BMW of Sterling

I have purchased two vehicles from MINI of Sterling, Their warranty work on my vehicles is very impressive. I've never been happier with car service. I definitely recommend them for their extremely comp Their warranty work on my vehicles is very impressive. I've never been happier with car service. I definitely recommend them for their extremely competent service department. Jeff Wannall was so helpful. More

I agree with the review below. Our first experience at BMW of Sterling was with Larry who was very friendly and helpful. He gave us a lot of information to take home, answered all of our questions, and ne BMW of Sterling was with Larry who was very friendly and helpful. He gave us a lot of information to take home, answered all of our questions, and never once pressured us into buying something we were not completely in love with. We ended up going back and purchasing our second BMW based on the advice Larry had given us. More

Ok first I have to say, I bought my BMW about a week ago and ended up leaving the keys in the trunk, I desperately called this dealership as that was my only key I had and Natalie answered the phone. I aske and ended up leaving the keys in the trunk, I desperately called this dealership as that was my only key I had and Natalie answered the phone. I asked her what I could do and she got up and asked a foreman there to see HOW we could get into the trunk since you need power going to the car in order to open the trunk. We tried numerous techniques until she finally told me to push the subwoofer in. She could have easily said that I needed another key (which is 200 bucks) and be done with me but she persisted and I was able to get my keys back. One week later I decided I need an oil change, so I call them up and get Natalie yet again, I asked if she had any openings for the next day and she said no, but had something on the following day. I said I needed it done the next day and was about to hang up when she put me on hold to find out if she could take me, so they wiggled me into the schedule. Now Upon first pulling my car up to get an oil change I was initially just stared at. Finally after about ten minutes somebody yelled over to me asking if i was helped. The gentleman comes up to me, no hello, just sort of gruntly asks "last name?" and "do you have an appointment?". This guy had the personality of a mud fence. I was beginning to regret my scheduling an appointment there, but went in and sat down in the waiting area. Ted was my service advisor and was very helpful and friendly compared to a couple other guys there. They changed my oil and found a screw in my tire (which was why my low tire pressure light kept coming on) and they fixed that as well. On top of all that they detailed it really well. Now overall I had a pretty good experience with the staff (the guy who greets you could have been a lot friendlier) but then there was the cost, they charged 66 bucks labor to do the oil change and another 20 to plug the tire. VERY EXPENSIVE. More

Great Dealership. Great People. You can't beat a BMW and working with Larry made it easy to find the right car... The selection was great and had all types of options to choose from. Normally the sale and working with Larry made it easy to find the right car... The selection was great and had all types of options to choose from. Normally the sales reps pressure you to buy and that is a big turn off for me - Larry let the car sell me. I will recommend this dealership to anyone... Owner of 525i. More

It's hard to know where to start...my service experience with my supposedly certified pre-owned car has been horrible from start to finish. The service employees have been rude, condescending and generally with my supposedly certified pre-owned car has been horrible from start to finish. The service employees have been rude, condescending and generally indifferent to whether I and my car were being taken care of. In the 8 or so weeks I've owned my car, they've had it in the shop at least half that time, and after recently receiving it back (possibly, finally fixed?), the low oil light comes on. How on earth was that not something that was checked before returning the car? In addition, they ripped out the base to the floor mats, so that they won't stay put anymore. While my sales experience was great, my experience with the service department has been an all out nightmare. To make things even worse, the service department seems to rely on the sales force to go out and make things right with the customer. My sales agent is the one who has been driving my car and the various loaners back and forth to me all winter, while the service personnel sit back and treat me like I'm an idiot who knows nothing about my car. Stay away from this dealership! More

New to the area and therefore this dealership but an experienced BMW owner, I was quite surprised when all day I got voicemail boxes. This is not acceptable from a basic customer service standpoint as i experienced BMW owner, I was quite surprised when all day I got voicemail boxes. This is not acceptable from a basic customer service standpoint as it puts the customer at the convenience of the provider. Finally after repeated calls I spoke with a service rep who could not guarantee me that my wipers could be changed out in time for a 0930 appt if I arrived at 0700 and she referred me to her manager. ANOTHER voice mail box. Then I contacted the facility main receptionist and insisted to speak with a manager. After diligent, repeated attempts to contact a manager, she took my information for a callback. When I finally received a callback nearly an hour later, the manager attempted to make things right by service at my residence but was unable because BMW requires the key read. BMW of Fairfax was able to accomodate the same service request appointment in approximately two minutes, versus the better part of the day for Sterling. This sloppiness and unprofessional conduct is absolutely unacceptable and unprecedented in my BMW experience. More

