. This dealership is excellent and extremely fair. More

by JON C
Recommend Dealer
Yes
Employees Worked With
Bob Gigl
5.0
This rating includes all reviews, with more weight given to recent reviews.
“Hutch” Hutchinson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Chad Formico
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : JP Scala
Mar 07, 2025 -

Heiser Ford Lincoln responded

Thank you so much, Jon, for your excellent review! We are so glad that we had the opportunity to work with you in service and sales. We are thrilled that you found your experience with us here at Heiser Ford Lincoln to be a positive one. Enjoy your new Bronco Raptor! Please don't hesitate to reach out if you need anything else. Today’s your Day David Lopez Service Manager (414) 247-8850 david.lopez@heiser.com

March 07, 2025

Comfortable waiting area, kept me updated and repaired a worn part for no additional labor costs. More

by randazzo.s
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Philip Stam
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 07, 2025 -

Heiser Ford Lincoln responded

Thank you so much for your kind words , and for taking the time to leave us this wonderful feedback! Today’s your Day David Lopez Service Manager (414) 247-8850 david.lopez@heiser.com

March 06, 2025

Great customer service and wonderful at keeping me informed the entire time my car was in the shop More

by austincowart0531
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
David Lopez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Alex Serak
5.0
This rating includes all reviews, with more weight given to recent reviews.
Tony Perkins
5.0
This rating includes all reviews, with more weight given to recent reviews.
Chad Formico
5.0
This rating includes all reviews, with more weight given to recent reviews.
Tom Ikert
5.0
This rating includes all reviews, with more weight given to recent reviews.
Gordon Custer
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jacob Frank
5.0
This rating includes all reviews, with more weight given to recent reviews.
Ellianna Haliga
5.0
This rating includes all reviews, with more weight given to recent reviews.
Philip Stam
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Joseph Vicari Jr.
Mar 06, 2025 -

Heiser Ford Lincoln responded

Dear Austin, We are so glad you had a positive customer service experience at Heiser Ford Lincoln. We always want our customers to feel informed throughout their service appointment. Thank you for your business!

March 04, 2025

I was very pleased to get an appt that day in this area of Milwaukee More

by tedwardson53
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Philip Stam
3.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Jason Cowart
Mar 04, 2025 -

Heiser Ford Lincoln responded

Ted, it's great to hear that we were able to help you out. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Heiser Ford Lincoln! Today’s your Day Michael Wemmer Service Manager 414-247-8850 michael.Wemmer@heiser.com

February 26, 2025

Auto was picked up and delivered back to me in a timely manner. Seat belt works great. Driver was polite and professional. My only complaint is there was what appears to be grease left on my rear seat. More

by tomglax87
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Ellianna Haliga
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 26, 2025 -

Heiser Ford Lincoln responded

Thank you for your review. Our goal is to make sure everyone who walks through the door leaves happy, and we appreciate your honest feedback. Thank you for choosing Heiser Ford Lincoln! Today’s your Day Michael Wemmer Service Manager 414-247-8850 michael.Wemmer@heiser.com

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