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Secor Subaru

New London, CT

4.7
1,944 Reviews
When you visit our showroom in New London CT you are bound to notice the passion everyone on the Secor Subaru team has for the Subaru brand. So you can imagine our excitement for the new 2018 and 2019 Subaru lineup ready to hit the streets of New London, Groton, Norwich, Westerly RI, East Lyme CT and beyond. Here at Secor Subaru we are proud to offer you an incredible selection of all the popular ...
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501 Broad Street

New London, CT

06320

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Showing 1,944 reviews

April 25, 2025

Easy straightforward pleasant car buying experience Knowledgeable salespeople excellent service Quick efficient Quality cars and quality dealership More

by mboesq
Recommend Dealer
Yes
Employees Worked With
Jessica Martin
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Jessica Martin
April 23, 2025

Friendly knowledgeable service that kept my needs in mind. Great selection of cars without overselling me on anything. No pressure tactics and smooth paperwork. More

by Robey
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Dan Mirles
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 23, 2025 -

Secor Subaru responded

Robey, we're delighted to hear that you enjoyed a pressure-free experience with our team at Secor Subaru. Thank you for highlighting the friendly and knowledgeable service! Enjoy your new ride!

April 23, 2025

David was an excellent salesman. Not pushy at all very professional. He was patient with all our questions and invited me to come back to help with technology. The atmosphere in this More

by dpsiraco
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
David Pricone
5.0
This rating includes all reviews, with more weight given to recent reviews.
Tayler Mortimer
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : I am so sorry I have forgotten the womans name we did our paperwork with but she was wonderful
Apr 24, 2025 -

Secor Subaru responded

We're delighted to hear that David provided a professional and welcoming experience at Secor Subaru. It's great to know you felt comfortable with the process and are enjoying your new Forester! Thank you for choosing us, and please don't hesitate to reach out if we can be of service again in the future!

April 18, 2025

We had an outstanding experience purchasing our new 2025 Subaru Ascent from Secor Subaru! From start to finish, the entire process was smooth, stress-free, and genuinely enjoyable. Our salesman, Danny Mi More

by Ryan.Rieb
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Dan Mirles
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Tina Waterman
Apr 18, 2025 -

Secor Subaru responded

Ryan, we're delighted to hear about your outstanding experience with Danny and Tina at Secor Subaru! It's fantastic that the process was smooth and enjoyable for you. Enjoy every mile in your new 2025 Subaru Ascent!

April 18, 2025

Dealer refused to acknowledge my request for wheel bearing replacement without cost. I have contacted Customer Service in regard to this issue. More

by PAMSLOG
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Anastacia Rebell
5.0
This rating includes all reviews, with more weight given to recent reviews.
April 15, 2025

Service to our Outback was fine and vehicle was ready earlier than their original estimate. We had received a $50 gift card a week or so before the maintenance. We forgot to use it and discovered it More

by GCARL8009
Recommend Dealer
Yes
Employees Worked With
Kyle Pullen
4.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 17, 2025 -

Secor Subaru responded

Glenn, thank you for reaching out. I've reviewed the information and think I know what has caused the misunderstanding here. If you could please call me directly, I'd be happy to discuss it with you in greater detail. Thanks again, Shawn Murray - Service Manager - smurray@secorauto.com

April 14, 2025

On time, knowledgeable, didn't push services not required at this time Friendly, customer service waiting area clean, with wi-fi, and coffee More

by DENSD33
Recommend Dealer
Yes
Employees Worked With
Anastacia Rebell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Anastacia Rebell
Apr 15, 2025 -

Secor Subaru responded

Thank you for sharing your positive experience with Secor Subaru! We're delighted to know our team provided timely and knowledgeable service in a comfortable environment. We appreciate your feedback and look forward to serving you again!

April 10, 2025

Great service. Always upfront with prices. Loaner car option is great. Tell your friends. Great More

by henry.roenke
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Rebecca Nutt
5.0
This rating includes all reviews, with more weight given to recent reviews.
Kaitlyn Gray
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 11, 2025 -

Secor Subaru responded

henry, Your glowing review brightened our day! Hope to see you again soon! - Secor Subaru

April 09, 2025

From the Sales staff and Manager, to the Parts & Service staff...my experience at Secor Subaru has been an excellent experience! More

by cad114
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Dan Mirles
5.0
This rating includes all reviews, with more weight given to recent reviews.
Paul Holden
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mike Eggert
5.0
This rating includes all reviews, with more weight given to recent reviews.
Shawn Murray
5.0
This rating includes all reviews, with more weight given to recent reviews.
Anastacia Rebell
5.0
This rating includes all reviews, with more weight given to recent reviews.
Kyle Pullen
5.0
This rating includes all reviews, with more weight given to recent reviews.
Rebecca Nutt
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 10, 2025 -

Secor Subaru responded

We're delighted to hear that your experience with the Sales, Parts & Service teams at Secor Subaru has been excellent! Thank you for sharing this positive feedback. We're here whenever you need us!

April 05, 2025

I requested a copy of my vehicle’s inspection by the dealership and have been ignored. I’m not happy about that, especially for something so simple. Plus I was told that the infotainment system screen w More

by cocacolabear72
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
No
Employees Worked With
Jessica Martin
4.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 16, 2025 -

Secor Subaru responded

We apologize for the inconvenience you've experienced with your vehicle's inspection and infotainment system. Your feedback is important to us, and we want to ensure everything is resolved promptly. Please reach out directly so we can address these concerns and assist you further. Respectfully, Paul Holden - General Manager - (860) 442-3232

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