Ira Ford Auburn

Superb 5 Star Service. Promptly greeted as scheduled. Advisor went over work order in detail. Approximated how long it would take to complete. Staff kept me updated. Service was completed on time. Entire Advisor went over work order in detail. Approximated how long it would take to complete. Staff kept me updated. Service was completed on time. Entire staff was friendly and courteous. Facility is beautiful. Great experience. Highly recommend. More

Service review With the exception of the outlandish price of the services rendered, my first experience with this dealership (under it’s current ownership) was . . . With the exception of the outlandish price of the services rendered, my first experience with this dealership (under it’s current ownership) was . . . acceptable. The service tech was courteous and didn’t recommend any additional services to gouge me. The wait was acceptable as well. However, the fees for the services are beyond outrageous. Nearly $70 for an oil change is purely unacceptable. While I didn’t have a terrible experience, the price gouging for services ensures that I will not return for service. Perhaps warranty service, but even then, I can’t trust a place that holds you up for a $70 oil change. More

one of the best around Worcester on rt. 20 Auburn Real Great place to build a car. Period. Ask for Vincent. He goes the job right. Thanks for all your help Then ask to see Brian Real Great place to build a car. Period. Ask for Vincent. He goes the job right. Thanks for all your help Then ask to see Brian More

Excellent Great service, good people and professionalism exhibited. I hope to servicing my truck again. Keep it up guys. I'll recommend you to my friends Great service, good people and professionalism exhibited. I hope to servicing my truck again. Keep it up guys. I'll recommend you to my friends More

Optimus Prime Great prices, and friendly staff that are easy to talk to. We've all had those questionable experiences at a dealership- this was not that place. Great prices, and friendly staff that are easy to talk to. We've all had those questionable experiences at a dealership- this was not that place. I left the parking lot in a new truck, feeling very confident about my purchase. That's a good day. P.S. f you ever have trouble removing your license plate from your trade-in (i.e frozen bolts)... make sure to ask for Josh! More

They listen well, are accommodating and skillful Everyone I dealt with at Auburn was friendly, professional and very helpful! I was 1,000 miles from home. They listened well to my unusual problem; a Everyone I dealt with at Auburn was friendly, professional and very helpful! I was 1,000 miles from home. They listened well to my unusual problem; and then were very considerate to fit me into their schedule. They were very competent, efficient and caring!!! I wish they were near me, so they could be my regular go-to dealer! More

Very satisfied with all Want to thank all that was involved. Very smooth operation. Everyone was so professional and well mannered. Just made it easy and fun to work with. Ve Want to thank all that was involved. Very smooth operation. Everyone was so professional and well mannered. Just made it easy and fun to work with. Very much appreciated. More

Stress free no hassle deal! Scott Webber and his whole sales dept team made our trade in for a pre owned 16 Ford Explorer a stress free transition and a fair honest deal for both Scott Webber and his whole sales dept team made our trade in for a pre owned 16 Ford Explorer a stress free transition and a fair honest deal for both parties. My wife absolutely loves her pre owned Explorer that like all of their pre owned inventory are in excellent clean condition and low mileage. We needed an owners manual and he had one for us the next day, To many it may seem like a small thing but to me it's the small details that make a world of difference to us and that they remembered to get it for us so quickly means they listen to their customers and now a days that's huge! I would recommend to all my friends and family to go see Scott and team at Prime Ford in Auburn Ma when they are in the market for a new or pre owned vehicle or for any service work, they really are a top notch state of the art facility and we are extremely happy with our new purchase! More

Great service David Rizk and Glen Sweeney we’re outstanding! I went in for a recall. I was only there for 2 hours. They also replaced my air filter which I was un David Rizk and Glen Sweeney we’re outstanding! I went in for a recall. I was only there for 2 hours. They also replaced my air filter which I was unaware that I needed a new one. More

Emergency service! Traveling thru with RV and intercooler outlet hose blew. Showed up next morning as doors opened and, after hearing my plight, was back on the road in Traveling thru with RV and intercooler outlet hose blew. Showed up next morning as doors opened and, after hearing my plight, was back on the road in an hour and a half. They know customer service and they know how to treat people in general! More