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Suburban Ford of Sterling Heights

Sterling Heights, MI

4.3
1,968 Reviews
Welcome to The Suburban Collection. On behalf of our staff, thank you for visiting our website and giving us an opportunity to serve you online. Our commitment to perfection is exceeded only by our commitment to offer you the highest levels of guest satisfaction. Our professional and well-trained staff is ready to assist you with your automotive needs. The Suburban Collection strives hard to make sure each and every one of our guests feels completely satisfied. It is my personal commitment to see that all of your expectations are not only met...but exceeded. Best Wishes, David T. Fischer Chairman & CEO
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40333 Van Dyke Avenue

Sterling Heights, MI

48313

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Showing 1,968 reviews

March 15, 2022

Absolutely flawless in the areas of customer service and satisfaction. Mike was a great person to work with and I’m glad I took my business to him! More

by Emilympayne17
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Michael Brown
Mar 19, 2022 -

Suburban Ford of Sterling Heights responded

Thank you again for taking the time to let us know how we did. We hope you have a great day! Happy St Patricks Day!

March 13, 2022

Mike Brown and Thomas Macpherson are stand up salesman that went above and beyond to make my experience wonderful. I came into the dealership before close and they were very accommodating and made the tra More

by Samielsayed
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Tom Macpherson, Michael Brown
Mar 19, 2022 -

Suburban Ford of Sterling Heights responded

Hi Samielsayed! We're so happy we were able to help you out! If you need anything in the future don't hesitate to reach out! Thanks Suburban Ford Sterling Heights!@

March 11, 2022

LARGE inventory of cars to select from. The Manager, Brian LaGorda, was extremely welcoming and assured me my selection and purchase process would be seamless, which it was. London Jacobs More

by Mary Mellor
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Brian Lagodna, Marcus Martin, London Jacobs
Mar 30, 2022 -

Suburban Ford of Sterling Heights responded

Mary, thank you so much for the positive review! We are pleased to know that Brian and the rest of our team made your visit smooth as possible. We look forward to welcoming you back.

March 10, 2022

Michael was extremely responsive and easy to work with throughout the whole buying process. I highly recommend working with him and the whole Suburban team. More

by Paul M
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Paul Coolman, Michael Brown
Mar 30, 2022 -

Suburban Ford of Sterling Heights responded

Thank you again for taking the time to let us know how we did. We will be sure to let Michael know how much you enjoyed working with him! We hope you have a great day!

March 06, 2022

This was such a great experience! It was my first time leasing a car and the process was so easy. Zach did a great job explaining everything and answering all of my questions. More

by Micmt
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Zach Simpson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Tom Macpherson
Mar 30, 2022 -

Suburban Ford of Sterling Heights responded

We're glad you had such a wonderful experience with us! We will be sure to let Zach know how much you enjoyed working with him. We hope to be of service to you again in the future. Best wishes, Suburban Ford of Sterling Heights

March 04, 2022

Quick, easy, painless, Very professional. Would highly recommend. Very good experience. once again, highly recommend More

by bud
Recommend Dealer
Yes
Employees Worked With
Paige DeFour
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Mike Capicchioni
Mar 19, 2022 -

Suburban Ford of Sterling Heights responded

Bud, we are so happy to read such a great review about Suburban Ford of Sterling Heights! IF you need anything please don't hesitate to reach out!

March 03, 2022

So my first time trying to acquire a new vehicle in my life Vito Vulgattio ruined it by being a CON ARTIST & A LIAR! DON'T PUT YOUR TRUST IN HIM AT ALL!!! This horrible Car salesman literally sat there & More

by The Most Disappointed Customer to ever live
Customer Service
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Vito Vultaggio
1.0
This rating includes all reviews, with more weight given to recent reviews.
Steve Movsesian
1.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 26, 2022 -

Suburban Ford of Sterling Heights responded

We are highly disappointed to learn that you had an unsatisfactory experience. We apologize for the frustration this has caused you and would the opportunity discuss this in greater detail. Please contact me at your earliest convenience. Jim Elder III General Manager jelder2@suburbancollection.com 586 431 6101

March 02, 2022

This may turn into a lengthy review, so the summary is Suburban Ford of Sterling Heights tried to con me out of $3,500 which they were unsuccessful but they did manage to swindle me out of $155. It sta More

by SC
Recommend Dealer
No
Employees Worked With
Steve Movsesian
1.0
This rating includes all reviews, with more weight given to recent reviews.
Mar 01, 2022 -

