Ira Ford Auburn

It was a delight to use Prime Ford once again for our purcha We’ve purchased our last 3 cars from Prime Ford. We were happy to meet with Pete Mathieu and let him take the reigns to guide us thru all of the quest We’ve purchased our last 3 cars from Prime Ford. We were happy to meet with Pete Mathieu and let him take the reigns to guide us thru all of the questions, paperwork, etc in the purchase of our new EcoSport, right off of the showroom floor! Pete made everything seem easy with his professionalism and knowledge of the sale. Brian in finance wrapped up the financial necessities to finish up the paperwork. More

No hassle, easy transaction Prime made it so easy to buy a new vehicle. I'd recommend them to anyone looking for a new or used vehicle. My sales rep was Kyle. He was great. Very Prime made it so easy to buy a new vehicle. I'd recommend them to anyone looking for a new or used vehicle. My sales rep was Kyle. He was great. Very knowledgable with all the newest technology. Brian Meola got me an amazing rate and made all the paperwork so smooth. More

Everything great until ... Went in for the 'Works' Everything was going great until I attempted to get back into my truck.....the seat was almost all the way forward, the seat b Went in for the 'Works' Everything was going great until I attempted to get back into my truck.....the seat was almost all the way forward, the seat back was tilted forward and the seat was raised way up (I'm a 5'9" guy)....I think a 9 year old must have driven my truck!. There's no reason to so massively adjust a customer's seat and then leave it that way. Next time I'll disable the electric seat! Nuff said. More

David Haynes was very pleasant to deal with. My experience with the sales rep David Haynes was great he was very pleasant and made me feel very comfortable . I was buying a new 2019 Escape bec My experience with the sales rep David Haynes was great he was very pleasant and made me feel very comfortable . I was buying a new 2019 Escape because my 2016 escape (bought there at Prime Ford in 2016 . ) Needed a brand new transmission at 75,000 miles. I brought it in just before 60,000 miles to discuss issues about the transmission and nothing was done about it . the service department did not even put in the records that I talked to them about it . therefore there was nothing they could do for me because the warranty was up at 60,000 and I did discuss the issue in August 2018 just before 60,000 miles . And for that I am not happy at all with prime . I wanted to keep my car a little longer before getting a new car.. how ever I am happy with the new one . What has ruined my plans financially . Thank you Mrs. Goparian More

Scammers SCAMMERS So after 2 lengthy visits I finally worked a deal directly with the “sales manager”-Josh. He said we got the deal. My original salesman Gene SCAMMERS So after 2 lengthy visits I finally worked a deal directly with the “sales manager”-Josh. He said we got the deal. My original salesman Gene (great guy) did some paperwork. Next I’m in the finance managers office. He makes a phone call, does some things on the computer. Then says I’ll have to finalize this in the morning, (it’s about 7:00pm) they are having computer troubles. I leave, but get a call 10 minutes later from Josh. He said that Ford Motor Credit had to change the deal due to my credit score. Now the monthly cost, deposit and length of terms are MORE. I return. He gives me a “paper from Ford Motor Credit” stating the change. I said I’d have to think it over. So I called Ford Credit myself since I had the guys name and number in hand! Spoke to the guy and he told me that the original lower deal was never sent to him. My credit is fine and he approved me for the terms given (Which are the higher amounts) So they lied to me about a deal and tried to blame the change on Ford Credit. I was steaming. Walked back into the dealership. Told Josh if the numbers were not going to work then why didn’t he say so. Instead of scamming me and telling me that Ford Motor Credit was changing the terms. I thanked him and walked out. Never again will I deal with Prime!! More

David the man! Best shopping experience beginning to end! Will definitely recommend and repeat purchases at this location with the same sales man David the friendly Best shopping experience beginning to end! Will definitely recommend and repeat purchases at this location with the same sales man David the friendly neighborhood car sales man! More

Great Experience Gene Rice was are sales representative he was very informative and patient with us. went over everything several times and made sure everything was ri Gene Rice was are sales representative he was very informative and patient with us. went over everything several times and made sure everything was right, went over and above!! If we buy another vehicle would deal with Gene again Morris Shelton More

Good Customer Service When you go to a dealership, you expect to pay more for services. The only thing that takes the sting out of that is good customer service. Well, the When you go to a dealership, you expect to pay more for services. The only thing that takes the sting out of that is good customer service. Well, the work has to be top-notch, of course. So that's what I've been experiencing at Prime Ford Auburn. Good work and good service. They have done some huge improvements to the service area as well as the showroom. Night and Day. That helps with the overall experience. More

Very friendly and very helpful. I’d recommend this place to my friends and family. All of the staff were really helpful and they made the whole process very low stress. I’d recommend this place to my friends and family. All of the staff were really helpful and they made the whole process very low stress. More

Customer Service. The customer service is always excellent. The employees are polite and helpful. The waiting area is clean and neat and the service was completed on t The customer service is always excellent. The employees are polite and helpful. The waiting area is clean and neat and the service was completed on the day I was told it would be completed. More