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Gordie Boucher Lincoln of West Allis

West Allis, WI

4.7
1,763 Reviews
We ride with you every mile, before, during and after the sale. It is more than our motto at Boucher, it's our mission. Our professional Sales Consultants, Sales Managers, and Business Managers have three primary responsibilities to you, our guest: To listen and find the best vehicle for you, ensure that it fits your budget, and do it in a timely and professional manner. Our ultra-competitive, market-based pricing philosophy and 25 strong lending institutions help get you the best terms. After the sale, we are there to assist you with any vehicle feature or functionality questions. Our award-winning factory certified technicians, knowledgeable service advisors, and efficient collision repair teams are trained to protect your investment every mile, for the life of your vehicle. It's been the Boucher Way for over 39 years!
Contact Dealership

3161 S 108th St

West Allis, WI

53227

Directions

Top Reviewed Employees

Dawn Kelly at Gordie Boucher Lincoln of West Allis

Dawn Kelly

Service Advisor
4.9
This rating includes all reviews, with more weight given to recent reviews.
Adam Schwarzmeier at Gordie Boucher Lincoln of West Allis

Adam Schwarzmeier

Sales Specialist
5.0
This rating includes all reviews, with more weight given to recent reviews.
Gus Hollo at Gordie Boucher Lincoln of West Allis

Gus Hollo

Sales Consultant
5.0
This rating includes all reviews, with more weight given to recent reviews.
Greg Miller at Gordie Boucher Lincoln of West Allis

Greg Miller

Sales Consultant
5.0
This rating includes all reviews, with more weight given to recent reviews.

Latest Reviews

April 03, 2026

I’ve serviced my vehicle at other locations but GBLWA went above and beyond the call of “Service”. Firstly, the facility is stunning for a car dealership, looks very contemporary but you feel special jus More
by MARCUS REYES Verified Customer

Employees Worked With

Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
AJ Kallas
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roy Reger
5.0
This rating includes all reviews, with more weight given to recent reviews.

April 02, 2026

The technician found an issue that was a major one and addressed it immediately We are going on a road trip and would have been stuck in Texas with a bad transmission, so I'm very grateful this was discov More
by NANCYBERNIER Verified Customer

Employees Worked With

AJ

April 02, 2026

Dawn was an absolute delight! She went above and beyond to assist me, answering all my questions and more. The exceptional service I received has made us want to continue using Bo More
by MALONEY7723 Verified Customer

Employees Worked With

Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly

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Photos & Amenities

  • Customer Lounge Area
  • Free WiFi
  • Complimentary Car Wash
  • Shuttle Service
  • Loaner Cars
  • After Hours Drop-Off
  • Free Snacks
  • Free Coffee
  • Free Drinks
  • Complimentary Multi-Point Inspection
  • Handicapped Accessible
  • Home Delivery
  • No Contact Transactions
  • Business Center
  • Authorized Parts Store
  • Virtual Appointments
  • Vehicle Sanitization
  • Home Test Drives