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Serra Nissan of Birmingham

Birmingham, AL

4.5
2,468 Reviews
Alabama drivers looking for a Nissan dealership they can trust should turn to Serra Nissan in Birmingham, AL. Our dealership is designed to provide you with an unrivaled Nissan sales, service and financing experience, and we work hard to foster and maintain long-lasting relationships with our customers. With our Low Price Protection and Love it or Leave It exchange policy, we place a premium on flexibility. And with a massive inventory of Nissan vehicles, we can cater to every Nissan driver's needs. Take the short, convenient drive to see what the "New" Serra Nissan is all about! "At Serra Nissan, We Say Yes!!"
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1500 Center Point Pkwy

Birmingham, AL

35215

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Showing 2,468 reviews

July 30, 2026

vehicle listed on website for price for vehicle having negative record (clean title, no accidents, etc). This was based off of Experian autocheck. When pulling up the experian autocheck form, there was ve More

by Dustin
Sales Price Transparency
Recommend Dealer
No
Employees Worked With
Billy Baker
3.0
This rating includes all reviews, with more weight given to recent reviews.
John Pamphilis
3.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 30, 2026 -

Serra Nissan of Birmingham responded

Good morning, You asked for all records of the vehicle. We did not deny this information. We told you on several occations that there was an accident on the Carfax and we sent the copy to you through email. You still asked for our out the door price. You asked for records, we told you that we would give you everything that we had. You had all of the information before driving from Tennessee. Our manager John even told you that if you were concerned with all of the information that we gave you that you should probably not drive from Tennessee. You came in and looked at the car and asked us to take $3500 off of the price. We declined and you left. You review is uncalled for. Just because we couldnt come down on the price for you after giving you our price before you drove here. You made the decision to make the trip! Have a good day and good luck with your hunt.

Jul 30, 2026 -

Dustin responded

No you sent me an out the door price (which btw was the same price listed on your website)-minus trade in, with the price being with the thought that the vehicle HAD NOT been in an accident, this was confirmed by the salesman when I arrived. So I asked for an updated price at the dealership that reflects the knowledge that the carfax shows severe accident/damage to the undercarriage. You did not adjust the price at all. It was stated “we are not going to adjust our price based off of the carfax”. I never said you didn’t provide me information, you just threw that out there. But side note: you only provided me the carfax because i asked for it. Also I never once complained about driving from “Tennessee” you just threw that out there. I would have the same complaint if I lived next door to yall. Then when I stated that I hope yall share this carfax with any inquiring customer for this vehicle. It was stated “only if they ask for the report”…that is poor. Yall need to own up to this mistake. Have some integrity and do better next time.

July 30, 2026

Every body was great helping me with my experience with them . Everything was great ?? More

by 54normanevans
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Amanda Badgwell
Aug 01, 2026 -

Serra Nissan of Birmingham responded

Thank you for your business!

July 29, 2026

It was an overall pleasant experience. I enjoyed working with Cody and he was very helpful with finding a vehicle More

by jmbyne
Recommend Dealer
Yes
Employees Worked With
Theo Todd
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Theo Todd
Jul 31, 2026 -

Serra Nissan of Birmingham responded

Thank you for your positive review! We're so glad that you had a pleasant experience with us and enjoyed working with Cody. Our team takes pride in providing excellent customer service and we're happy to know we could help you find the perfect vehicle. We appreciate your support!

July 27, 2026

All right ? ? Ordered a part, they gave it to the service department to put on at my appointment. More

by Dknight5200
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Amanda Badgwell
Jul 31, 2026 -

Serra Nissan of Birmingham responded

We are thrilled to hear that your experience with us was positive! Our team is dedicated to providing top-notch service and we are glad we could assist with your part installation. Thank you for choosing us! #CustomerSatisfaction #GreatService

July 25, 2026

Np No No It was decent alright, good lord Bruh, I'm going to let you go now More

by jmbyne
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
3.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Amanda Badgwell
Jul 29, 2026 -

Serra Nissan of Birmingham responded

Thank you for choosing our business! We're happy to hear you had a decent experience and hope to see you again soon. Have a great day!

July 24, 2026

Great experience minor issues but they are getting resolved Dre was very knowledgeable and showed great customer service along with everyone else who assisted me as well More

by shekinabrazzle
Recommend Dealer
Yes
Employees Worked With
Dre
Jul 25, 2026 -

Serra Nissan of Birmingham responded

Thank you for sharing your experience with us! We're glad to hear that Dre and our team provided you with knowledgeable and excellent customer service. We apologize for any minor issues and are actively working to resolve them for you. Your satisfaction is our top priority!

July 24, 2026

I will be having All my service for my Maxima done at Serra so it stats in top shape! More

by Thebigalbrown
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Amanda Badgwell
Jul 25, 2026 -

Serra Nissan of Birmingham responded

We're thrilled to hear we have gained your trust for all your Maxima's service needs! It's our goal to keep your car running at its best. #SerraSatisfied

July 23, 2026

I been getting my car serviced for years at this location and have been very satisfied More

by lawana.dabney
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 25, 2026 -

Serra Nissan of Birmingham responded

Thank you for your continued trust in our services! We are delighted to have satisfied you for years. We look forward to continuing to provide top-notch service for your car. #loyalcustomer #customersatisfaction"

July 23, 2026

Staff is extremely friendly. Amanda is always welcoming and professional and ensures my vehicle receives the best care. More

by janita.e.harris
Recommend Dealer
Yes
Employees Worked With
Amanda Badgwell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Amanda Badgwell
Jul 25, 2026 -

Serra Nissan of Birmingham responded

Thank you so much for your kind words! Our staff, especially Amanda, takes pride in providing excellent service and making sure your vehicle is well taken care of. We truly appreciate your support. #ExcellentService #CustomerSatisfaction

July 22, 2026

Thanks for helping me find a car for my daily need . The customer service was great More

by eshelia76
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Curtis Lloyd
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 25, 2026 -

Serra Nissan of Birmingham responded

Thank you for the positive feedback! We are so glad we could assist you in finding the perfect car for your daily needs. We strive to provide exceptional customer service and it's great to hear we hit the mark. Come back anytime!

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