Jose Rico
Jose Rico at Norm Reeves Toyota Dallas

Jose Rico

Internet Sales Consultant

Norm Reeves Toyota Dallas

9525 E R L Thornton Fwy
Dallas, TX 75228

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4.4
7 Reviews
4.4

7 Reviews

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7 Reviews of Jose Rico

January 20, 2026

Dealership Rating
Employee Rating

Rico was outstanding. Very helpful, honest and fair! I would recommend him to other customers. More

by phillips3805
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Jan 20, 2026

Norm Reeves Toyota Dallas responded

It's great to hear that we were able to get you exactly what you needed. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Norm Reeves Toyota Dallas! LaTris Price-Customer Relations Manager-latris.price@normreeves.com

January 16, 2026

Dealership Rating
Employee Rating

I was very displeased with how this sale was handled. Jose spoke to me in a very unprofessional manner and ruined this deal. More

by Jess
Recommend Dealer
No
Jan 16, 2026

Norm Reeves Toyota Dallas responded

Thank you for this feedback, Jess. We're very sorry to see that you didn't have the best experience at our dealership. Would you mind sending us a message with your contact information so we can learn more and address your concerns? While we're disappointed to learn that we didn't meet your expectations, we'd love to try to turn things around and make sure the same thing doesn't continue to happen. LaTris Price-Customer Relations Manager-latris.price@normreeves.com

January 05, 2026

Dealership Rating
Employee Rating

The guys were great to deal with including Jesus Alcala the GM getting the deal done. More

by jmcs1359
Recommend Dealer
Yes

Other Employees Tagged: Keith Bonds

Jan 05, 2026

Norm Reeves Toyota Dallas responded

Thank you for sharing your experience with us! We're happy to hear it went well and truly appreciate your feedback. LaTris Price-Customer Relations Manager-latris.price@normreeves.com

January 03, 2026

Dealership Rating
Employee Rating

Monica and Billy made the process of looking for my car super easy. So kind and knowledgeable. Jose and Jalisa made the trade in and financing process smooth and stress free. More

by knagy15
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Jan 03, 2026

Norm Reeves Toyota Dallas responded

Thank you so much for choosing Norm Reeves Toyota Dallas! Please let us know if we can be of any more assistance. LaTris Price-Customer Relations Manager-latris.price@normreeves.com

December 08, 2025

Dealership Rating
Employee Rating

This is the second car I purchased from this dealership. They are the BEST. Customer service is top notch. More

by estdidi2003
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Jesus Rico

Dec 08, 2025

Norm Reeves Toyota Dallas responded

Thanks for sharing your thoughts about your experience with Norm Reeves Toyota Dallas. We appreciate your business and hope to see you again soon! LaTris Price-Customer Relations Manager-latris.price@normreeves.com

November 22, 2025

Dealership Rating
Employee Rating

Knowledgeable staff, detailed answers on all my questions. Was able to view two Tacomas & test drive one. Wasn’t in the market to trade in my last vehicle but couldn’t pass up the great deal! Ever More

by musik33
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Jasmin Mendez, Jalisa Bell

Nov 22, 2025

Norm Reeves Toyota Dallas responded

We are very happy to have provided you with such a positive experience! We sincerely value your business and look forward to your next visit. LaTris Price-Customer Relations Manager-latris.price@normreeves.com

August 20, 2025

Dealership Rating
Employee Rating

I had to wait a bit to finalize the process of buying a car, but they did expedite it as much as they could. I had to return (twice) when my car ended up having a flat tire, and they didn’t have that tire More

by Sweety822@
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Aug 21, 2025

Norm Reeves Toyota Dallas responded

Thank you for your business and this review. We're happy to hear Jose and our team were able to serve you and demonstrate our commitment to great service. If there is anything we can assist you with in the future, please let us know. LaTris Price-Customer Relations Manager-latris.price@normreeves.com

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