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Serra Nissan of Birmingham

Birmingham, AL

Overview
Employees
Reviews
Vehicles
4.5
2,458 Reviews
Alabama drivers looking for a Nissan dealership they can trust should turn to Serra Nissan in Birmingham, AL. Our dealership is designed to provide you with an unrivaled Nissan sales, service and financing experience, and we work hard to foster and maintain long-lasting relationships with our customers. With our Low Price Protection and Love it or Leave It exchange policy, we place a premium on flexibility. And with a massive inventory of Nissan vehicles, we can cater to every Nissan driver's needs. Take the short, convenient drive to see what the "New" Serra Nissan is all about! "At Serra Nissan, We Say Yes!!"
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1500 Center Point Pkwy

Birmingham, AL

35215

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Showing 2,458 reviews

August 09, 2026

I was greeted with a smile I was happy with the service I will be back More

by resa.wilsonDNC1315
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
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August 07, 2026

They really wanted to put me in a vehicle. The vehicle I purchased was a used Titan. It had some things not working on it and the dealership has made sure to make it right so that everything o More

by Ninjadude
Recommend Dealer
Yes
Employees Worked With
Billy Baker
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Billy Baker
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Aug 09, 2026 -

Serra Nissan of Birmingham responded

Thank you for choosing our dealership for your vehicle purchase. We're glad to hear that our team went above and beyond to make sure everything on your new truck is in perfect working order. Your satisfaction is our top priority, and we appreciate your kind words!

August 07, 2026

My Rogue lost driving power without any warning. I have towed my car to Serra many times, especially after loosing power on I-20 on Memorial day weekend while on a trip to Georgia. I sat on the int More

by Cheryl
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Amanda Badgwell
2.0
This rating includes all reviews, with more weight given to recent reviews.
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Aug 09, 2026 -

Serra Nissan of Birmingham responded

You had your car towed here for diagnosis and at that point we recommended an engine. At that point we put you into a loaner vehicle. We attempted to call you for 10 days. (this is on our phone call records) to pick up you vehicle. Only to find out that you have driven the loaner out of state which states in the policy that you cannot do. When it was convienent for you, you called the store to get the status of your vehicle. We told you that it was ready. Upon arrival you returned your rental which was filthy and disgusting. You then called back a few weeks later stating that there was something else going wrong. We sent you the diagnosis and you said you needed to think about it. We didnt hear from you until you drove to the dealership at 4:30 and started to talk down to our service advisor. At that point you were asked to take your vehicle elsewhere for repairs. We do not tolerate being talked to in that manner. You have a right to voice frustration but not to a point of being belligerent.

August 06, 2026

Very friendly and checked on me every second Very attentive and made sure that everything was going at a good pace More

by KMON5776
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Amanda Badgwell
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Aug 08, 2026 -

Serra Nissan of Birmingham responded

Thank you for your kind words! We pride ourselves on providing attentive and friendly service to ensure our customers have a great experience. We are glad everything went at a good pace for you! 😊 #customerfirst #attentiveservice

August 06, 2026

They help me. But they have not finish with my car yet. They are waiting for part they order. More

by CHOUSER0
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Amanda Badgwell
Report | Print
Aug 08, 2026 -

Serra Nissan of Birmingham responded

Thank you for your positive feedback! Our team is dedicated to providing reliable and efficient service. We apologize for the delay in finishing your car and we are working hard to ensure that the necessary parts arrive promptly. Thank you for your patience!

August 06, 2026

Everybody in the service department and the cashier office was great I really enjoying there everybody was courteous and I will definitely go back More

by WILMALATHAM129@GMAIL.COM
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Scott Fuller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe Nance
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Aug 08, 2026 -

Serra Nissan of Birmingham responded

Thank you for your positive review! We take pride in providing exceptional service and are thrilled to hear about your enjoyable experience with our team. We look forward to seeing you again soon! #CustomerSatisfaction #ExceptionalService

August 05, 2026

Very professional, explained everything thoroughly explanations given about each step. Very patient treated us like family. More

by Clhenry1997
Recommend Dealer
Yes
Employees Worked With
D'Andre
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Aug 10, 2026 -

Serra Nissan of Birmingham responded

Thank you for your kind words! We're thrilled to hear that our team provided a professional and thorough experience for you. We strive to treat all of our customers like family and are grateful to have you as part of our business community.

August 05, 2026

I am happy Amanda is back at this dealership she is knowledge and kind friendly and always helpful on getting you the right products and services I never have to wonder if it was done right. More

by IRENESKINNER32
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Amanda Badgwell
Report | Print
Aug 10, 2026 -

Serra Nissan of Birmingham responded

Thank you for your kind words! We love having Amanda back on our team as well. Her expertise and friendly nature make her a valuable asset to our dealership. We are glad you have had a positive experience with us and we always strive to provide you with the best products and services. Thank you for choosing us!

August 04, 2026

Between the salesperson and service department interactions if I had to recommend Serra Nissan to a friend, I would not. More

by barbarafustonDNC
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Courtney Wilson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Billy Baker
3.0
This rating includes all reviews, with more weight given to recent reviews.
Dragon Zheng
5.0
This rating includes all reviews, with more weight given to recent reviews.
Amanda Badgwell
4.0
This rating includes all reviews, with more weight given to recent reviews.
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Aug 10, 2026 -

Serra Nissan of Birmingham responded

We apologize for any negative experiences you may have had at our dealership. We strive to provide exceptional customer service and will work towards improving our interactions with our valued customers. Call us to discuss if you would like-205-856-2544 Thank you for your feedback.

August 04, 2026

Good Done ? ? I went in for a problem. They were fast and fair. Just not cheap More

by ROGILBERTRN
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Amanda Badgwell
Report | Print
Aug 05, 2026 -

Serra Nissan of Birmingham responded

Thank you for the positive review! We're glad we were able to resolve your issue quickly and fairly. Our prices may not be the cheapest, but we always strive to provide quality service. We appreciate your business!

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