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Surprise Ford
Surprise, AZ
754 Reviews
What Makes Surprise Ford a Leader in the Phoenix area?
Phoenix Ford buyers know there are many choices when it comes to purchasing a new car, truck or SUV, like the Ford F-150, Bronco, or Maverick. So what makes Surprise Ford the leader in the Phoenix area? Perhaps it's our amazing selection of affordable new and used Ford cars; maybe it's our state-of-the art facilities and showroom; or maybe it's our great staff of sales, service and parts team members. If you ask us, we'd tell you it's a little bit of each of those things that make Surprise Ford the new leading Ford dealer in the Phoenix area.
Located in sunny Surprise, Arizona, Surprise Ford sells new and used Ford cars, trucks and SUVs, provides exceptional auto repair services and car maintenance, and offers a huge selection of OEM Ford parts. We pride ourselves on treating customers with the highest level of respect, fair prices and clean, well-maintained facilities. If you're in the market for a new or used Ford, or even a used car from other manufacturers like Honda, Nissan, Chevy, Buick, Hyundai, and more, don't hesitate to contact us or take a look at our massive online inventory.
As one of the newest Ford dealerships in Arizona, Surprise Ford shoppers will love our facilities and stunning showroom. Our car repair and maintenance center is sure to impress as well, with several repair bays and the newest diagnostic and repair equipment in the area, we'll get your car repaired right the first time. We employ some of the finest mechanics and technicians in the state, and each one is factory-trained and certified by Ford to ensure the highest level of quality in each repair or maintenance visit.
If you're looking for a new Ford dealer in Surprise or the Phoenix area, look no further! Surprise Ford's new facilities and winning team will impress you with professionalism, quality, and most of all, the fair deal you deserve. Take a look at our website and be sure to check out our affordable new and used cars, along with the other resources we offer. Please contact us with any questions you have - we can't wait to get to get to work for you!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 9:00 PM
Tuesday 8:00 AM - 9:00 PM
Wednesday 8:00 AM - 9:00 PM
Thursday 8:00 AM - 9:00 PM
Friday 8:00 AM - 9:00 PM
Saturday 8:00 AM - 9:00 PM
Sunday 9:00 AM - 8:00 PM
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 5:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 5:00 PM
Sunday Closed
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Showing 754 reviews
October 23, 2026
Seriously incompetent Surprise Ford service department. I have called many times and left messages for the service advisor and the service manager. None of them have returned my call. That's one issue. T I have called many times and left messages for the service advisor and the service manager. None of them have returned my call. That's one issue. The real issue is that in March I took the truck in while I was in Arizona- they replaced my oil cooler to the tune of 10K. My truck is leaking oil. Called several Ford dealers here in TN but none of them bother answering the phone. So, I went to a highly regarded auto mechanic here. Found out that Surprise Ford STRIPPED the retaining bolts on the oil cooler, so the oil is leaking out!!!!!!!!! So, I have to have the whole thing replaced again. Don't have service done with Surprise Ford, you will only have to have it done again. More
by mdfpederson
Employees Worked With
Joe
October 19, 2026
My experience with Surprise Ford involved delayed follow-through, pressure to visit the dealership, dismissive responses, and continued sales calls after I clearly declined. On October 9, I found follow-through, pressure to visit the dealership, dismissive responses, and continued sales calls after I clearly declined. On October 9, I found a certified pre-owned 2025 Mustang Mach-E Premium AWD listed for $40,481, including the documentation fee. With no photos available, I requested pictures and pricing. Xavier Rodriguez called around noon the next day and promised the info promptly. After two follow-up calls from me, a video finally arrived at 5:22 p.m. The video was grainy with visible compression artifacts and shaky like a handheld selfie, making it difficult to assess the car’s condition. The first portion had no audio; when it started, it was out of sync. Much of the presentation explained features rather than documenting condition, despite my having already told him I had test-driven a Mach-E. Xavier called immediately, before I could review it. I explained that a comparable vehicle in Texas was available for $42,600 out the door, including shipping, taxes, registration, and all fees. He repeatedly asked what price would bring me in that evening, despite my already giving him that number. He suggested $43K but said he wouldn’t take it to his manager unless I agreed to that price and committed to coming in that night. The dealership is 35–40 minutes away each way. I wanted to assess the vehicle and settle pricing remotely before making that trip, not rearrange my evening under pressure before reviewing the information. When I explained that out-of-state dealers can handle Arizona title and registration, Xavier said he had never heard of that and questioned whether it was true. I found this dismissive, particularly after explaining my previous out-of-state purchases. On Tuesday, I requested their best written out-the-door offer. He said the earlier offer was their best. I declined and explicitly said I wouldn’t change my mind. Someone else from the dealership nevertheless called the next day, and Xavier called again Friday. When I said I was purchasing elsewhere, he shifted to promoting himself and the dealership for service or other support. I said, “No thank you.” He began repeating the offer, so I declined again and ended the call. I ultimately found a similar vehicle for approximately $6,000 less, with similar mileage, including shipping and all fees. It wasn’t certified pre-owned; a relevant difference, but I could add a premium extended FORD warranty for up to 7 yrs/100K miles for \~$1,600 and still spend roughly $4,400 less. Surprise Ford was entitled to hold its price. My objection is how the process was handled. Dealerships like this need to modernize and stop playing sales games. Resourceful buyers can compare vehicles and find better deals without committing to a showroom visit just to move discussions forward. 2 other Phoenix-area dealerships were much more responsive about very similar certified vehicles. Although I didn’t buy from either, their staff were professional, respectful, and polite; words I would not use for my experience with Xavier. They demonstrated that treating a customer well shouldn’t depend on making the sale. More