SC responded

Deleted

Mar 09, 2022 -

SC responded

UPDATE: I was contacted by Suburban who is listed as a General Manager on their website. He offered to have the vehicle protections re-applied as I doubted they were placed on the vehicle. After finding out they use Permaplate, I decided to check out what that was. I contacted a couple companies who detail cars and install paint protection, their responses were basically Turtle Wax at best, gimmick at worst. I declined to have the products re-applied as they are just junk products. I consider this aspect resolved but am still shocked and appalled they tried to charge $3,500 for this product. I was also reimbursed $155 for over charge of doc fees. They initially tried to say they were mandated to charge $230 but acknowledged that Michigan does not require dealers to charge a doc fee. They said they are required to charge every one the same fee. I was unable to confirm that with the state, but there are multiple solutions. They could simply not charge a fee. They could charge everyone $75. They could deduct it off the price of the vehicle. The fact is, Ford very clearly has a process for states that require all customers to be charged the same: "In states that permitted more than $75 and also required that all customers be charged the same amount, dealers may charge the Plan customer $75 (AZ-Plan) or $100 (X-Plan) and indicate any additional fees have been paid by Ford Motor Company as part of the AXZD-Plan Program dealer reimbursement on the buyer's order." I was reimbursed the excess fees so I consider this matter resolved. Suburban underwent an ownership change in the past year and it seems to be showing. The sales tactics in dealerships are top down. I have seen at least one other review where a customer was deceived into purchasing $3,000 in protection products. The salesman are not your friends and will lie to you. My salesman even called me Scott, my name is not Scott, in an email. That shows how little they care about you and that there whole small talk is to feel you out and find your weakness. They lied and said this was a customer order who walked. They knew I would object to a 10% increase in price. That's when they smell blood in the water and bring in the closer, aka sales manager, to finish you off. They offer this protection package at half price which is still way too much. The salesman is your friend who is fighting for you, at least that is what they want you to think. Most likely the salesman and manager were game planing how they were going to sell this junk to me while I was test driving the vehicle. They probably even had a laugh at my expense. Once you make it through the good cop bad cop routine, you will go to the real salesman aka the finance man. They will assure you you are in good hands. They won't tell you he is a salesman but the fact is new car sales are just not that big of a profit margin. The profit center and where the dealer's bread is buttered is in the finance room and Suburban is no different. They will try to sell you thousands of dollars of overpriced and unnecessary warranties and service plans. They will not take your first no so you just got to keep saying no. They are optional and you owe them no explanation. They will also try to funnel you into financing with the manufacturer or one of their lenders. They do this because they can finance all these overpriced and useless warranties into your car loan. Get pre-approved with your bank first. I did finance with Suburban's Capital One because the rate was the same and declined all their warranties. Suburban did get me on an optional e-filing fee for $24. They never verbally said it was optional. If you come out of the finance room only being scammed out of $24, you've done all right. I'm going to check with the state of Michigan to see if a e-filing fee is legal. Seems like a double dip of fees. Bottom line, I got the car I wanted at a fair price despite Suburban's lies and attempts to rip me off. The price wasn't great but it wasn't bad. It was straight Z plan price and in hindsight I should have went elsewhere since I could have gotten that price at any Ford dealer. I have purchased three brand new cars in eight years from Suburban and this will be the last. Repeat customers mean nothing to them if they cannot sell you add ons and warranties.

March 01, 2022

Tom MacPherson and his whole team made my daughter’s first car buying experience really special. They treated her with honesty and respect as the intelligent consumer that she is and made the process a More

by kraigbrown
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Joseph Rippolone
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dylan Molter, Tom Macpherson
Mar 26, 2022 -

Suburban Ford of Sterling Heights responded

Kraig, we are so happy to hear that Tom and the rest of our team made your daughter's first purchase a positive one. We strive to make every customer feel comfortable and confident when doing business with us. We hope she is enjoying her new ride!

March 01, 2022

Dealership was clean, organized and friendly! Not a normal used car dealership vibe to say the least!!! More

by Tarek.paul25
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Brian Lagodna, Terry Lange, London Jacobs, Cheyenne Wroblewski
Mar 26, 2022 -

Suburban Ford of Sterling Heights responded

Tarek, we appreciate you taking the time to comment on our facility. We strive to create a friendly and clean environment for our guests. Have a wonderful day!

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