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Soerens Ford
Brookfield, WI
828 Reviews
At Soerens Ford of Brookfield, your experience will truly be Nice! Since our beginning in 1917, Soerens Ford has been a family business. We were the first Ford dealership in Milwaukee, and continue to be the oldest Ford dealership in metro Milwaukee. Whether it's a quick tune-up, an interior or exterior porter, the need for an immediate fix, or suiting up with a new ride altogether, Soerens Ford of Brookfield has you covered. Our state-of-the-art Service Center and award-winning Collision Center are open daily for your convenience, and our knowledgeable Sales team will go above and beyond to ensure we find the right fit for you. Our extensive inventory of new and used Ford models are sure to impress. Soerens Ford of Brookfield also has one of the largest selection of Ford parts in the area.
We are very proud of our longevity in the car business and the reputation we’ve worked so hard to build in the community over the years. We are also gratified by the loyalty of our customers, our friends, neighbors, and family, and our incredible team at Soerens Ford. Thank you for supporting us the past 106 years, and helping us to secure the honor of the Ford President’s Award for 2017! Stop in to Soerens Ford of Brookfield and experience the "Home of the Nice Guys" at 18900 West Capitol Drive, Brookfield, WI.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 7:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
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Showing 828 reviews
Verified Customer
March 31, 2025
Frank was very helpful and responsive. I appreciated his follow up and customer service. Thank you. I appreciated his follow up and customer service. Thank you. More
by donellehauser
Employees Worked With
March 30, 2025
I appreciated you letting me keep my car on your lot while trying to figure out the trunk issue. I bought my car at another dealership and they were going to charge me nonstop diagnostic time while you while trying to figure out the trunk issue. I bought my car at another dealership and they were going to charge me nonstop diagnostic time while you did not. That is commendable and fair! More
by b17cooley
Employees Worked With
Other Employees :
Audra Hanson
March 28, 2025
The service department is well organized, easy to do business with and works quickly. A pleasure to do business with Soeren's Ford. business with and works quickly. A pleasure to do business with Soeren's Ford. More
by theourys
Employees Worked With
March 27, 2025
They were Prompt, On time and Professional . They even found “Ford Money” to pay for my service. They even found “Ford Money” to pay for my service. More
by tschm1028
Employees Worked With
March 26, 2025
I was greeted at the entry and told how long my service would take. The waiting room was comfortable. would take. The waiting room was comfortable. More
by knitandread
Employees Worked With
Other Employees :
Audra Hanson
March 26, 2025
Very Professional and explained everything so I could understand I will return again for service understand I will return again for service More
by ericalynn83
March 25, 2025
Excellent service and overall experience. Salesman was very knowledgeable and helpful in explaining how the car operated. Salesman was very knowledgeable and helpful in explaining how the car operated. More
by june868
Employees Worked With
March 24, 2025
Everything was finished to my satisfaction. The truck is working great. I should be all set until the next oil change The truck is working great. I should be all set until the next oil change More
by Bpowell10
Employees Worked With
March 24, 2025
Very happy with Spencer and dealership Professional Always answers my questions no matter how small dealership Professional Always answers my questions no matter how small More
by lburke10
Employees Worked With
