George Nassar
George Nassar at Hyundai of Palm Springs

George Nassar

Service Director

Hyundai of Palm Springs

3919 E Palm Canyon Dr
Palm Springs, CA 92264

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4.8
22 Reviews

George Nassar has spent nearly two decades growing alongside the Hyundai brand, building a reputation for integrity, reliability, and hands-on leadership. His career began in shipping and receiving and evolved into leading the service department, developing his skills in operations, inventory, and customer care along the way. Today, George leads a team with heart. He’s most passionate about building morale, driving collaboration, and delivering consistently exceptional service. His leadership style emphasizes people over profit and results through culture. Whether he’s mentoring his team or helping a client, George brings a steady hand and sincere dedication. Off the clock, he enjoys golfing, spending time on the farm, and riding horses.

Dealership Experience

21 yrs, 5 mos

Industry Experience

22 yrs, 11 mos

4.8

22 Reviews

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22 Reviews of George Nassar

May 07, 2026

Dealership Rating
Employee Rating

I love and trust Palm Springs Hyundai. Cindy is always very helpful and very easy to work with. She kept me informed every step of the way. My car has only gone to Hyundai for service s More

by CARLJANKECH
Service Price Transparency
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Recommend Dealer
Yes

Other Employees Tagged: Eric Garcia, Cindy Rivas

May 12, 2026

Hyundai of Palm Springs responded

Thank you for your wonderful review of Hyundai of Palm Springs Service. We’re honored to have earned your trust over the years and thrilled to hear Cindy continues to provide such helpful communication and exceptional customer care throughout your visits. Delivering reliable Hyundai service and building long-term relationships with our customers is always our goal, and we truly appreciate your continued support since 2018!

May 07, 2026

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Everyone at the dealership is kind, professional, and helpful. Prices for simple maintenance just seem too high. It feels like the service coordinators are trained to sell as many services as they can. I More

by TREXDB
Service Price Transparency
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Recommend Dealer
Yes

Other Employees Tagged: Josh Chaffin, Cindy Rivas

May 12, 2026

Hyundai of Palm Springs responded

Thank you for your thoughtful feedback and for choosing Hyundai of Palm Springs Service. We’re pleased to hear our team has been kind, professional, and helpful during your visits. We also understand your concerns regarding maintenance pricing and the volume of recommended services. Providing transparent guidance and helping customers make informed decisions about preventative maintenance is extremely important to us, and we appreciate you sharing your perspective as we continue working to improve the service experience at Hyundai of Palm Springs.

May 02, 2026

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Excellent service past 6 years we've lived in Coachella Valley. Looking forward to next 6 years More

by DAVIDDOLIM
Service Price Transparency
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Recommend Dealer
Yes
May 12, 2026

Hyundai of Palm Springs responded

Thank you for your wonderful review of Hyundai of Palm Springs Service. We’re honored to have earned your trust over the past six years in the Coachella Valley and thrilled to hear you continue to receive excellent service from our team. Delivering dependable Hyundai service and building long-term relationships with our customers is always our goal, and we truly appreciate your continued support. We look forward to serving you for many more years to come!

April 04, 2026

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The Service Department is great including George, Service Manager plus Josh and Cindy at the Tech desks. All very competent people who have treated me well and taken excellent care of my vehicle. More

by JOSEPH.SCARFI
Service Price Transparency
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Recommend Dealer
Yes

Other Employees Tagged: Josh Chaffin, Cindy Rivas

Apr 07, 2026

Hyundai of Palm Springs responded

Thank you, Joseph, for your continued trust in Hyundai of Palm Springs Service. We’re thrilled to hear George, Josh, and Cindy have taken such great care of you and your vehicle. Providing knowledgeable, reliable service is what our team strives for every day, and we truly appreciate your recognition!

March 29, 2026

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i was there 6 hours waiting for my brakes to be turned. its a new car & the brakes are bad already. they insinuated the problem was where i lived. A 3 mile 4 lane major road incline. Really. I sat there fo More

by RDSBCT
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No

Other Employees Tagged: Josh Chaffin, Cindy Rivas

Mar 30, 2026

Hyundai of Palm Springs responded

Thank you for your feedback. We sincerely apologize for the extended wait time and the lack of communication during your visit to Hyundai of Palm Springs. This is not the level of customer care or Hyundai service experience we strive to provide. We understand your concerns regarding your brakes and the overall experience, and we regret that you felt unheard and unsupported throughout the process. Your feedback is extremely important and will be used to improve both our communication and service standards. Please feel free to reach out to our Service Director, George Nassar, at gnassar@indigoautogroup.com, at your earliest convenience, so we can work towards a resolution that restores your confidence in our team.

