Service was good waiting for vehicle was awful.
After everything was complete we waited 30 minutes for our car
After everything was complete we waited 30 minutes for our car
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by Nana
Service Price Transparency
Apr 13, 2026 -
Principle BMW of San Antonio responded
We apologize for the wait time for your vehicle. We are constantly working to improve our processes and ensure a smooth and timely service for our customers. Thank you for your feedback, we hope to have the opportunity to provide you with a better experience in the future.
Everyone is kind and easy to work with.
No one has been pushy or aggressive. Service takes your vehicle at the time of your appointment
No one has been pushy or aggressive. Service takes your vehicle at the time of your appointment
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by Ciscocis
Service Price Transparency
Apr 13, 2026 -
Principle BMW of San Antonio responded
Thank you so much for your kind words! We strive to provide a pressure-free and convenient experience for all of our customers. We're thrilled to hear that you had a great service appointment with us. We look forward to working with you again in the future! 😊
⭐ ZERO STARS if that were an option.
I have been dealing with Principle BMW of San Antonio for three years, and every visit somehow ends with them recommending $2,000+ in “urgent” rep
I have been dealing with Principle BMW of San Antonio for three years, and every visit somehow ends with them recommending $2,000+ in “urgent” repairs. At this point, it feels less like service and more like a sales pitch.
My most recent visit was the final straw.
They charged me over $500 just to inspect my vehicle, and the technician ultimately said the only thing needed was topping off coolant. Yet somehow they still tried to sell me a transmission flush that I did not request.
It gets better.
After they replaced one of my tires previously, my tire pressure light suddenly came on. When I asked them to check it, I was told that ALL of my TPMS sensors needed to be replaced for around $2,000. Funny how that issue appeared immediately after they touched the tire.
When I declined the repair, they charged me another inspection fee because they had already looked at the car.
So let’s recap:
• $500+ inspection fee
• Coolant topped off (the only real issue)
• $2,000 TPMS recommendation after THEY replaced a tire
• Another inspection fee when I questioned it
The service advisor Andrew (who said he’s an assistant manager) then offered a $50 credit on a $500+ bill for doing essentially nothing. That felt more insulting than helpful.
Over the years I’ve also heard that this dealership previously had to fire mechanics for dishonesty and charging customers for work not completed. Based on my repeated experiences, it’s hard not to question whether those issues still exist.
After three years of inflated repair recommendations and terrible customer service, I can confidently say this dealership cannot be trusted without getting a second opinion.
If you own a BMW in San Antonio, do yourself a favor and take your car somewhere else.
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by Vanessamonique
Service Price Transparency
Other Employees Tagged:
Andrew
Apr 13, 2026 -
Principle BMW of San Antonio responded
Thank you for sharing your feedback. We understand how frustrating this experience must have been and appreciate you taking the time to outline your concerns. Our inspection process is designed to provide a comprehensive assessment of a vehicle’s condition so that clients can make informed decisions about maintenance. Any recommended services are based on manufacturer guidelines, vehicle condition at the time of inspection, and observable findings, and are always optional for the client to approve or decline. Regarding your visit, diagnostic and inspection fees reflect the time and expertise required to thoroughly evaluate vehicle systems, even in cases where only minor items ultimately require attention. Recommendations such as fluid services or TPMS-related repairs are made based on the results observed during the inspection process, not as a requirement, but as information for your consideration. We also want to acknowledge your concerns about communication and how the situation was handled. The experience you described does not reflect the level of clarity, transparency, and professionalism we aim to provide. Your feedback regarding both the interaction with our team and the overall visit has been noted and will be reviewed internally. We appreciate your long history with us and regret that your recent experiences have led to this level of dissatisfaction. Your input is valuable and will be used to improve our processes and communication moving forward.
Cayden and Peter were so amazing to work with.
They made the buying experience worth it. I love my 2026 330i and I was all over the place on what exactly I was wanting to buy! They made sure I che
They made the buying experience worth it. I love my 2026 330i and I was all over the place on what exactly I was wanting to buy! They made sure I checked out all the cars & colors to find the exact one I fell in love with! I highly recommend SA BMW! Ask for Cayden & Peter!
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by Stacy
Apr 13, 2026 -
Principle BMW of San Antonio responded
Thank you for your kind words! We're glad Cayden and Peter were able to help you find the perfect car at SA BMW. Enjoy your new 2026 330i and don't forget to come back for all your future car needs. #SA BMW #CaydenandPeter #HappyCustomers
My BMW car got a repair done a week ago.
Miss Kristian Chen was my service advisor, I would recommend Miss Chen because she is approachable and she explained everything to me about my car.
Miss Kristian Chen was my service advisor, I would recommend Miss Chen because she is approachable and she explained everything to me about my car.
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by Erwinlucas
Service Price Transparency
Other Employees Tagged:
Kristian Chen
Apr 13, 2026 -
Principle BMW of San Antonio responded
Thank you for choosing our dealership for your BMW's repair, we are thrilled that you had such a positive experience with Miss Chen! Her approachable and informative demeanor is what sets her apart from the rest. We truly value your recommendation and hope to see you again in the future. Safe travels! #HappyCustomers #ExceptionalService
Great customer service, fast turnaround and the finance
department was willing to work with me and my schedule.
department was willing to work with me and my schedule.
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by Mdarley2001
Apr 13, 2026 -
Principle BMW of San Antonio responded
Hello, we are very happy we could provide you with a positive experience! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!
Outstanding attention to detail.
Courteous with prompt service, organized, excellent team approach with follow up on their work
Courteous with prompt service, organized, excellent team approach with follow up on their work
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by jakctmd
Apr 13, 2026 -
Principle BMW of San Antonio responded
Hello, we are very happy we could provide you with a positive experience! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!
The dealership was efficient, helpful and punctual
through the whole process. My adviser, Olivia Malone, very good at updating my cars progress through out it’s repair.
through the whole process. My adviser, Olivia Malone, very good at updating my cars progress through out it’s repair.
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by debreish
Service Price Transparency
Apr 13, 2026 -
Principle BMW of San Antonio responded
Hello, we're happy you found our staff to be so supportive during your experience here at Principle Collision Center. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!
They got us in and out quickly.
We will continue to USA them for our service needs.
We will continue to USA them for our service needs.
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by goodhealthy
Service Price Transparency
Apr 13, 2026 -
Principle BMW of San Antonio responded
Hello, we appreciate you taking the time to leave us this feedback. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!
Team was fast , efficient , work was outstanding.
The service center was very clean and looked best in class
The service center was very clean and looked best in class
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by marcus
Service Price Transparency
Other Employees Tagged:
Erin McAlpin
Apr 13, 2026 -
Principle BMW of San Antonio responded
Hello Marcus, we are very happy we could provide you with a positive experience! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!
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