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Secor Subaru
New London, CT
1,944 Reviews
When you visit our showroom in New London CT you are bound to notice the passion everyone on the Secor Subaru team has for the Subaru brand. So you can imagine our excitement for the new 2018 and 2019 Subaru lineup ready to hit the streets of New London, Groton, Norwich, Westerly RI, East Lyme CT and beyond. Here at Secor Subaru we are proud to offer you an incredible selection of all the popular Subaru models, including the Subaru Outback, Crosstrek, BRZ, Forester, Legacy, Impreza, Impreza WRX, Impreza WRX STI and the brand new 2019 Subaru Ascent!
Subaru Service building located on 1st Ave behind main/sales building!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 6:30 PM
Tuesday 9:00 AM - 6:30 PM
Wednesday 9:00 AM - 6:30 PM
Thursday 9:00 AM - 6:30 PM
Friday 9:00 AM - 5:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:30 AM - 5:00 PM
Tuesday 7:30 AM - 5:00 PM
Wednesday 7:30 AM - 5:00 PM
Thursday 7:30 AM - 5:00 PM
Friday 7:30 AM - 5:00 PM
Saturday Closed
Sunday Closed
Parts
Monday 7:30 AM - 5:00 PM
Tuesday 7:30 AM - 5:00 PM
Wednesday 7:30 AM - 5:00 PM
Thursday 7:30 AM - 5:00 PM
Friday 7:30 AM - 5:00 PM
Saturday Closed
Sunday Closed
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Showing 1,944 reviews
April 25, 2025
Easy straightforward pleasant car buying experience Knowledgeable salespeople excellent service Quick efficient Quality cars and quality dealership Knowledgeable salespeople excellent service Quick efficient Quality cars and quality dealership More
by mboesq
April 23, 2025
Friendly knowledgeable service that kept my needs in mind. Great selection of cars without overselling me on anything. No pressure tactics and smooth paperwork. mind. Great selection of cars without overselling me on anything. No pressure tactics and smooth paperwork. More
by Robey
Verified CustomerEmployees Worked With
April 23, 2025
David was an excellent salesman. Not pushy at all very professional. He was patient with all our questions and invited me to come back to help with technology. The atmosphere in this Not pushy at all very professional. He was patient with all our questions and invited me to come back to help with technology. The atmosphere in this dealership is very friendly and welcoming. Everything was explained well and we are very happy we decided on your dealership and the Forester. Its perfect for us. More
by dpsiraco
Employees Worked With
Other Employees :
I am so sorry I have forgotten the womans name we did our paperwork with but she was wonderful
April 18, 2025
We had an outstanding experience purchasing our new 2025 Subaru Ascent from Secor Subaru! From start to finish, the entire process was smooth, stress-free, and genuinely enjoyable. Our salesman, Danny Mi Subaru Ascent from Secor Subaru! From start to finish, the entire process was smooth, stress-free, and genuinely enjoyable. Our salesman, Danny Mirles, was fantastic—knowledgeable, patient, and never pushy. He took the time to answer all our questions and made sure we found the exact vehicle we wanted. When it came time to finalize everything, Tina Waterman handled our financing and paperwork with efficiency and care, making delivery day a breeze. We couldn’t be happier with our new Subaru or the level of service we received. Highly recommend Secor Subaru, Danny, and Tina to anyone in the market for a new vehicle! More
by Ryan.Rieb
April 18, 2025
Dealer refused to acknowledge my request for wheel bearing replacement without cost. I have contacted Customer Service in regard to this issue. bearing replacement without cost. I have contacted Customer Service in regard to this issue. More
by PAMSLOG
Employees Worked With
April 15, 2025
Service to our Outback was fine and vehicle was ready earlier than their original estimate. We had received a $50 gift card a week or so before the maintenance. We forgot to use it and discovered it earlier than their original estimate. We had received a $50 gift card a week or so before the maintenance. We forgot to use it and discovered it at home the next day (a Friday). The following Monday I went to the dealer and asked for the gift card to be applied to our bill and give us credit on the credit card we used for payment. They declined saying it had to be used at the time of service. VERY DISAPPOINTED!! The gift card expires this June. I don’t foresee us bringing our Outback in for service for six months or more. I guess we should just throw the gift card away. Thanks a lot. Glenn Carlson 860-460-5786 More
by GCARL8009
Employees Worked With
April 14, 2025
On time, knowledgeable, didn't push services not required at this time Friendly, customer service waiting area clean, with wi-fi, and coffee at this time Friendly, customer service waiting area clean, with wi-fi, and coffee More
by DENSD33
April 10, 2025
Great service. Always upfront with prices. Loaner car option is great. Tell your friends. Great Always upfront with prices. Loaner car option is great. Tell your friends. Great More
by henry.roenke
April 09, 2025
From the Sales staff and Manager, to the Parts & Service staff...my experience at Secor Subaru has been an excellent experience! staff...my experience at Secor Subaru has been an excellent experience! More
by cad114
Employees Worked With
April 05, 2025
I requested a copy of my vehicle’s inspection by the dealership and have been ignored. I’m not happy about that, especially for something so simple. Plus I was told that the infotainment system screen w dealership and have been ignored. I’m not happy about that, especially for something so simple. Plus I was told that the infotainment system screen was replaced but the car’s system is not responsive. The screen freezes up was too much that I nit convinced that it was replaced properly. More
by cocacolabear72
Employees Worked With
