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Soerens Ford
Brookfield, WI
649 Reviews
At Soerens Ford of Brookfield, your experience will truly be Nice! Since our beginning in 1917, Soerens Ford has been a family business. We were the first Ford dealership in Milwaukee, and continue to be the oldest Ford dealership in metro Milwaukee. Whether it's a quick tune-up, an interior or exterior porter, the need for an immediate fix, or suiting up with a new ride altogether, Soerens Ford of Brookfield has you covered. Our state-of-the-art Service Center and award-winning Collision Center are open daily for your convenience, and our knowledgeable Sales team will go above and beyond to ensure we find the right fit for you. Our extensive inventory of new and used Ford models are sure to impress. Soerens Ford of Brookfield also has one of the largest selection of Ford parts in the area.
We are very proud of our longevity in the car business and the reputation we’ve worked so hard to build in the community over the years. We are also gratified by the loyalty of our customers, our friends, neighbors, and family, and our incredible team at Soerens Ford. Thank you for supporting us the past 106 years, and helping us to secure the honor of the Ford President’s Award for 2017! Stop in to Soerens Ford of Brookfield and experience the "Home of the Nice Guys" at 18900 West Capitol Drive, Brookfield, WI.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 7:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
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Showing 649 reviews
March 16, 2017
Good feedback I had an oil leak and Tom took me back to go underneath my car and we checked and to my surprise there were none, I had an oil leak and Tom took me back to go underneath my car and we checked and to my surprise there were none, More
by Hawks fan
Employees Worked With
Tom
March 15, 2017
great experience My experience at Soerens is a lot better than my experience here at dealer rater. my last review got rejected after there wasn't enough words in my re My experience at Soerens is a lot better than my experience here at dealer rater. my last review got rejected after there wasn't enough words in my review. Even though it said 27 words I was still short on my 25 word minimum review. So either your website is terrible or you just can't count. Either way this is my second review. I sure hope this is enough words by now. I would like to do a review if this website. I am sure I can fit twenty five words together for that. More
by djdeano1
Employees Worked With
John Schultz
March 15, 2017
Pleased Very happy with the leasing process each of the three times we've gone through it with John and dean. Both are friendly and helpful. Very happy with the leasing process each of the three times we've gone through it with John and dean. Both are friendly and helpful. More
by Jhansen123
Employees Worked With
John, dean
March 13, 2017
The Works package I had an excellent experience at your dealership. The entire staff was very friendly and knowledgeable and kept me informed during the whole process. I had an excellent experience at your dealership. The entire staff was very friendly and knowledgeable and kept me informed during the whole process. The waiting area was very clean and I enjoyed the best popcorn in town. More
by A Ford Guy 4lfe!
Employees Worked With
Michael Thorpe
March 12, 2017
Very pleasant Michael Thorpe is the young man I dealt with. He helped me with my blue tooth before we even got started on servicing my vehicle. He explained the Michael Thorpe is the young man I dealt with. He helped me with my blue tooth before we even got started on servicing my vehicle. He explained the rebate option very clearly. The service department was very efficient. My experience with Michael and service was excellent. More
by Patrice
Employees Worked With
Michael
March 12, 2017
Very fulfilling I guess I would have to say that honesty had a lot too with it. I like it when people tell the truth and do what they say they will do. I guess I would have to say that honesty had a lot too with it. I like it when people tell the truth and do what they say they will do. More
by Toshiba1248
Employees Worked With
Ella,Mark,Adam.
March 12, 2017
Comfortable and respectful. For the first time in over 30 years, this is the first time I've become a repeat customer at an auto dealership. We bought our first F-150 in 2010 and For the first time in over 30 years, this is the first time I've become a repeat customer at an auto dealership. We bought our first F-150 in 2010 and came back this year when we needed to upgrade. We were treated fairly and respectfully while still trying to negotiate the best deal possible. We were treated more like visiting guests than customers and smiles were the fare of the day. Tip of the hat to Adam, Tina and Ted who helped pull all the pieces together. We bought our first truck from Adam and returned because of him. More
by pbuehler77
Employees Worked With
Adam and Tina
March 10, 2017
Excellent fast service I have been coming back to Soerens Ford for the Works Package for the past 15+ years. The price is an absolute bargain.etc etc I have been coming back to Soerens Ford for the Works Package for the past 15+ years. The price is an absolute bargain.etc etc More
by John R. Thomas
Employees Worked With
Mike Walsh
March 06, 2017
Pleasure to do business with!! Our salesman Kerry was a very nice man to work with. He greeted us at the door , once introductions were made he knew exactly what car we were there t Our salesman Kerry was a very nice man to work with. He greeted us at the door , once introductions were made he knew exactly what car we were there to see. The deal was done in an hour and a half. Would definitely recommend dealership to any one and everyone. More
by Mark Cisewski
Employees Worked With
Kerry Royce
March 04, 2017
It was a great experience Overall it was the best experience we have ever had. The sales manager carefully went over most of the features in the car and said we should come b Overall it was the best experience we have ever had. The sales manager carefully went over most of the features in the car and said we should come back in a couple of weeks and he would go over everything else. He did not want us to be too overwhelmed the first time. More
by Golf
Employees Worked With
Mike Walsh
