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BMW of Sterling

Sterling, VA

3.7
845 Reviews

21710 Auto World Cir

Sterling, VA

20166

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Showing 845 reviews

November 20, 2006

First of all, getting a hold of these folks is nearly impossible. I've had about an 80% failure rate whether I call and leave a message, whether I email, or sadly, even when I escalate to the Service M More

by UncleB
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Larry King, Service Manager
November 14, 2006

Terrible experience with both the sales and service department - Sales person, Ari, gave his own phone #to BMW for the new car delivery customer satisfaction survey, so he could pretend to be the cu More

by bmwm305
Customer Service
Quality Of Work
Friendliness
Recommend Dealer
No
Employees Worked With
Jim Handy/ Ari
May 01, 2006

Hello, On 4/27/06 I expressed interest in a 2002 BMW M Hello, On 4/27/06 I expressed interest in a 2002 BMW M Roadster VIN: 5UMCL93482LJ82633. I this car on autotrader.com and I was very excited! Prom More

by digitaljedi
Customer Service
Friendliness
Recommend Dealer
No
Employees Worked With
Fred, Rick
April 18, 2006

I had the WORST customer experience ever with BMW of Sterling (i.e. 6 months worth and still not resolved). Jim Handy talks the talk, but there is absolutely no substantive follow-through. The young s More

by tmccormick
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Jim Handy, Brad (service manager)
April 15, 2006

Horrid. That is the only word I can think of to describe BMW of Sterling. My inital purchase of my car was ok, however a few things were promised to me when I purchased the car. 1.5 years later, they stil More

by macros_1
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Brian Lattimer, Debra
November 17, 2005

This is a new, drop dead gorgeous facility. My first This is a new, drop dead gorgeous facility. My first experience was to order interior parts for the car - the replacement plastic cupholder insert More

by waterford
Customer Service
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Operator
October 25, 2005

Mr Eddy is friendly-but I want good service and a fair shake-takes 4 weeks to get appt-only BMW dealer within miles-and they've got a monopoly on all the high tech BMW-only machines. The atmosphere in the More

by nova-native
Customer Service
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Jim Eddy
October 19, 2005

Brad Stuler is an arrogant child who does not know how to deal with professional adults. I called to schedule an appointment and he told me to bring my car in at my convenience. When I got there, he was nowh More

by Raja
Customer Service
Quality Of Work
Friendliness
Recommend Dealer
No
Employees Worked With
Brad Stuler
October 06, 2005

Went to BMW of Sterling to look at new cars. The salesman Ari Feinstein asked us to leave a deposit on a new car we liked, but weren't ready to make a decision on. He told us it was 100% refundable. We calle More

by joeclothing
Recommend Dealer
No
Employees Worked With
ARI FEINSTEIN
September 14, 2005

This dealership is the worst I've ever encountered. Driving a 645 CI. All aspects of dealing with the people were unsatisfactory. Making an appointment for service required repeated calling only to g More

by stevepischke
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
General Manager on down