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Sunrise Ford
Fort Pierce, FL
1,297 Reviews
Welcome To The Sunrise Ford
Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees!
The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida!
When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes.
After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.”
Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 8:00 PM
Tuesday 8:00 AM - 8:00 PM
Wednesday 8:00 AM - 8:00 PM
Thursday 8:00 AM - 8:00 PM
Friday 8:00 AM - 8:00 PM
Saturday 9:00 AM - 7:00 PM
Sunday 11:00 AM - 5:00 AM
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 AM
Sunday Closed
By Type
Showing 1,298 reviews
October 30, 2019
Went in for an oil change and tire rotation.Last time in Went in for an oil change and tire rotation. Last time in I was in for almost 2 hrs. This time Sam was my service agent To my surprise I was out Went in for an oil change and tire rotation. Last time in I was in for almost 2 hrs. This time Sam was my service agent To my surprise I was out in 20 -25 min I was amazed. Good job Sam. More
by Explorer18
October 29, 2019
“Vince is the Best“I have taken my car for service at “Vince is the Best“ I have taken my car for service at Sunrise Ford, in Fort Pierce forever. Since my many years of doing business with them, I must “Vince is the Best“ I have taken my car for service at Sunrise Ford, in Fort Pierce forever. Since my many years of doing business with them, I must say Vince is the best thing that happened to Ford. He is an individual like no other. He is a man of honor, integrity, kindness, patience and understanding. His service etiquette is exceptional. He care and understand the customers needs. I did not have to dispute the level of service given to me this time around, everything went smoothly. He made me comfortable enough to trust that he had my best interest in mind. He simply listens, identifies with the customers, meet their needs and ensure them (without having to verbal it) that all is well while doing so with compassion. We need more individuals like Vince in our world of service. I appreciate you Vince! More
by Margie
October 18, 2019
It was Sunrisetastic !!! From drop off to pick up, excellent service, great Service Rep. Jessie (friendly, professional, and honest), Clean car, repaired with the right stuff From drop off to pick up, excellent service, great Service Rep. Jessie (friendly, professional, and honest), Clean car, repaired with the right stuff !!!!! Sunrise Ford can't be beat along the Treasure Coast. Service is phenominal. They actually try to save you money on service, replacements, and repairs. More
by Stang
Employees Worked With
Other Employees :
Jessie (Service). Asset to Dealership, and Company. Excellent work by his crew. 5 stars.
October 13, 2019
Always great service Been going here for 8 years. Never been disappointed during this time frame. Always had Great Service. No hassles. Very low wait time. Friendly people Been going here for 8 years. Never been disappointed during this time frame. Always had Great Service. No hassles. Very low wait time. Friendly people. More
by Jim
October 08, 2019
Josh Emery helped me in the service dept. Outstanding Josh always had a Great smile, called me by name ( Rhoma ) he was very knowledgeable with questions I asked him. He is an asset to Sunrise Ford. and g Josh always had a Great smile, called me by name ( Rhoma ) he was very knowledgeable with questions I asked him. He is an asset to Sunrise Ford. and good for customers. Super employee. More
by Rhoma Krishke-Duffy
Employees Worked With
October 07, 2019
Nice people Drop vehicle off for 1st service; agents were prepared and acknowledge me by name. Service took Little less then an hour including wash. I was extreme Drop vehicle off for 1st service; agents were prepared and acknowledge me by name. Service took Little less then an hour including wash. I was extremely happy with the service and ford employees. More
by Bert
Employees Worked With
Stacey Chagnon
September 26, 2019
Excellent Service I drove from Palm Beach past 2 other Ford Dealerships to get to Sunrise, they got me in and out the next day because a part had to be ordered. Got my I drove from Palm Beach past 2 other Ford Dealerships to get to Sunrise, they got me in and out the next day because a part had to be ordered. Got my truck back like brand new. More
by amb863
Employees Worked With
David Herrington, Kenneth Vaughn
September 23, 2019
Convenient and Friendly John did a great job in getting me a rental while my truck was being fixed. He kept me up to date on the work being done and had me ready to go in a c John did a great job in getting me a rental while my truck was being fixed. He kept me up to date on the work being done and had me ready to go in a couple days. Great service team More
by Jermaine
Employees Worked With
John @service
September 15, 2019
Great folks. Great service. The best. The folks at Sunrise Ford are Great, as is their service. They get it right, and if there is any question they answer it &/or straighten it out. They The folks at Sunrise Ford are Great, as is their service. They get it right, and if there is any question they answer it &/or straighten it out. They are the best!!! Same for their sales force! More
by George
