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Sunrise Ford

Fort Pierce, FL

4.2
1,295 Reviews
Welcome To The Sunrise Ford Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees! The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida! When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes. After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.” Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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5435 US-1

Fort Pierce, FL

34982

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Showing 1,295 reviews

April 04, 2025

I got an appointment pretty quick, and the Service was fast and I got my questions answered. More

by Toneyp1
Service Price Transparency
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Yes
Employees Worked With
Tyrone
April 03, 2025

We have purchased 4 vehicles from this dealership and will definitely purchase from again. Thank you! More

by Sorento
Service Price Transparency
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Yes
Employees Worked With
John Rogo Sales Guy and Dave Brown Service Dept.
April 03, 2025

Looking for a new or used Ford? Look no further than Sunrise Ford in Fort Pierce. Their sales and service Departments are above reproach. More

by fatdino53
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Yes
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Amber Barnes
April 03, 2025

Everyone from supervisors to service technician provided the highest professional assistents I have ever had. I have no problem to recommend Sunrise to friends and family. More

by mjbsystems
Recommend Dealer
Yes
Employees Worked With
Jeremy Harper
5.0
This rating includes all reviews, with more weight given to recent reviews.
April 02, 2025

Any dealership is only as good as the people who work there. From the sales person that sells you the vehicle to the service department that will help you stay on the road and not in the shop all play a More

by wildbill_34972
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Edison
April 02, 2025

Didn't really deal with the dealership. Only dealt with line x and they were very good. My second time in dealing with them. More

by Mitzersmom
Recommend Dealer
Yes
Employees Worked With
Line x
April 02, 2025

From start to date it was excellent Sales, service was always there when we needed More

by Htutt8888
Recommend Dealer
Yes
Employees Worked With
Trevor
March 29, 2025

Accommodating, to my concern, I was very impressed with level of professionalism and detail rendered More

by Lawrence.rolle
Service Communication
Recommend Dealer
Yes
Employees Worked With
Josh Emery
5.0
This rating includes all reviews, with more weight given to recent reviews.
March 29, 2025

Pleasant attentive worked was done well and kept us informed as to progress. Thank you for offering us a ride to our home. More

by Wgcompton
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Yes
Employees Worked With
Plaine
March 28, 2025

Quit, excellent service The service I received at Sunrise Ford was exceptional. The advisor demonstrated a commitment to providing comprehensive assistance, diligently addressing all of my inquiries. Every a More

by WHEELERTYRONE4
Recommend Dealer
Yes
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