With nearly 14 years at Tucson Subaru and 10 Subarus of my own, I’ve seen firsthand how these vehicles can truly change lives—one even saved my family’s. Living in the desert since 1998 has fueled my love for adventure, and Subaru’s safety and capability have always given me the confidence to explore further. I look forward to sharing that experience with you and helping you find the Subaru that’s the perfect fit for your life and adventures.
Read moreDealership Experience
16 yrs, 1 mo
Industry Experience
23 yrs
Languages Spoken
English
Employee Video
1,133 Reviews
Write a Review1133 Reviews of CJ Nichols
May 12, 2014
wanted a subaru I wanted a subaru for a college age daughter. Looked all over Tucson. Finally went to Tucson Subaru. Not only did they have a great selection of cars I wanted a subaru for a college age daughter. Looked all over Tucson. Finally went to Tucson Subaru. Not only did they have a great selection of cars, I was able to, after research determine that the prices were in line with expectation. Unlike other dealers in town. Then the experience I had with CJ Nicholes in sales was great. I am fickle buyer, to say the least. He was very patient. Real patient. The product speakes for itself, but everyone in the buying process was great.Tim to be specific in finance. Saw a friend of mine at the dealership while he was servicing his car.. Did not know he was a Subaru buyer..He has two, and recomended I look around. I did, bought a car a few hours later. Happy with the experience. Want to buy my next Subaru from Tucson Subaru. By the way, my daughter is blown away, as she sould be. Also, they have been in touch daily to make sure my experience was all it should be. Satisfied. More
May 06, 2014
Very Satisfied With every other dealership we have experienced, we have been unsatisfied and felt like we were taken advantage of. CJ was very knowledgeable with the With every other dealership we have experienced, we have been unsatisfied and felt like we were taken advantage of. CJ was very knowledgeable with the car and even took the time at the end of the sale to help my husband set up the blue tooth for his phone. CJ didn't have to do this, but took the time to continue to give great customer service and turn a project that could have been a hassle, into a good experience. More
Other Employees Tagged: Louie Ascencio
April 16, 2014
Tucson Subaru We highly recommend Tucson Subaru. The dealership is very professional and the consultants are helpful and extremely knowledgable. We had a great expe We highly recommend Tucson Subaru. The dealership is very professional and the consultants are helpful and extremely knowledgable. We had a great experience and love our car! More
April 12, 2014
Two new cars in two years! I had the pleasure of working with CJ not just once, but twice. The reason I choose him and continue to stay up today with him is due to how friendly I had the pleasure of working with CJ not just once, but twice. The reason I choose him and continue to stay up today with him is due to how friendly and approachable he is. Some salesmen that I have interacted with in the past with, and received no business, was due to them owning the title "typical salesman". If you want a unique experience CJ will only please. Not only does this dealership have a great salesman, but also Luis. He is the manager of the parts department there and I have had many discussions about parts (aftermarket* of course) over owning a WRX and now Forester. He is a great guy to talk "Subaru" with. I am a real costumer, with a real pride for Subaru! This dealership will not disappoint you. More
March 29, 2014
I needed to buy a new car and intended to get another Honda CRV... but I'd heard a few good things about Subaru so my brother and I stopped by to check out Subaru's before going over to Honda. CJ came Honda CRV... but I'd heard a few good things about Subaru so my brother and I stopped by to check out Subaru's before going over to Honda. CJ came out to greet us and quickly narrowed down what I was looking for. He explained and demonstrated the unique features of the 2014 Forester, including the boxer engine and smooth transmission. I was so impressed, two days later we went back for a test drive and to talk about price. I bought the Forester at my third visit. Throughout the whole process CJ was always friendly, professional and personable. He answered my questions thoroughly and in fact anticipated questions and needs. I was also pleased with Traci Roberts, the finance manager, who was clearly experienced and competent, and at the same time friendly and down to earth. CJ is an exceptionally knowledgeable salesperson. He had sold Honda before he came to Subaru, so he compared Honda's and Subaru's for me. He clearly believes in what he sells and I could see he's comfortable with a wide variety of people, customers and colleagues. I think he could easily move into management or training other salespeople, but I suspect he might want to continue with sales. He gives the impression that he loves his job... and it's nice to do business with someone like that. More
Other Employees Tagged: Traci Roberts
March 28, 2014
CJ Nichols and Traci Roberts My service was efficient, friendly, and exactly what I was looking for. I was able to quickly find the exact car I was happy with. My service was efficient, friendly, and exactly what I was looking for. I was able to quickly find the exact car I was happy with. More
Other Employees Tagged: Traci Roberts
March 27, 2014
My experience with C.J. Nichols was warm and satisfying. He was always pleasant and explained every question I raised about the Forester to my complete satisfaction. When the car was delivered he spent cons He was always pleasant and explained every question I raised about the Forester to my complete satisfaction. When the car was delivered he spent considerable time with me to explain all the many features of the Forester. All in All I was treated with respect and enjoyed the buying experience immensely. I would recommend the dealership and the salesman to all who want to buy a Subaru. Fred Plebanek More
March 27, 2014
The service is top notch. Going to Tucson Subaru is more like going to hang out with some friends. They treat you with great reapect. The new facility is absolutely amazing, well laid out and closer to home like going to hang out with some friends. They treat you with great reapect. The new facility is absolutely amazing, well laid out and closer to home. Havin an awesome dependable vehicle like Subaru is one thing, but having a dealership that truly cares and treats people right is icing on the cake! kCCO More
Other Employees Tagged: Curt McHenry , Trent Nichols
March 27, 2014
Trent was awesome. He worked with me to get into my new '10 Subaru WRX. He took my trade '04 WRX, and gave me a decent price. I would highly recommend him and his brother CJ to anyone. They were extreme '10 Subaru WRX. He took my trade '04 WRX, and gave me a decent price. I would highly recommend him and his brother CJ to anyone. They were extremely professional, super helpful, and made sure that I had everything I needed. Their honesty and quality of service is un-matched. I would use this dealership for any car, Subaru or otherwise. Next time someone is in the market for a car new or used, I will send them to Trent at Tucson Subaru. Thanks guys! -Matt More
Other Employees Tagged: Trent Nichols
March 24, 2014
We were greeted as soon as we got out of our car by CJ. We told him what we wanted to look at, and he immediately took us to the vehicles we had requested to see. We drove four different vehicles. He was v We told him what we wanted to look at, and he immediately took us to the vehicles we had requested to see. We drove four different vehicles. He was very patient with us as we tried to make a decision between two vehicles. CJ was extremely personable. He and my 9 year-old daughter had great conversations in the back of each car that we drove. As my husband and I went in to sign the paperwork with Louie, CJ went and watch movies and played games with both of my daughters. We had several gentlemen come up to introduce themselves to us. Everyone we encountered in the dealership was extremely professional. We will definitely recommend this dealership to friends and family. More
Other Employees Tagged: Louie Ascencio

