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Sunrise Ford

Fort Pierce, FL

4.2
1,026 Reviews
Welcome To The Sunrise Ford Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees! The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida! When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes. After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.” Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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5435 US-1

Fort Pierce, FL

34982

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Showing 1,026 reviews

June 02, 2017

Excellent! Got me in and out of the dealership in no time! Highly recommend! Excellent service, and maintain great attitudes! I would definitely come back! excel More

by Nicole122949
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Jeremy Harper
5.0
This rating includes all reviews, with more weight given to recent reviews.
Chip Durant
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 26, 2017

Red Carpet Treatment Due to work & home schedules as well as some other unique circumstances Chip did everything we required to get the deal for our 2017 Edge done as easy More

by NolaJazz
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Rebecca Lassiter
5.0
This rating includes all reviews, with more weight given to recent reviews.
Chip Durant
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 21, 2017

2017 Escape Purchase Chip Durant's knowledge of vehicle, coupled with resourcefulness with finding specific car in the abbreviated amount of time we had( one day) made fo More

by Rich manns
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Chip Durant
5.0
This rating includes all reviews, with more weight given to recent reviews.
April 30, 2017

Negotiation was pretty smooth I had to push a little but eventually got a deal that worked for me and the dealer. Chip and Shea got me into the explorer that I wanted. I shopped More

by Honolulu John
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Shea Bryson
4.0
This rating includes all reviews, with more weight given to recent reviews.
Chip Durant
4.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 30, 2017 -

Sunrise Ford responded

Thank you very much for the kind words. We greatly appreciate your business and look forward to meeting all of your automotive needs in the future and exceeding your expectations. Enjoy your Explorer!

April 30, 2017

Amazing Team! The team that assisted us in our purchase at Sunrise Ford was very professional, courteous, and simple amazing - Chip, Jeremy, and Brian! We sincerely More

by Lloyd and Pam
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Jeremy Harper
5.0
This rating includes all reviews, with more weight given to recent reviews.
Chip Durant
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Brian (Finance)
Apr 30, 2017 -

Sunrise Ford responded

Thank you very much for the kind words. We greatly appreciate your business. It was a pleasure doing business with you and we look forward to meeting all of your automotive needs in the future and exceeding your expectations. Enjoy your new car!

April 29, 2017

new vechicle trade in This has not been my first dealing with Sunrise Ford I have always been treated well both by the sales dept. and also by the service dept. And have More

by Pete
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Rebecca Lassiter
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jeremy Harper
5.0
This rating includes all reviews, with more weight given to recent reviews.
Chip Durant
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 30, 2017 -

Sunrise Ford responded

Thank you Mr. Brouwer. It is always our pleasure to do business with you. We greatly appreciate your continued patronage and look forward to seeing you in the future. Enjoy your new Edge!

April 04, 2017

No service service department I requested a service appointment online someone by the name of Jeremy in the service department sent me an email and stated that someone would be get More

by Bryan Tavares
Customer Service
Recommend Dealer
No
Employees Worked With
Jeremy
Apr 19, 2017 -

Sunrise Ford responded

I was sorry to hear about your online attempts to make a service appointment and the way we, and our system, dropped the ball. Your situation caused us to totally dissect our processes. We ended up having to get Ford involved to find out why your particular request was going to the sales department and not going to our service coordinator. Although it looks like your situation was isolated, Ford did have to make a software change and the problem has been rectified. I say this still taking total responsibility for your situation and once again offering up our sincere apology. I did want you to know that your correspondence is what caused us to dive in so deeply to fix the problem. We take great pride finishing #1 in Customer Satisfaction in the Miami Region for Ford Motor Company last year and know we must act quickly when things like this happen. With all this being said, if you feel there is anything I can do to restore your trust, please do not hesitate to call me personally. Thank you for taking the time to bring this to our attention. Elton Wetteland General Manager

March 26, 2017

Pleasant Experience today! Mike was quick to try to get us the best financing option available while we shared a few stories of fishing and gator hunting. He was compassionate a More

by MikenAimee
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Mark Cuss Sales and Tina in finance, Mike Campbell
January 07, 2017

Oil Change/Maintenance Bad Service We have a fairly New 2015 F150 with just over 20,000 miles on it. We brought our truck in for an oil change, tire rotation and a vibration in the bra More

by TBlack
Customer Service
Quality Of Work
Friendliness
Recommend Dealer
No
Employees Worked With
David Brown Advisor Brian Noble Technician Michael Baldowski Technician
June 27, 2016

Great overall experience Sean my salesman displayed great patience. No pressure was put on me after four or more hours. I, was tough. Would recommend any and all go see Sean a More

by ?
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Sean Mckillips
5.0
This rating includes all reviews, with more weight given to recent reviews.
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