New to the area and therefore this dealership but an experienced BMW owner, I was quite surprised when all day I got voicemail boxes. This is not acceptable from a basic customer service standpoint as i experienced BMW owner, I was quite surprised when all day I got voicemail boxes. This is not acceptable from a basic customer service standpoint as it puts the customer at the convenience of the provider. Finally after repeated calls I spoke with a service rep who could not guarantee me that my wipers could be changed out in time for a 0930 appt if I arrived at 0700 and she referred me to her manager. ANOTHER voice mail box. Then I contacted the facility main receptionist and insisted to speak with a manager. After diligent, repeated attempts to contact a manager, she took my information for a callback. When I finally received a callback nearly an hour later, the manager attempted to make things right by service at my residence but was unable because BMW requires the key read. BMW of Fairfax was able to accomodate the same service request appointment in approximately two minutes, versus the better part of the day for Sterling. This sloppiness and unprofessional conduct is absolutely unacceptable and unprecedented in my BMW experience. More

I've had service through this service mill just because it is the closest to home but they are truly the worst BMW service dealership I've ever dealt with. Today I called and they hung up on me twice and I it is the closest to home but they are truly the worst BMW service dealership I've ever dealt with. Today I called and they hung up on me twice and I finally told them forget it. The service experience has been similar almost everytime. I had to call BMWNA to get my car fixed properly after 6 attempts with a transmission problem. One time I had to reassemble part of the console myself because they left a knob off after delivery and some type of white grease was all over the center console. There is more but I won't bore you with more of the same. I hate to have to drive twice the distance to the next dealership but unless it is basic service like an oil change I'm going to avoid them and I recommend you do also. This dealership has potential but the manager needs to be replaced with someone that cares more about the customer. More

Poor service experiences with them. They seem to be a high volume "service mill" - just turning over as many cars as possible to maximize revenue. Every service experience has been a pain, from start to high volume "service mill" - just turning over as many cars as possible to maximize revenue. Every service experience has been a pain, from start to finish. Every service visit seems to take days, not hours. I have never got my car back on time. Sometimes it has sat there for over a week - no techs were available or were working on it for very short intervals. The quality of the work is suspect and, given the amount they charge, the work itself is shoddy. The techs do not seem veyr knowledgeable or to even be paying attention to what they are doing. I had to point out a number of options and configurations on my car to the tech - after he'd had it for days! Things are either overtightened or not tightened enough. Some of the wheels may as well have been welded to the car. Work isn't careful. For example, they replaced some suspension parts and never reconnected the brake wear sensors. A handle mysteriously broke while the car was with them. Various items seem to keep failing - even after I have asked them (and paid them) to check/replace common failures. I can only imagine this is because it is more profitable to have me come back again and again and again than fix everything the first time. The car is never clean when returned. Some of the charges are ridiculously high, particularly given they have special tools to fix the cars. This might seem fussy, but their shop rate is over $120/hour and their overall charges are very high. I would expect good service at a minimum! In addition, while waiting I have heard their service advisers use the classic "fear" tactic. "Well, these are not BMW-approved wipers. What would you like us to do ?" Um, you do NOT need BMW "approved" wipers on your BMW. They told me I needed to have the head gasket replaced and a bunch of engine work done. NOT! I knew enough to politely decline, but someone else may not have. Finally, they are not very responsive and it seems to take forever to get someone on the line. Overall, an F. More

I have purchased a BMW and a Mini from them over the years - both new vehicles. The sales experience has been pretty good. The service experience has been terrible and it's got worse over the years. Thi years - both new vehicles. The sales experience has been pretty good. The service experience has been terrible and it's got worse over the years. This dealership has obviously had a lot of success as a result of BMWs & Minis being very popular in the area. They have not invested in service capabilities and qualified staff to service the volume of cars that they've sold. They have a local monopoly and so they have no economic incentive to invest in good service. The result is a crappy experience where you feel ripped-off and abused most times you need service and it's difficult to exercise any consumer choice because there is no where else to go locally. This dealership needs competition!! BMWNA and Mini if you're listening, you should allow another dealership to open-up in the Reston/Herndon area. I'm sure you'd sell more vehicles, because I for one am putting off buying another car because I don't want to deal with these service clowns. The battery on my wife's mini was flat - it's a new vehicle but we've only driven a few miles on it, so it's understandable that the battery has gone flat. The dealership took over a week to set an appointment, they required that we just "leave it with them" and it's been four days and they've finally come back and said that it will cost $290 to simply replace the battery. $290 for a battery on a new vehicle and it takes more than 4 days to do it, with a prior appointment. This unfortunately, seems typical of this dealership. More