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North End Subaru

Lunenburg, MA

4.9
1,309 Reviews
North End Subaru is located on Rte. 13 in Lunenburg, MA. A proud member of the Colonial Automotive Group, we are a country dealership with country values. We offer over 350 New and Pre-Owned cars, Certified Service Technicians, and much more.
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757 Chase Rd

Lunenburg, MA

01462

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Showing 1,309 reviews

October 25, 2026

This was my 2nd time buying a new crosstrek and working with Justin, it was exceptional, Justin took the time to answer all my questions. Thank you for all you helped me with. More

by celtic153
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Justin Gordon
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 25, 2026 -

North End Subaru responded

Thank you so much for taking the time to share your feedback with us. We are delighted to learn about your positive experience! If there is anything else we can do to assist you, please do not hesitate to let us know. We are always happy to help! Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

October 19, 2026

Working with Dominic and North End Subaru was a great experience ! Thanks to everyone terrific More

by skfortyfour
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Dominic Spagnuolo
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 19, 2026 -

North End Subaru responded

Thank you for the five-star rating! We’re happy Dominic and our team made your Subaru Forester purchase a positive experience. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

October 10, 2026

Professional and friendly dealership. Greg is a great sales rep who shows that he cares about the customer visit and experience. More

by trobbins428
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Greg Nuorimo
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 10, 2026 -

North End Subaru responded

Your comments about our team’s professionalism and warm welcome are greatly appreciated. We’re glad Greg could make you feel valued throughout the purchase of your new Subaru Crosstrek. Knowing your recommendation and five-star rating means a lot to our team. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

September 28, 2026

They took care of everything for me, and were very open and honest. I will be back and will recommend them to everyone More

by mims01420
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Greg Nuorimo
5.0
This rating includes all reviews, with more weight given to recent reviews.
Michael Pinto
5.0
This rating includes all reviews, with more weight given to recent reviews.
Amanda Dybus
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 28, 2026 -

North End Subaru responded

Our team is pleased we could handle every detail of your new Subaru Crosstrek purchase. Knowing you found our approach open and honest means a lot to us. We look forward to seeing you again and appreciate your recommendation. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

September 23, 2026

Absolute Integrity and a Flawless Family Experience—Go See Greg! After experiencing an incredibly high-pressure, exhausting Friday at a different dealership, walking into North End Subaru Saturday afte More

by benjamin.j.mccarthy
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Greg Nuorimo
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 23, 2026 -

North End Subaru responded

We’re glad the car-buying process felt honest and low-pressure for your family. Hearing that Greg’s genuine approach and sense of humor eased your stress means a lot to our team. Enjoy your new Forester, and know our team is here if you need anything. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

September 22, 2026

North End Subaru is the best! This is my 7th or 9 purchase from this dealership. Greg is awesome!! He went through everything there is to know about my new Subaru Out Back and I More

by Macks19
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Greg Nuorimo
5.0
This rating includes all reviews, with more weight given to recent reviews.
Karen Cusick
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 22, 2026 -

North End Subaru responded

Knowing you’ve chosen our dealership again for your new Subaru Outback is truly rewarding. We’re glad Greg could guide you through every feature of your Outback and help you secure a great deal. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

September 21, 2026

We worked with Justin to purchase our Outback. He was very helpful, knowledgeable, and great to deal with. We love our new car! More

by j_rogers0
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Justin Gordon
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 22, 2026 -

North End Subaru responded

We’re thrilled you love your new Subaru Outback. Knowing that Justin’s support and expertise made your purchase seamless means a lot to our team. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

September 13, 2026

Between Subaru and Mazda this is the 4th vehicle I have bought from them. That pretty much says I like this dealership. More

by EVIECOLLAZO
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Michael Pinto
5.0
This rating includes all reviews, with more weight given to recent reviews.
Amanda Dybus
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 13, 2026 -

North End Subaru responded

Thanks for choosing our dealership again for your fourth vehicle, and congratulations on your Jeep Compass. Knowing you enjoy working with us means a lot to our team. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

September 01, 2026

North End Subaru is the best! They were so helpful and made the process of leasing a car super easy and stress free! Greg was very nice and personable! He went through everything More

by Ahoag9102
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tom Liddle
5.0
This rating includes all reviews, with more weight given to recent reviews.
Greg Nuorimo
5.0
This rating includes all reviews, with more weight given to recent reviews.
Amanda Dybus
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 01, 2026 -

North End Subaru responded

We’re glad the purchase of your new Subaru Crosstrek felt effortless and stress-free. Hearing that Greg walked you through every detail and secured the best deal is truly rewarding. Your kind words and five-star rating mean a great deal to our team. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

August 30, 2026

These guys are top shelf, very pleasant and personable, Amanda always smiling and Dominic always ready to help with a solid positive attitude. All staff I encountered were superb. I would recommend your ou More

by Hootums
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Jason Cote
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jason Cote
5.0
This rating includes all reviews, with more weight given to recent reviews.
Amanda Dybus
5.0
This rating includes all reviews, with more weight given to recent reviews.
Dominic Spagnuolo
5.0
This rating includes all reviews, with more weight given to recent reviews.
Aug 30, 2026 -

North End Subaru responded

Your note about Amanda’s sunny smile and Dominic’s positive attitude highlights how our team prioritizes a welcoming experience. Knowing that every staff member you met made you feel valued means a great deal to our team. Enjoy your Crosstrek, and thank you for recommending us so highly. Jason Cote General Manager 978-582-4911 Jcote@buynorthendsubaru.com Jcote@buynothendmazda.com

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