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North Bay Ford

Santa Cruz, CA

4.6
68 Reviews
Welcome to North Bay Ford! At our dealership, we have devoted ourselves to helping and serving our customers to the best of our ability. We believe the cars we offer are the highest quality and ideal for your life needs. We understand that you rely on our web site for accurate information, and it is our pledge to deliver you relevant, correct, and abundant content. Please do not hesitate to contact us with any questions you may have. Our staff is happy to answer any and all inquiries in a timely fashion. We look forward to doing business with you!
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1999 Soquel Ave

Santa Cruz, CA

95062

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Showing 68 reviews

February 20, 2023

i am pleased with the car which the dealer offered for me .... it is too early to tell how the car worked but i impressed with new technology designed in the car I always like Ford and i believe that i alwa More

by song escape 23
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
mauricio
February 09, 2023

I have been waiting for a repair quote now for three days. Disappointed in this type of service. I have called every day asking for it. North Bay Ford needs to do better by their customers. More

by Mark RN
Service Price Transparency
Workmanship
Service Communication
Recommend Dealer
No
Employees Worked With
Service Customer Service
February 04, 2023

Took MUCH longer than anticipated for the repairs. ....And, that part I understand...There was diagnostic time involved, ordering parts, waiting for parts to arrive, getting approval for warranty cover More

by genewebjr
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Marcus
January 09, 2023

Purchasing tires was a breeze! Marcus ordered them and had them the next day. I dropped my car off at 8 and by noon, Wayne called to tell me my car was ready. Back on the road, sa More

by T.Flores
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Marcus, Wayne
December 28, 2022

Great customer service! Easy to work with. There was no pressure from the salesperson. Recommend! More

by Cspiering34
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Mo
December 27, 2022

Got 2 cars from them Mach e and f150 Lightning. No dealer markup or surprises. Honest appraisal and helpful delivery. These were hard to get items but they managed to get them delivered early! More

by pieperwm
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Kyle Capicik
May 10, 2022

This dealership is so different from all others that it is hard to believe it is actually a dealership. Very few cars to view or test drive, hard to find the entry, no flash. But the staff are very friendl More

by paul410s
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Leo Mascarenhas - he was great!
April 23, 2022

Told me I was preaproved still didn’t get a car. Was a complete waste of time More

by MrJRamirez79
Recommend Dealer
No
Employees Worked With
Kyle
February 23, 2022

North Bay Ford has great customer service. I was very happy with the work that was done on my F150. More

by La Gorda
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Glenn
February 17, 2022

The showroom is in poor shape, could use a major face lift, but they sold me a Bronco at MSRP. No dealer up-charges, and found me a good financing. More

by alarey49
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Freddie
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