March 28, 2026

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PS Hyundai always delivers quality work at a fair price, and Eric always makes sure my car is well taken car of. More

by JLMYERS0
Service Price Transparency
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Recommend Dealer
Yes

Other Employees Tagged: Eric Garcia

Mar 30, 2026

Hyundai of Palm Springs responded

Thank you for your 5-star review of Hyundai of Palm Springs. We’re glad to hear you consistently receive quality service at a fair price and that Eric takes great care of your vehicle. Delivering reliable, high-quality Hyundai service is our priority, and we truly appreciate your continued trust. We look forward to assisting you again!

March 25, 2026

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I brought my Tucson in for scheduled Maintannce . Josh was my contact person . I also mentioned to Josh the driver seat needed attention . There appeared to be “bubble” in the leather and depressive More

by Heeter
Service Price Transparency
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Recommend Dealer
Yes

Other Employees Tagged: Josh Chaffin

Mar 27, 2026

Hyundai of Palm Springs responded

Thank you for your kind feedback and for choosing Hyundai of Palm Springs Service. We’re pleased to hear that Josh and George were able to assist with both your scheduled maintenance and the concern with your Tucson’s driver seat. Providing attentive, solution-oriented Hyundai service is always our priority, and we’re glad our team could help ensure everything was properly addressed. We truly appreciate your support and look forward to assisting you again in the future!

March 22, 2026

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I’ll give credit where it’s due—Palm Springs Hyundai Service Department provided a loaner, detailed my car, and communication has improved significantly. I genuinely appreciate that. That said, I sim More

by Nick
Service Price Transparency
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Recommend Dealer
No

Other Employees Tagged: Josh Chaffin, Cindy Rivas

Mar 27, 2026

Hyundai of Palm Springs responded

Thank you, Nick, for taking the time to share such detailed and thoughtful feedback about your experience with Hyundai of Palm Springs Service. We truly appreciate your recognition of our team’s improvements in communication, as well as the loaner vehicle and detailing services provided. That said, we sincerely apologize for the frustration and lack of confidence you’ve experienced regarding warranty-related concerns. Your experience does not reflect the level of transparency, trust, and advocacy we strive to provide for every Hyundai owner, especially with complex and evolving matters such as ICCU systems and advanced driver assistance features. We understand how important it is to feel confident that your concerns are being properly diagnosed and addressed without unnecessary difficulty. Your feedback is extremely valuable and will be shared with our leadership team to ensure we continue improving both our processes and customer communication. We would greatly appreciate the opportunity to speak with you directly, review your history in detail, and work toward restoring your trust in our service department. Please feel free to reach out to our Service Director, George Nassar, at gnassar@indigoautogroup.com, at your earliest convenience.

March 19, 2026

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Had a major ICCU problem they took care of in record time and kept me posted all along the way with a free loner car More

by JOEL73
Service Price Transparency
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Recommend Dealer
Yes
Mar 19, 2026

Hyundai of Palm Springs responded

Thank you for your kind feedback and for choosing Hyundai of Palm Springs. We’re delighted to hear our team was able to resolve your ICCU concern quickly while keeping you informed throughout the process. We’re also glad the loaner vehicle added convenience to your experience. We truly appreciate your support and look forward to assisting you again in the future!

February 12, 2026

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Hyundai Palm Springs is just the best when it comes to servicing your used cars and also purchasing new cars. They are upfront about everything that needs to be done and so courteous and pleasant. This More

by TBCDAS
Service Price Transparency
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Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Cody King, Eric Garcia , Mary Walters

Feb 12, 2026

Hyundai of Palm Springs responded

Thank you for your incredible loyalty to Hyundai of Palm Springs over the past 16 years. We’re honored to have assisted with your vehicle purchases and service needs, and we truly appreciate your trust in our courteous and transparent team!

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