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Soerens Ford
Brookfield, WI
588 Reviews
At Soerens Ford of Brookfield, your experience will truly be Nice! Since our beginning in 1917, Soerens Ford has been a family business. We were the first Ford dealership in Milwaukee, and continue to be the oldest Ford dealership in metro Milwaukee. Whether it's a quick tune-up, an interior or exterior porter, the need for an immediate fix, or suiting up with a new ride altogether, Soerens Ford of Brookfield has you covered. Our state-of-the-art Service Center and award-winning Collision Center are open daily for your convenience, and our knowledgeable Sales team will go above and beyond to ensure we find the right fit for you. Our extensive inventory of new and used Ford models are sure to impress. Soerens Ford of Brookfield also has one of the largest selection of Ford parts in the area.
We are very proud of our longevity in the car business and the reputation we’ve worked so hard to build in the community over the years. We are also gratified by the loyalty of our customers, our friends, neighbors, and family, and our incredible team at Soerens Ford. Thank you for supporting us the past 106 years, and helping us to secure the honor of the Ford President’s Award for 2017! Stop in to Soerens Ford of Brookfield and experience the "Home of the Nice Guys" at 18900 West Capitol Drive, Brookfield, WI.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 7:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 7:00 PM
Tuesday 7:00 AM - 7:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
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Showing 588 reviews
June 29, 2024
Since I live just a mile north of Soerens, such proximity affords rapid shuttling between us. However, they did not recalibrate the tire pressure sensor, rendering tire readings 6 pounds difference. Thus affords rapid shuttling between us. However, they did not recalibrate the tire pressure sensor, rendering tire readings 6 pounds difference. Thus I can't be sure what the true readings! I had AAA road service come to me and inflate each tire to 37 pounds--BEFORE the Soerens guy came out. More
by nsibulls
Verified CustomerEmployees Worked With
June 29, 2024
Tyler is the reason I go to Soerens Ford for service! A couple of weeks ago I brought my car in for a grease and oil change. At that time I was told I needed new brakes and the rear driver's side b A couple of weeks ago I brought my car in for a grease and oil change. At that time I was told I needed new brakes and the rear driver's side brake was worn more than the others and needed to bring it back to be checked for potential caliper issue as well as brake replacement. I called Tyler and made the appointment to have my brakes replaced and checked for the uneven wearing. Fortunately for me, whomever reviewed my car two weeks ago was wrong and there was no issue with my brakes! However, it wasted the technician's valuable time. Tyler was extremely kind as always and didn't charge me for the time to check my car. His integrity and always having the customer's best interest in mind is why I go to Soerens Ford. Thank you Tyler for all you do and making sure we have the best service possible. I greatly appreciate all you do! Karen More
by kschroeder29too
Employees Worked With
June 28, 2024
This is our second purchase from Soerens Ford in Brookfield. Just as before, the process was nearly effortless. This time, it was even more so because we had our new Maverick Hybrid truck delivered Brookfield. Just as before, the process was nearly effortless. This time, it was even more so because we had our new Maverick Hybrid truck delivered to our home. Although we had to order our waitlisted vehicle through the factory, it was well worth the wait. More
by GillesJB
June 21, 2024
They’re always able to get me in for service in a timely manner and keep me informed of the situation. Have always been totally honest about the issues and have taken the time to explain the repairs. manner and keep me informed of the situation. Have always been totally honest about the issues and have taken the time to explain the repairs. More
by rjhoffmann
Employees Worked With
June 21, 2024
They do a great job of taking care of vehicles in for services. For us that is great. services. For us that is great. More
by clays53072
Employees Worked With
June 20, 2024
We got such good service on our F250 and 2010 Mountaineer, we got two Broncos for me and my daughter. Tyler and Curtis are awesome. They really treat you like (ford) family. I feel very confiden Mountaineer, we got two Broncos for me and my daughter. Tyler and Curtis are awesome. They really treat you like (ford) family. I feel very confident that are vehicles are safe and that we aren’t being ripped off. They even offer pick up and delivery because we are within 10 miles. More
by sheshe1957
June 20, 2024
John Schultz is so helpful and personable! I've purchased 2 vehicles from him and both times it was a great experience. I highly recommend him! I've purchased 2 vehicles from him and both times it was a great experience. I highly recommend him! More
by Diana
Employees Worked With
June 19, 2024
Great service. Convenient location. I stay in touch with the sales person to see what is available. Convenient location. I stay in touch with the sales person to see what is available. More
by bkachnowski
Employees Worked With
June 19, 2024
Soerens was a wonderful experience. They were super helpful. I’d buy from them again. They were super helpful. I’d buy from them again. More
by jerryoven
Employees Worked With
June 19, 2024
Top notch quality service that is friendly and efficient. No dumb questions and thorough answers and follow up. Recommend him to everyone with a Ford No dumb questions and thorough answers and follow up. Recommend him to everyone with a Ford More
by jhorning1
