Back

Premier Subaru

Branford, CT

4.8
3,031 Reviews
PREMIER SUBARU IS HOME TO THE PREMIER ADVANTAGE BUYERS BENEFITS PACKAGE WHICH INCLUDES OUR PEACE OF MIND GUARANTEE -3 DAY EXCHANGE POLICY AVAILABLE ON EVERY NEW SUBARU WE SELL PLUS SO MUCH MORE! Premier Subaru is one of America's largest and highest rated Subaru dealerships. Premier Subaru is recognized as an elite Stellar Care Dealer by Subaru of America. In addition, Premier Subaru is AAA Approved and has received the A+ designation by the BBB. Premier Subaru is open for sales 7 days a week and service/parts 6 days a week. The company has a staff of certified Subaru technicians to ensure that you are completely satisfied with our work. In addition, repairs are covered for 12 months/unlimited mileage. Premier Subaru has one of the largest inventories of new Subaru models and used Subaru models in the Northeast. In addition, our Certified Preowned Subaru models are all priced under Kelley Blue Book.
Contact Dealership

155 North Main Street

Branford, CT

06405

Directions

By Type

Showing 3,031 reviews

September 30, 2014

Dissatisfied My experience with premier was not good at all, I wanted a impreza limited sport and although it was pre owned the supposed price was "non negotiable More

by mrb1gg
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Helena O'Connell
Oct 14, 2014 -

Premier Subaru responded

We are sincerely sorry that your experience here at Premier Subaru was less than satisfactory. While we strive to make everyone happy, as in any business that is not always possible. We aggressively price all of our used vehicles and compare our own prices to others dealers with similar cars. Then we actually post our prices right in the windshield of each car on our lot. We use this "no games" approach in lieu of the dreaded "back and forth" negotiating process. Most people seem to love this as in most cases, our posted prices are far below what other dealers may take an hour to finally agree to. By the same token we try to make honest and real offers for customer's trades. We are A+ rated with the Better Business Bureau and the only Service facility for Subaru recommended by AAA. It appears you were not happy with either of our offers and for that we are sorry.

September 30, 2014

Awful. Typical car salesman I liked the car but regret buying at Premier. The salesman was less than honest I only realized when it was too late. They nickel and dimes my trade More

by Cars987
Customer Service
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Rather not say
Oct 14, 2014 -

Premier Subaru responded

My Dealership participates in the DealerRater Certified Dealer Program. We are committed to providing high quality customer service, but based on your DealerRater review, you did not share that experience. That is very disappointing to us, and through this program we have the opportunity to work with you to resolve any issues with your experience at their dealership.

September 29, 2014

New car purchase Was in the market for a new Subaru. Visited a few other dealers in my area, when I reached Premier I knew I had found the place I would buy my car fr More

by jquirk04
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Other Employees : Herman Winston
September 25, 2014

Great experience! Everyone at this dealership was extremely helpful and knowledgeable. I had all of my questions answered quickly and thoroughly, making the car buying More

by cgaffney86
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
September 24, 2014

Review Herman was very friendly and straight forward. He listened to what I was looking for and helped me to get it. I appreciated his follow up calls to see More

by Corinsofia
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Herman Winston
September 23, 2014

Great all around experience! Herman was a big help in my final decision regarding what vehicle and what year vehicle to purchase. I was on the fence about both vehicle and year a More

by sandy860
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Other Employees : Herman Winston
September 23, 2014

Very professional and friendly. I started to shop for a car in June, purchased in Sept. Tony Gagon was friendly, knowable, and very helpful though my search. Richard Rice More

by Richard Rice
Customer Service
Friendliness
Price
Recommend Dealer
Yes
September 20, 2014

excellent experience I had a great experience with this dealership and Tony Gagnon and Jeff Irzyk, in particular. They were both really friendly and knowledgeable and mad More

by audrac
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
September 18, 2014

new car experience I visited premier and had a great experience with tony G. great sales man, had knowledge about cars, very friendly overall im very pleased with the bu More

by mvolpe804
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
September 15, 2014

subaru enjoyed my experience very much. Found the staff knowledgeable and professional. I would definitely recommend this dealership to any of my friends.loo More

by cuozzro
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
...
275
...