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Gordie Boucher Lincoln of West Allis

West Allis, WI

4.7
1,637 Reviews
We ride with you every mile, before, during and after the sale. It is more than our motto at Boucher, it's our mission. Our professional Sales Consultants, Sales Managers, and Business Managers have three primary responsibilities to you, our guest: To listen and find the best vehicle for you, ensure that it fits your budget, and do it in a timely and professional manner. Our ultra-competitive, market-based pricing philosophy and 25 strong lending institutions help get you the best terms. After the sale, we are there to assist you with any vehicle feature or functionality questions. Our award-winning factory certified technicians, knowledgeable service advisors, and efficient collision repair teams are trained to protect your investment every mile, for the life of your vehicle. It's been the Boucher Way for over 39 years!
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3161 S 108th St

West Allis, WI

53227

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Showing 1,637 reviews

July 12, 2025

Very professional and very helpful I have never purchased a car online but these guys made it painless I would definitely buy a car from these guys again the car I purchased is great it is just as the videos More

by LEANN
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Brian Schwanke
5.0
This rating includes all reviews, with more weight given to recent reviews.
Fred Bomberg
5.0
This rating includes all reviews, with more weight given to recent reviews.
David Matuszczak
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 12, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you! It has been a pleasure serving you. Quality customer service is always our number one priority, and we're happy to hear that we met your expectations. Thank you again for choosing Gordie Boucher Lincoln of West Allis. We look forward to having you as one of our valued customers for many more years to come! Joe England General Sales Manager 414-327-6000

July 12, 2025

Very prompt when I pulled into the Service Bay. Dawn was extremely pleasant and personable. Vehicle washed outside and vacuumed inside. Windows washed inside as well. I'm very pleased. Keep up the More

by dalegraeven
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly
Jul 12, 2025 -

Gordie Boucher Lincoln of West Allis responded

It's great to hear that we were able to help you out. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Gordie Boucher Lincoln of West Allis! Roy Reger Service Manager 414-327-6000

July 07, 2025

Very professional staff. We were able to complete the sale of my New Navigator in less than one hour. Best new car experience I’ve ever had. More

by JRUETZ
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Greg Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Fred Bomberg
5.0
This rating includes all reviews, with more weight given to recent reviews.
Dennis Gonzalez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 07, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you so much for your excellent review! We are so glad that we had the opportunity to work with you, and we are thrilled that you found your experience with us to be a positive one. Please don't hesitate to reach out if you need anything else. Joe England General Sales Manager 414-327-6000

July 04, 2025

Thorough explanation of all new features of my car. Very responsive to all requests for information. Got everything set up on the car such as phone, Linconway app. etc. More

by TPAITTI
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Greg Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 04, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you for choosing Gordie Boucher Lincoln of West Allis. Your feedback and rating mean a lot to us. We're glad we were able to help, and we hope to see you again! Joe England General Sales Manager 414-327-6000

July 03, 2025

Amazing experience. But, you need a few more females in the dealership. Big fan of Lincoln after my experience. More

by Bctubb
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Adam Schwarzmeier
5.0
This rating includes all reviews, with more weight given to recent reviews.
Fred Bomberg
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe England
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 03, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thanks for sharing your thoughts about your experience with Gordie Boucher Lincoln of West Allis. We appreciate your business and hope to see you again soon! Joe England General Sales Manager 414-327-6000

July 02, 2025

I love the dealership. We have not had any problems and everyone is very accommodating. We would come back More

by NANMATT6
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Greg Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Fred Bomberg
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 02, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you so much for your excellent review! We are so glad that we had the opportunity to work with you, and we are thrilled that you found your experience with us here at Gordie Boucher Lincoln of West Allis to be a positive one. Please don't hesitate to reach out if you need anything else. Roy Reger Service Manager 414-327-6000

July 01, 2025

I never thought Lincoln. I thought I wanted a BMW X3. But having gone to GB Lincoln West Allis and met Adam, John, Joe and Phil(?)....oh you know the money guy.....I am a com More

by Bctubb
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Adam Schwarzmeier
5.0
This rating includes all reviews, with more weight given to recent reviews.
Fred Bomberg
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : John Murray
Jul 01, 2025 -

Gordie Boucher Lincoln of West Allis responded

It's fantastic to hear that we provided you with great customer service while assisting you! We truly appreciate the opportunity to do business with you. Thanks for choosing Gordie Boucher Lincoln of West Allis! Joe England General Sales Manager 414-327-6000

July 01, 2025

They don’t get any better than Tony Garbo. Enjoyed working with him in Racine and he is the reason we came to Boucher for our new Nautilus. Would recommend him to anyone looking for a fun and More

by Steve & Joline
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Anthony Garbo
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 01, 2025 -

Gordie Boucher Lincoln of West Allis responded

We are very happy to have provided you with such a positive experience! We sincerely value your business and look forward to your next visit. Joe England General Sales Manager 414-327-6000

June 26, 2025

We've been buying cars for over 50 years and must say this has been our best experience. Brian was very thorough yet not overbearing. He made the purchase very comfortable. From the moment we drove up More

by Ken
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Brian Schwanke
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jun 26, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thanks for sharing your thoughts about your experience with Gordie Boucher Lincoln of West Allis. We appreciate your business and hope to see you again soon! Joe England General Sales Manager 414-327-6000

June 26, 2025

Top notch Friendly staff, outstanding sales staff. Excellent customer friendly environment. Fantastic building Great prep person... More

by Dep359
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly
Jun 26, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you so much for your kind words, and for taking the time to leave us this wonderful feedback! Roy Reger Service Manager 414-327-6000

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