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Sunrise Ford
Fort Pierce, FL
1,331 Reviews
Welcome To The Sunrise Ford
Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees!
The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida!
When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes.
After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.”
Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 8:00 PM
Tuesday 8:00 AM - 8:00 PM
Wednesday 8:00 AM - 8:00 PM
Thursday 8:00 AM - 8:00 PM
Friday 8:00 AM - 8:00 PM
Saturday 9:00 AM - 7:00 PM
Sunday 11:00 AM - 5:00 AM
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 AM
Sunday Closed
By Type
Showing 1,331 reviews
November 15, 2024
I have always thought the svc was good. But was disappointed that they didn't accept my car shield policy. Makes me want to find other svc company. But was disappointed that they didn't accept my car shield policy. Makes me want to find other svc company. More
by foxbun39
Verified Customer
November 15, 2024
Reliable friendly courtesy prompt knowledgeable attentive kind persistent concern precise timely polite professional experienced clear kind persistent concern precise timely polite professional experienced clear More
by Julie54
November 15, 2024
Sunrise Ford always accommodates our repair needs in a very timely fashion and provides accurate pricing very timely fashion and provides accurate pricing More
by MIKE@PRIDE-ELECTRICAL.COM
November 15, 2024
The entire Dealership from sales, finance, service and parts are excellent to deal with. Our experience there was absolutely wonderful!! I would highly recommend them to everyone! Thank you for everything parts are excellent to deal with. Our experience there was absolutely wonderful!! I would highly recommend them to everyone! Thank you for everything you do! More
by sherskovitz58
Employees Worked With
Other Employees :
Amber Barnes, Charles in finance Christine in service
November 14, 2024
Went in for oil change Wednesdayat 8:30am, found a waterproof leak. Was told it was a 12 hr job, I would have it back the end of the next day. Didn't get my car back till 5:00pm the following Tuesday. waterproof leak. Was told it was a 12 hr job, I would have it back the end of the next day. Didn't get my car back till 5:00pm the following Tuesday. No status update calls, had to leave messages for updates. No offer of a loaner or even a rental. $120 Water pump cost over $4000, customer relations not very good. Salesmen try to sell me a new Ford, and wonder why I don't bite. Why would ? Owned many Fords new and used for over 4 decades. More
by Briresch
Employees Worked With
Christina
November 13, 2024
Services were superb! Took care of the issue at hand promptly. I was In and out in a half hour. Thanks sunrise! Took care of the issue at hand promptly. I was In and out in a half hour. Thanks sunrise! More
by paradis721
Employees Worked With
November 12, 2024
I have brought my vehicles to Sunrise Service Center for over 4 years. I am always happy with the service and maintenance work. Sara and her team are always on top of what work needs to be done and with exp over 4 years. I am always happy with the service and maintenance work. Sara and her team are always on top of what work needs to be done and with explanations of why. I have also worked with David Brown who who was my service advisor during a computer upgrade. He was very knowledgeable and professional. Great teamwork! More
by LAURIERUSSELL
Employees Worked With
Sara Haney: service department and David Brown: service department
