BMW of Sterling

BMW DEALER DAMAGED ENGINE in 2010 X6M after performed recall. #BMWofSterling completed Injector recall SIB130815 (60k miles 06/2018), “BMW of Checkered Flag” diagnosed engine head need to be replaced (66 recall. #BMWofSterling completed Injector recall SIB130815 (60k miles 06/2018), “BMW of Checkered Flag” diagnosed engine head need to be replaced (66k miles03/2021). Injector bolt that hold down injectors was cross threaded in the cylinder head. This was allowing fuel injectors to move causing damage to the fuel injector holes in the engine head. #BMWofSterling refused to fix the repair. BMW of USA recorded the complain but thats about it. More

The experience was superb. Eric Brown did a great job at servicing my vehicle. I would ask for him again next time I come back for service. servicing my vehicle. I would ask for him again next time I come back for service. More

Tiffany was FANTASTIC. A light came on in my car the day before a spring break road trip and she took amazing care of us! It was in the afternoon and she hooked us up . It was nothing too complicated but we before a spring break road trip and she took amazing care of us! It was in the afternoon and she hooked us up . It was nothing too complicated but we really appreciated getting the care serviced last minute . She made us feel valued and understood the importance. More

Tiffany at the BMW service center was fantastic and the only employee who finally listened after 3 requests to fix the spelling of our name only employee who finally listened after 3 requests to fix the spelling of our name More

Tiffany made sure I understood what needed to be done. She was friendly and efficient and Sean in service made by BMW feel like new! Thank you Tiffany and Sean for great service. She was friendly and efficient and Sean in service made by BMW feel like new! Thank you Tiffany and Sean for great service. More

I continue to have excellent service at Sterling. Tiffany was great to work with - her communication was excellent and she was genuinely interested and careful with addressing all details and needs. You don' was great to work with - her communication was excellent and she was genuinely interested and careful with addressing all details and needs. You don't often find this mindset in this line of service. More

After much deliberation I’ve decided to review BMW of Sterling. From the first interaction with the sales person several weeks ago I felt undervalued. Beware if you plan to purchase a car and you’re not Sterling. From the first interaction with the sales person several weeks ago I felt undervalued. Beware if you plan to purchase a car and you’re not intending to purchase a brand new car.. it was a simple transaction turned sour. A lack of communication, poor treatment by sales person, finance person and certainly management’s lack of concern, or means to rectify the situation, are some of the reasons I’ll never bring my business to BMW of Sterling- nor recommend them to others. I was never given paperwork upon signing the deal, after not 2 but 4 failed attempts to obtain a simple copy of my paperwork I decided to come in directly and decided to speak to Tony Moorehead, general manager, regarding my experience. After a short conversation with Tony, I decided to send him and copy Tim Woods, assistant manager, an email outlining my experience and some of the short comings of the sale. I waited a week and no response or acknowledgement. As a last resort I decided to call and spoke to Tim regarding our experience. It’s incredible that I continue to reach out and get no response. Verbal apologies are truly falling short at this point. We didn’t even receive the promised car mats ... After multiple attempts and complaints and ultimately feeling like second class citizens, they recognized some failures on their part... but Tony and Tim lacked the ability to provide a real resolution to prevent me from ultimately giving this negative review. In fact, it was at times condescending, Tony actually said that our complaints were “feelings” and did not equate to a tangible response that they could do for us... or rather willing to do for us. Everyone knows buying a car does not mean you’ll get a good or fair deal. I traded in a brand new vehicle and was given 8k under Kelly blue book and was told by another sales person at BMW a week later that “everyone wanted the car.” Clearly they did not struggle to make a nice profit. What I wanted : I was unhappy with the vehicle I bought... I will note i was not allowed to test drive the car beyond the BMW parking lot... Management asked me to come in to see if they could get me into a better car... the general manager wanted to be done “with all the negativity”. Negativity? I was simply outlining where, not one, but several of their employees failed at making a repeat customer feel valued; regardless of the cost of the vehicle. After choosing another vehicle with the promise of a “structured deal to keep payments fair,” BMW simply offered a small discount, wanted to charge me their 699 processing fee again, and accept a loss for a vehicle purchases only a week prior. but according to management “ they lose money all the time.” Save your business for a place that will not judge you by the size of your down payment but by the loyalty you offer in making multiple deals over the years and trusting them to do right by you. More

Sean is amazing! I had an unexpected problem which arose with my newly purchased 528i and he not only managed to repair the problem for less than I expected, he arranged for a loaner so I could pick up my s with my newly purchased 528i and he not only managed to repair the problem for less than I expected, he arranged for a loaner so I could pick up my son, and got the repair done for me the same day! More

I worked with Elijah. He was awesome and communicative from start to finish. I definitely recommend. I appreciated the walk through video of the issues with my car and did not feel like I was getting ripp from start to finish. I definitely recommend. I appreciated the walk through video of the issues with my car and did not feel like I was getting ripped off. More

We had an excellent experience...Matthew did a great job, identifying what we needed and responded accordingly...Thanks again Matthew for the exceptional professionalism and great buying experience. identifying what we needed and responded accordingly...Thanks again Matthew for the exceptional professionalism and great buying experience. More