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Soerens Ford

Brookfield, WI

4.8
650 Reviews
At Soerens Ford of Brookfield, your experience will truly be Nice! Since our beginning in 1917, Soerens Ford has been a family business. We were the first Ford dealership in Milwaukee, and continue to be the oldest Ford dealership in metro Milwaukee. Whether it's a quick tune-up, an interior or exterior porter, the need for an immediate fix, or suiting up with a new ride altogether, Soerens Ford of Brookfield has you covered. Our state-of-the-art Service Center and award-winning Collision Center are open daily for your convenience, and our knowledgeable Sales team will go above and beyond to ensure we find the right fit for you. Our extensive inventory of new and used Ford models are sure to impress. Soerens Ford of Brookfield also has one of the largest selection of Ford parts in the area. We are very proud of our longevity in the car business and the reputation we’ve worked so hard to build in the community over the years. We are also gratified by the loyalty of our customers, our friends, neighbors, and family, and our incredible team at Soerens Ford. Thank you for supporting us the past 106 years, and helping us to secure the honor of the Ford President’s Award for 2017! Stop in to Soerens Ford of Brookfield and experience the "Home of the Nice Guys" at 18900 West Capitol Drive, Brookfield, WI.
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18900 W. Capitol Drive

Brookfield, WI

53045

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Showing 650 reviews

September 02, 2020

If you're looking for knowledge, honesty, and price, Soerens Ford is the place to shop for a new Ford. Pete Kraut is the guy to see. More

by david.lijewski
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Pete Kraut
September 01, 2020

Just bought a new Edge from Soerens. From the moment I Just bought a new Edge from Soerens. From the moment I pulled into the dealership, I had a great experience. I had called ahead, and my salesman J More

by Jerry
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
John Gerek
August 16, 2020

It took me over four weeks to decide to buy my car and when I did it was the best decision I have ever made. No one at the dealership was pushy or pressured me in any way and when it came down to signing More

by Sitter
Recommend Dealer
Yes
Employees Worked With
Scott
July 17, 2020

Steer Clear I bought a BRAND new vehicle and it was just a disaster of a vehicle. Management and Ownership tries to make you think they're on your side, when trul More

by travelingusa
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Keri Royce, Bill (service), Tom
March 07, 2020

Bad Salesman Stopped in to test drive a F250 tremor, this would have been the third time test driving a F250 I wanted to drive new gas 7,3L engine with 10 speed. W More

by SS
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Todd
December 21, 2019

Everything about this place can't be summed up with one word. But it's the place we're the nice guys are, There great. More

by RauchSJ.71
Recommend Dealer
Yes
Employees Worked With
Everyone
March 24, 2019

Long wait time and limited flexibility Bought a used F150 (2016) Salesman was good, but there was so much waiting time and very little he was able to actually do. Has a very large dealers More

by Dane101
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Darren
December 18, 2018

Parts I’ve been working on getting parts for my truck for 2 weeks filed a complaint with Ford a week ago still no call from the dealership that’s the last p More

by John
Recommend Dealer
No
Employees Worked With
Mike ?
March 10, 2018

Great experience with fleet manager bob viall I needed to purchase a Ford Transit for work. After wasting time at a few different ford dealerships that didn't have a commercial vehicle expert - More

by MKE Truck Guy
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Bob Viall
November 11, 2017

Excellant Experience As usual Soren's did an excellent job. I had a "works" package done and another issue addressed, completed both in a timely and correct manner. Very More

by 2015f150
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Tyler Garfield
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