Bassim Farhoud
Bassim Farhoud at Heiser Ford Lincoln

Bassim Farhoud

Finance Manager

Heiser Ford Lincoln

1700 W Silver Spring Dr
Glendale, WI 53209

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4.8
37 Reviews
4.8

37 Reviews

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37 Reviews of Bassim Farhoud

September 02, 2025

Dealership Rating
Employee Rating

Bruce was very attentive and not pushy. Gave great description of vehicle and answered all my questions effectively and quickly. Really appreciated his service . More

by wewenkim
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Bruce Denson

Sep 02, 2025

Heiser Ford Lincoln responded

Thank you for your review and kind words for Bruce! We sincerely appreciate your business and look forward to serving you again. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

August 20, 2025

Dealership Rating
Employee Rating

Peyton was great, I ordered a new truck and Peyton kept the communication going along the way. Truck was ready when I arrived at the dealership. Very smooth process. More

by burbyp
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes

Other Employees Tagged: Peyton Formico

Aug 20, 2025

Heiser Ford Lincoln responded

We are very happy to have provided you with such a positive experience! We sincerely value your business and look forward to your next visit. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

August 04, 2025

Dealership Rating
Employee Rating

Communication is very poor at this dealership. The sales department is not good about checking their messages, and it's up to the client to initiate any communication (including when to finalize More

by sarahprad
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
No

Other Employees Tagged: Jhyaire Tatum

Aug 05, 2025

Heiser Ford Lincoln responded

Sarah, We're sorry that you experienced poor communication. We'd love the opportunity to hear more about what happened during your experience. If possible, please let us know the best way to get in contact with you and someone will reach out. I have also sent your feedback to management. Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

July 28, 2025

Dealership Rating
Employee Rating

Our Heiser Team for our new vehicle consisted of Bob Gigl, John Hutchinson and Bassim Farhoud and we couldn't be happier with the service! These 3 gentlemen are top tier and you are lucky to have them! More

by PlumbDr
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Jul 28, 2025

Heiser Ford Lincoln responded

Thank you! We appreciate your business and look forward to helping you with any questions or future vehicle needs. Thank you for choosing Heiser Ford Lincoln. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

Jul 28, 2025

Heiser Ford Lincoln responded

Dear Valued Customer, Thank you for highlighting some of our team members who made this such a great experience for you. We greatly appreciate your business and look forward to your next visit!

July 18, 2025

Dealership Rating
Employee Rating

Overall, my experience was positive, but I was disappointed by the lack of transparency regarding additional charges. An extra $2,120 was added for a diamond clean package, along with a $120 charg More

by ermz_80
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Peyton Formico

Jul 18, 2025

Heiser Ford Lincoln responded

Dear Valued Customer, We are glad to hear you had an overall positive experience. We thank you for giving us feedback regarding your disappointment on how the price and charges were communicated to you. Please feel free to contact Chad Formico by phone at 414-247-8831 or by email at Chad.formico@heiser.com with your concerns. Thank you for your business and have a great day!

July 05, 2025

Dealership Rating
Employee Rating

Everyone was very helpful. Even while working Memorial Day. And I love my new truck. More

by hobanaj
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Edwin Gutierrez

Jul 05, 2025

Heiser Ford Lincoln responded

Thank you! It has been a pleasure serving you. Quality customer service is always our number one priority, and we're happy to hear that we met your expectations. Thank you again for choosing Heiser Ford Lincoln. We look forward to having you as one of our valued customers for many more years to come! Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

June 16, 2025

Dealership Rating
Employee Rating

Meagan understood and explained the features of my car and help me make the purchase at my pace. More

by lm.smith1
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes

Other Employees Tagged: Meagan Jones

Jun 17, 2025

Heiser Ford Lincoln responded

Thank you! We appreciate your business and look forward to helping you with any questions or future vehicle needs. Thank you for choosing Heiser Ford Lincoln. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

June 07, 2025

Dealership Rating
Employee Rating

I felt everyone I interacted with at Heiser was very helpful. I didn’t feel any pressure and I felt like they were listening to my needs. It was a much more pleasant experience than I anticipated. I def More

by mizruthe
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Zak Krushas

Jun 07, 2025

Heiser Ford Lincoln responded

Thank you for sharing your experience with us! We're happy to hear it went well and truly appreciate your feedback. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

May 18, 2025

Dealership Rating
Employee Rating

Extremely helpful, went above and beyond to get me into my dream car. Will be using them for future purchases! More

by xolainie
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Chad Formico, Edwin Gutierrez , Justin Lee

May 18, 2025

Heiser Ford Lincoln responded

Thank you so much for your wonderful review! We are thrilled that we had the opportunity to provide you with great service. We thank you for choosing Heiser Ford Lincoln! Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

May 13, 2025

Dealership Rating
Employee Rating

From the moment I talked J. P. on the phone I knew I liked what this dealer offered. The whole crew was very accommodating and courteous. They all made the transition to our new More

by robs4x41212
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
May 13, 2025

Heiser Ford Lincoln responded

Thanks for sharing your thoughts about your experience with Heiser Ford Lincoln. We appreciate your business and hope to see you again soon! Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

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