
Nicole Elder
New Car Sales Consultant
Suburban Ford of Sterling Heights
40333 Van Dyke Avenue
Sterling Heights, MI 48313
41 Reviews
Write a Review41 Reviews of Nicole Elder
September 05, 2025
Greed! This Dealer adds Packages to all their cars before your given any choice for example they put "Permaplate" a wax coating on the entire car without y This Dealer adds Packages to all their cars before your given any choice for example they put "Permaplate" a wax coating on the entire car without your approval and automatically Charges you $900.00 for this a $700.00 markup as their cost is $200.00 not only its not needed on a 10 year old car its applied no matter the condition of the car. The car I was looking at had a scratch on the entire left side of the car and needed to be painted because of the Permaplate all these panels need to be stripped prior to repainting. Again Suburban applies this to every new and used car and charges you $900.00 for a low end product that does not work a $700.00 markup do the math as they sell about 500 cars a month. The product gives very little protection at best Nobody there would comment on this nor justify it. Greed does not even describe this insulting behavior. A salesman named Issac said he would adjust that ridiculous $900.00 charge then he disappeared and no one else at the dealership would honor it, Inspections on a preowned car states: * Engine reaches normal temperature ( checked ok *Engine fan functions properly ( checked ok *Engine coolant at Proper Hot and Cold Levels ( checked ok I was going to test drive this car and it overheated just sitting in front of the showroom I opened the hood and the Coolant Reservoir was completely empty and Temp gauge on "H" and dash light on " Overheating ". The Mechanic and Manager signed this inspection document which was faulty and probably not done right. Furthermore they bought this car off the street its out of state, 3 owners, and was in a " Moderate front end accident ".. Most "A" dealers will not buy a car thats been in a moderate accident because of the liability of not knowing if it was fixed properly and may cause an accident down the road. All Veterans and Senior Citizens read the above before you do business here as you see that they have one objective and thats Greed. Run the other way. Stay away! Lithia Motors owns Suburban Dealerships and the Corporate offices are in Oregon. The entire staff has been hostile and disrespectful from NIcole Elders to T Oconnor Sales Manager. The General Manager JIm Elders continues to ignore me and has changed the dealer response numerous times. The first dealer response to my review said " We would like to address this matter further to ensure a resolution is reached " by T Oconnor. Stay away from the entire group of Suburban Dealerships owned by LIthia Motors. ....In closing, Think about this, and do the math here charging $900.00 for a so called paint protection that costs them $200.00 thats a $700.00 markup and they average 500 cars a month. Thats roughly $350,000.00 a month profit just on this useless wax coating. Greed does not even begin to describe their motive for doing this to honest people, Veterans, Senior Citizens, the general public and devoted Ford lifetime customers. How do they sleep at night knowing how bad they are screwing every person that goes to their dealership. And only someone Careless would apply this Permaplate to a 10 year old car that needs the entire left side painted. I would like to know if they wave that $900.00 useless wax charge to employees that purchase cars there. Hhmmmm????????? I will update all reviews as needed as the Dealer response seems to change daily. More
Other Employees Tagged: Lisa Elder, Timothy O'Connor, Steve Movsesian, David Gjonaj, Isaiah Price-Baker
February 17, 2025
I worked with Nicole Elder and she was extremely helpful which is very important to me! I called Nicole after doing my research on different sales personnel and she had the car waiting for me when I arrived which is very important to me! I called Nicole after doing my research on different sales personnel and she had the car waiting for me when I arrived! I would highly recommend her to anyone!! She worked with my wishes as to exactly what I wanted!! Steve Movsesian was extremely helpful as well! I truly appreciate great service, and my time was short during my purchase! Job well done!! I will send people to her and her team immediately!! Great Jobs!! More
Other Employees Tagged: Steve Movsesian, Anthony Larock
December 01, 2023
First and foremost, I would like to start out by saying Nicole Elder is great to work with! I appreciate her more than she knows, as I was very apprehensive to even return my vehicle (probably from embarra Nicole Elder is great to work with! I appreciate her more than she knows, as I was very apprehensive to even return my vehicle (probably from embarrassment alone) in the first place! A little bit about my vehicle with it going in -I was a few months early to return my lease, with it well over my mileage. I had several tiny dings to it. (Thankfully I paid for the added $5000 coverage at the start of my lease). Lastly, I had a huge dent in the front end from an accident that happened earlier in the month. So, not only was my car a wreck, but I also felt I was a wreck too! The best part of it all, Nicole was so caring and helpful! She didn't even think twice, she listened to my situation, dove right into my circumstances, looked for a new vehicle, and lastly helped with my insurance claim! BAM! A couple hours later, I was driving my new vehicle! As if I was a genie and I snapped my fingers! Thank you so much, Nicole! I am forever grateful, especially for your kindness and personal attention. Meanwhile in your judgment free environment! More
Other Employees Tagged: Paul Coolman
November 20, 2023
The attention was excellent. Always personalized attention and the ambiance of the dealership was outstanding. A fairly well run operation. Always personalized attention and the ambiance of the dealership was outstanding. A fairly well run operation. More
Other Employees Tagged: Hunter Eggerding , Paul Coolman
October 05, 2023
Found car at another dealer on Monday. Transferred vehicle to local dealer. Made purchase on Thursday. Great trade value Great purchase price Smooth transaction Thanks Nikki Elder Transferred vehicle to local dealer. Made purchase on Thursday. Great trade value Great purchase price Smooth transaction Thanks Nikki Elder More
Other Employees Tagged: Lisa Elder, Timothy O'Connor, Zachary Loftis, Hunter Hoppe
September 28, 2023
The best customer service I’ve ever experienced. This group always goes above and beyond. I’m a customer for life! This group always goes above and beyond. I’m a customer for life! More
Other Employees Tagged: Jim Elder III, Lisa Elder, Hunter Eggerding, Jim Saelens, Hunter Hoppe
July 07, 2023
Nicole Elder made my buying experience very smooth and walked me through the setup of my phone and use of all the features within the new Edge. Main reason I continue to buy through her and Suburban Ford. walked me through the setup of my phone and use of all the features within the new Edge. Main reason I continue to buy through her and Suburban Ford. More
Other Employees Tagged: Zach Simpson
January 23, 2023
Great purchasing experience; Hunter and Nicole were friendly, informative, and very accommodating. We will definitely be purchasing from this dealership again in the future. friendly, informative, and very accommodating. We will definitely be purchasing from this dealership again in the future. More
Other Employees Tagged: Jim Elder III, Hunter Eggerding , Alex Apess, Tom Macpherson
December 27, 2021
In a tough lease ending situation with tensions a a bit high, both Tom and Heather worked proactively and professionally with me and family to end the lease and get in a new vehicle in the same day. They w high, both Tom and Heather worked proactively and professionally with me and family to end the lease and get in a new vehicle in the same day. They were able to negotiate fairly so everyone is leaving happy! More
Other Employees Tagged: Tom Macpherson
