Pete Heutel
Pete Heutel at Sunset Ford of Waterloo

Pete Heutel

General Manager / Sales & Finance

Sunset Ford of Waterloo

1425 N Illinois Route 3
Waterloo, IL 62298

Contact Me
4.2
53 Reviews

Dealership Experience

21 yrs, 2 mos

Industry Experience

23 yrs

Employee Video

4.2

53 Reviews

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53 Reviews of Pete Heutel

February 02, 2026

Dealership Rating
Employee Rating

Another great experience with Sunset Ford of Waterloo. Joe Hill made the sale a stress free and fast process. Thanks also to Pete Heutel and Kyle Brewer for their help. Highly recommend! More

by czimmer0
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Joe Hill, Kyle Brewer

Feb 02, 2026

Sunset Ford of Waterloo responded

Congratulations on your purchase! It was wonderful having you here, and we wish you many happy miles. When it is time for service, we are here to help!

July 09, 2025

Dealership Rating
Employee Rating

Buyer Beware: A Cautionary Tale! 🚗 I wanted to share my recent negative experience with Waterloo Sunset Ford to help others avoid the same frustration and deceptive sales practice More

by puckysmomma
Recommend Dealer
No

Other Employees Tagged: Joe Hill, Kyle Brewer

Jul 09, 2025

Sunset Ford of Waterloo responded

I'm available to discuss any and all matters, please feel free to contact me. Pete Heutel, Owner cell 314-393-9523 email pjh@sunsetford.com

Jul 09, 2025

puckysmomma responded

I did reach out to you by phone, but you were not willing to honor the commitment your manager made to me. After sharing my experience on social media, I received many replies and messages from others who have encountered the exact same fraudulent practice at this dealership over the last five years. This is not just a single instance of a "policy change." It's been going on for years and you are not doing anything about it.

September 16, 2024

Dealership Rating
Employee Rating

Absolute gem of an experience. Felt no pressure walking in the door and all questions were answered! Super laid back approach Everyone form sales to finance was spectacular to d More

by Row.luke820
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Sep 17, 2024

Sunset Ford of Waterloo responded

Thank you so much for sharing your experience with us! Our team truly enjoyed working with you and appreciated the chance to earn your business. We wish you many happy and safe miles and hope to see you again!

May 09, 2024

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Employee Rating

They were very nice at the dealership John and Kyle really knew the car and explained everything to me More

by billdavidson7777
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes

Other Employees Tagged: Kyle Brewer, John Ries , Debbie Menard

May 10, 2024

Sunset Ford of Waterloo responded

Thank you so much for the wonderful review, and congratulations on your purchase! Our team enjoyed having you here, and we wish you all the best. Come back and see us!

April 06, 2024

Dealership Rating
Employee Rating

Nice & clean Waterloo Facility. Salesman John Reiss and Sales Manager Kyle Brewer are exceptional. Had a very bad experience buying a used car from the Sunset Hills Ford Dealersh More

by Ed & Chris Harper
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Apr 08, 2024

Sunset Ford of Waterloo responded

Thank you so much for the outstanding review and your business! We truly appreciate the chance to work with you and wish you many happy, safe miles with your new vehicle. Our team is here for any future needs; come back and see us!

January 23, 2024

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Employee Rating

Bought a new Ford Edge. Great experience, Very friendly and eager to please. Made sure I was comfortable with car and price. More

by joeb
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Jan 24, 2024

Sunset Ford of Waterloo responded

Thank you so much for the outstanding review, and congratulations on your purchase! Our team truly enjoyed working with you, and we will see you next time!

December 19, 2023

Dealership Rating
Employee Rating

This is the 5th vehicle I have purchased at Sunset. Picked out a 2023 expedition which had great end of year price. Worked with salesman Joe Hill who did a great job with all my questions and concerns More

by mholtman
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Joe Hill, Kyle Brewer

Dec 20, 2023

Sunset Ford of Waterloo responded

Congratulations! Thank you so much for the outstanding review and your loyalty. It was wonderful working with you again. Enjoy and we will see you next time!

October 18, 2023

Dealership Rating
Employee Rating

We had an awesome experience buying a car through Sunset Ford of Waterloo. We weren't planning to buy a vehicle when we stepped on the lot but happened to find exactly what we were looking for at a price t More

by mpcrean
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Joe Hill, Kyle Brewer , Treff Laplant

Oct 18, 2023

Sunset Ford of Waterloo responded

Thank you so much for the outstanding review and your business! Our team truly enjoyed working with you, and we wish you all the best. We're here for any future needs, and we hope to work with you again!

February 20, 2023

Dealership Rating
Employee Rating

Good people, good service, easy to talk to and willing to take the time to help the customer out. More

by 5004curtis
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Joe Hill , Lonnie Mosbacher, Perry Webb

Feb 21, 2023

Sunset Ford of Waterloo responded

Thank you for taking the time to leave us a review! Our team truly enjoyed working with you, and we wish you all the best. See you next time!

November 19, 2022

Dealership Rating
Employee Rating

Thank you Pete Heutel, Joe Hill and Perry Webb for making purchasing this car a possible. We appreciate everything that you have done. Thanks again Frank and Robin Curtis More

by djc11790
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Joe Hill , Lonnie Mosbacher, Perry Webb

Nov 21, 2022

Sunset Ford of Waterloo responded

Congratulations! Our team truly enjoyed working with you, and we wish you all the best. Come on back and see us!

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