Ron Steele

Yesterday, I woke up and was finally ready to buy the car I had decided to purchase years ago. I have borrowed a 2020 RAV4 for road trips. It is perfect for the long haul. There is room for lots of gear, and I had decided to purchase years ago. I have borrowed a 2020 RAV4 for road trips. It is perfect for the long haul. There is room for lots of gear, and I can always carve out a place to nap. The mileage is excellent, yet the vehicle is big enough to feel safe, even at dawn among the semis. Clearly, I didn’t need a salesperson to help me decide what I wanted. The thing that was holding me back was the haggling, the upselling of things I might not understand and don’t need or want. I was also very nervous about test-driving a vehicle in traffic with a stranger—all this worry for naught. I found the vehicle online at Toyota of Naperville, held my breath, connected with them via email, and made an appointment. It was the best decision I have ever made involving a car. I walked into the beautiful showroom and was met by Ron Steele. His smile was kind, and his demeanor was welcoming. He explained all the steps involved in buying the car. Within a few minutes, I was comfortable enough to confess I was nervous about driving the vehicle. Ron had a solution. We jumped in the car, and he drove us to the dealer’s private test drive area. He asked the right questions along the way, and we found common ground. It felt like the beginning of a friendship. I drove around the test area as he pointed out the car's features. It was comfortable and informative. Ron drove us back to the showroom and we worked through the remaining steps. I never felt pressure or confusion about the process. It took a while because buying a car is a big deal, but I never felt scared about trying to accomplish the daunting task alone. I knew I had someone by my side. The price was the price. I was offered upgrades, but there was no pressure. When the process was complete, he led me to a glass garage, where my beautiful new car was presented as the gift that it was. The gift that IS! I literally had tears in my eyes. How many people can say they cried tears of happiness when they bought a car? As a single older woman, this was a relief and surprising twist. This car will last a long time, so I don’t know if I will buy another, but I will send my kids, my friends, and my neighbors too. If you are going to buy a Toyota, go to Naperville and ask for Ron. Thank you, Toyota of Naperville. Thank you, Ron Steele. More

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Ron was very easy to work with. Felt no pressure at all and was thoroughly explained all information before signing. Very laid back setting and was in and out in about 2 hours with Felt no pressure at all and was thoroughly explained all information before signing. Very laid back setting and was in and out in about 2 hours with a brand new Tundra. I will be coming back for all future Toyota purchases. More

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Ron was friendly, attentive, transparent, and genuine throughout the entire process. Absolutely recommend to anyone! throughout the entire process. Absolutely recommend to anyone! More

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Ron was great! We enjoyed his quick service. Demo drive was great and felt taken care of. We enjoyed his quick service. Demo drive was great and felt taken care of. More

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Excellent, friendly service. Fair price. Overall very satisfied. Would recommend this dealership to others. Thank you! Fair price. Overall very satisfied. Would recommend this dealership to others. Thank you! More

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We had a very positive experence with Ron and the whole team. We love our new Crown Signia. It's a great car. Ron worked hard to find the model we wanted. We never felt pressured. It was a relaxed and easy team. We love our new Crown Signia. It's a great car. Ron worked hard to find the model we wanted. We never felt pressured. It was a relaxed and easy experience. More

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I had a great experience getting my new 2025 RAV4 Hybrid. Someone contacted me within 20 minutes of putting an inquiry in online and quickly gave me the info I needed to move forward. When I came into the de Someone contacted me within 20 minutes of putting an inquiry in online and quickly gave me the info I needed to move forward. When I came into the dealership I met Ron, who went for a test drive with me and worked with me to get a monthly payment we could afford. I felt really well taken care of and like I was truly getting a good deal. Everyone was incredibly respectful and a delight to work with. I highly suggest getting a Toyota and getting it from the Naperville dealership! More

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Very impressed by Mr Ron Steele very professional kind and honest no high pressure we love our 2025 Rav 4 Toyota we will come back and honest no high pressure we love our 2025 Rav 4 Toyota we will come back More

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Ron was awesome! He made our purchasing experience smooth, fun but also professional. I would highly recommend my family and friends to go see him. He made our purchasing experience smooth, fun but also professional. I would highly recommend my family and friends to go see him. More

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It was a great experience working with Ron. He is very friendly, informative, and easy to get along with. He made the experience seamless and enjoyable. He is very friendly, informative, and easy to get along with. He made the experience seamless and enjoyable. More

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