by audiotiger
Employees Worked With
Xavier Rodriguez
October 13, 2026
Don't buy from this dealership or have your vehicle serviced there! Our initial sales experience was okay, but when we had a problem with our new car in the first 30 days the service department was awf serviced there! Our initial sales experience was okay, but when we had a problem with our new car in the first 30 days the service department was awful. They put a big chip in it and it took them over 45 days to figure out the problem despite the fact that I told them to please check the known electrical issue with the lift gate that was revealed through a simple internet search. They ended up repairing it and guess what, it was the lift gate. We ended up having to have Ford do a buyback. We turned the car in over a week ago and the lien still hasn't been paid and no ETA because, "the transportation to pick up the vehicle for the auction house has not been finalized with the dealership yet" and "I do not know how quickly the disposition team and dealership will be able to finish up the closing processes." In the meantime I don't have a car, can't buy another one until this one is paid off, and my next payment is due. So for the third time I will be making a payment on a vehicle that I do not possess. I wish I would have read reviews before I bought here and specifically before I bought the 2026 Explorer. Save yourself a huge headache and stay far away from Surprise Ford. More
by tjmoreno
October 07, 2026
If you value your time, your sanity, and basic professional courtesy, stay far away from Surprise Ford. I walked in with an 820 credit score, tier-one financing pre-approved, and cash ready to professional courtesy, stay far away from Surprise Ford. I walked in with an 820 credit score, tier-one financing pre-approved, and cash ready to complete a straightforward deal. Before arriving, I ran my clean, well-maintained 2020 F-150 SuperCrew through Surprise Ford’s own official website trade tool. Their system generated an appraisal range of $19,790 to $22,939, explicitly showing that local supply was down, and that dealer reconditioning was already deducted. What followed was an absolute, textbook bait-and-switch. The moment we sat down at the desk, the salesperson became visibly aggressive, was completely dismissive, and repeatedly talked over me whenever I spoke. Instead of having an honest, transparent conversation, they whipped out the archaic, manipulative four-square sheet game, attempting to shuffle numbers around, hide costs, and insult my intelligence. After their own website promised nearly $20k to $23k, they hit me with an insulting, bottom-of-the-barrel $15,000 lowball on my trade. When I called them out on the massive discrepancy, the salesperson grew even more hostile, continued talking over me, and acted as though I should be grateful for their ridiculous offer. I walked out the door. To add even more insult, after I left, the salesperson sent me a snarky, condescending text explaining how I was wrong and he was right. Within 48 hours, I took my business to a competitor in Scottsdale. There, the staff treated me with dignity, skipped the shady four-square games, gave me a fair trade value, and closed the deal in an hour. Surprise Ford lost a guaranteed, qualified sale because of bad attitudes, predatory sales tactics, and sheer arrogance. Do yourself a favor, and buy somewhere else. More
by Olen P
October 06, 2026
Talk about a great experience. ...If you're looking for an honest hard working guy to help you with your next car or truck purchase stop by and see Jesse Guajardo at Surprise Ford. ...If you're looking for an honest hard working guy to help you with your next car or truck purchase stop by and see Jesse Guajardo at Surprise Ford. He went above and beyond to ensure that everthing that was promised during the purchase process got done. I bought a really nice Tundra Platinum! Great dealership they worked with me to make sure I got a deal I was confortable with. Pezh the Executive GM sat and visited with me and we had a great converstaion even though he was extremely busy . I had questions a couple of days later which were promptly answered by Jesse. So if you're looking for a vehicle please give Jesse an opportunity to help you out, you won't be dissapointed. More
by Marc
July 15, 2026
Dan Doncea was a great salesman to work with. We mostly dealt via phone/ text. He made the entire process effortless. I had multiple questions on the vehicle and finance process. It was apparent We mostly dealt via phone/ text. He made the entire process effortless. I had multiple questions on the vehicle and finance process. It was apparent he immediately dropped what he was doing and got me the answers I needed. More
by EG
Verified CustomerEmployees Worked With
Dan Doncea
June 30, 2026
Gio, was excellent. Super friendly and inviting. Didn't feel any pressure to buy a vehicle. Keep a guy like Gio around for a long time Super friendly and inviting. Didn't feel any pressure to buy a vehicle. Keep a guy like Gio around for a long time More
by jahussey
Employees Worked With
Gio Carrion
June 27, 2026
Sales person was inexperienced and took too much time. Final price was confusing. Financing dept. was a little confusing also. Checkout person was confused about controls on car. Final price was confusing. Financing dept. was a little confusing also. Checkout person was confused about controls on car. More
by dajacmeyer
Employees Worked With
