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Sunrise Ford
Fort Pierce, FL
1,030 Reviews
Welcome To The Sunrise Ford
Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees!
The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida!
When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes.
After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.”
Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 8:00 PM
Tuesday 8:00 AM - 8:00 PM
Wednesday 8:00 AM - 8:00 PM
Thursday 8:00 AM - 8:00 PM
Friday 8:00 AM - 8:00 PM
Saturday 9:00 AM - 7:00 PM
Sunday 11:00 AM - 5:00 AM
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 AM
Sunday Closed
By Type
Showing 1,030 reviews
Verified Customer
October 04, 2024
This dealer has very poor customer service. They are not very helpful once they have made a sale. They are not very helpful once they have made a sale. More
by KRISLEYDIG
October 04, 2024
It was a good visit and I was happy with the service. He was very courteous. Thank you He was very courteous. Thank you More
by 4WATLER
October 04, 2024
Very professionally, good atención, good service, good service, very kind, people good presentation at the service service, very kind, people good presentation at the service More
by Maritza Blanco
October 04, 2024
Very professional service. All the work was completed in a timely fashion. They also gave a free car wash when done. All the work was completed in a timely fashion. They also gave a free car wash when done. More
by Rusty
October 03, 2024
I originally gave you all stars. After recent service. Since then... I called you 2x a week apart asking to quote me a new battery install. Your service dept number DOES NOT WORK.... After recent service. Since then... I called you 2x a week apart asking to quote me a new battery install. Your service dept number DOES NOT WORK....Both messages I left on service manager phone number. NO REPlY both times. Your obviously under staffed. Makes me wonder about the quality of the work that's done as well. I had a parts store put the new battery in. More
by leo.uhran
Employees Worked With
October 03, 2024
Checked in at 9:50 am Advised of cost of service at 10:05 Just so we’re clear, I think that when you check in for an appointment the service advisor should produce the paperwork at the desk while yo 10:05 Just so we’re clear, I think that when you check in for an appointment the service advisor should produce the paperwork at the desk while you’re standing there not shuffle you into a customer waiting room where they come to you after a few minutes and discuss your business in front of a room full of waiting customers As for the quality of work, Not even close to good., I found the contents of my glove box in my center console cup holders, which means they opened my glove box looking for something. Then to find out that the glove box doesn't close properly. After further inspection I found that the hinge on the right side of the glove box was broken. I have no proof that you guys did it other than the contents of the glove box were put in the cup holders. I will not return to you for any more service, I will travel the extra miles and try the Vero Beach Ford Dealer. Left the dealer at 12:05pm That’s 2 hours for a simple oil change with an appointment at 10am And $102.54 for the works package. Unacceptable in many ways. More
by Biker87
Employees Worked With
Shawn Cooper
