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Sunrise Ford

Fort Pierce, FL

Overview
Employees
Reviews
Vehicles
4.2
1,321 Reviews
Welcome To The Sunrise Ford Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees! The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida! When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes. After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.” Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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5435 US-1

Fort Pierce, FL

34982

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Showing 1,321 reviews

March 25, 2024

Very professional, understanding the customer needs Stuart works so passionately to make sure our customers get the best experience More

by Redz917
Recommend Dealer
Yes
Employees Worked With
Stuart
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March 25, 2024

Great easy no stress Easy to deal with addresses my concerns Good not be any happier More

by Truckemallover
Recommend Dealer
Yes
Employees Worked With
Stuart
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Mar 26, 2024 -

Sunrise Ford responded

Thank you for your response! We always strive to make sure the experience with us is positive and efficient. We welcome your return in the future. Have a great day!

March 25, 2024

Oil change was done fine, had to remind Shawn to scan check engine light. Tires were not rotated past two trips due to 'swelled' lug nuts that was not brought to my attention until I pointed it out. Shaw More

by jimmydolan0
Recommend Dealer
Yes
Employees Worked With
Shawn
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Jul 08, 2024 -

Sunrise Ford responded

Thank you for taking the time to provide us with this feedback.

March 25, 2024

Excellent It was a great experience start to finish, staff, work done and was great More

by Charlierock1
Recommend Dealer
Yes
Employees Worked With
Michael Knight
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Michael Knight
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March 24, 2024

Excellent service stepped up with a warranty issue and thry treated me very well! I would Highly recommend sunrise Ford. More

by dannvcwa
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Mark Cass
5.0
This rating includes all reviews, with more weight given to recent reviews.
Michael Knight
5.0
This rating includes all reviews, with more weight given to recent reviews.
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March 24, 2024

I bought a cpo mustang convertible that had issues, was questionable if it was under warranty, he fixed it and honored the deal for no cost to me, very stand up guy More

by dannvcwa
Recommend Dealer
Yes
Employees Worked With
Service manager Chris or Charles?
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March 22, 2024

First time at dealership and I definitely will return again for all my service needs More

by JDCROFT324
Service Price Transparency
Workmanship
Service Communication
Recommend Dealer
Yes
Employees Worked With
David
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Mar 26, 2024 -

Sunrise Ford responded

Awesome endorsement! Very happy to hear that the core values implemented by the team pay off for our family of customers. Enjoy the day.

March 22, 2024

Excellent customer service, Stuart was very professional and took good care of Us. Thank you! We are happy. More

by ROSAWEINERT
Recommend Dealer
Yes
Employees Worked With
Stuart
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March 21, 2024

Very amazing with a awesome hospitality & personality She knows had to treat and talk to you with a pleasant attitude.. More

by EMILYQUARTERMAN
Recommend Dealer
Yes
Employees Worked With
Sara
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March 21, 2024

No one seemed to know when our vehicle would be ready for pickup. Vehicle was finally ready a week after due date. More

by TAUBREY2001
Recommend Dealer
No
Employees Worked With
EJ
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