Ivan Balev

Ivan was amazing—professional, friendly, and knowledgeable. He made buying our Genesis easy and enjoyable! knowledgeable. He made buying our Genesis easy and enjoyable! More

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Ivan was 10/10—friendly, knowledgeable and patient. I recommend asking for him if you come to the dealership. He truly did a great job. I recommend asking for him if you come to the dealership. He truly did a great job. More

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Had a great experience dealing with Ivan and all the team members They made it a great transaction members They made it a great transaction More

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I recently purchased a vehicle from Ed Morse Cadillac and had the pleasure of working with Ivan, who made the entire experience outstanding from start to finish. Ivan was professional, attentive, and genu had the pleasure of working with Ivan, who made the entire experience outstanding from start to finish. Ivan was professional, attentive, and genuinely invested in making sure everything went smoothly. He took the time to answer every question, was patient throughout the process, and ensured we felt confident and excited about the purchase. His communication and care set a high bar for what a luxury buying experience should feel like. Most importantly, this was a special purchase for my fiancé, and Ivan went above and beyond to make it memorable. It’s rare to find someone who combines product knowledge, sincerity, and enthusiasm so naturally. If you’re considering a Cadillac, I can’t recommend Ivan highly enough—he’s an absolute credit to the dealership and to the brand. More

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Ivan was very helpful, he took great care of me explaining options and took incredible care of me. explaining options and took incredible care of me. More

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My partner and I had a very good experience working with Ivan. He was kind, comfortable, approachable, and knowledgeable. He answered all of our various questions about the CT-4 and CT-5. When it came t Ivan. He was kind, comfortable, approachable, and knowledgeable. He answered all of our various questions about the CT-4 and CT-5. When it came to purchasing the car, he worked digiligently to get all the papers ready ahead of time and expidite the process as well since we had been there for over 4 hours and had to leave soon. He kept us up to date with the status of both our cars as they were being serviced and welcomed us into the Cadillac family at the end which felt awesome. Superb experience More

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Ivan was amazing. He was patient and was able to help us with the purchase of our lease. Very personable and great customer service. He was patient and was able to help us with the purchase of our lease. Very personable and great customer service. More

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My husband watched a few fellas in his family growing up owning a Cadillac, and has always talked about wanting one. He thought on this for years, and knew every detail of what he wanted for this first tim owning a Cadillac, and has always talked about wanting one. He thought on this for years, and knew every detail of what he wanted for this first time purchase. It doesn't take a good dealership to help you find what you want to drive, it takes AN EXCELLENT customer service TEAM to make DREAMS drive true. And that's what Ivan and Camile at Ed Morse Tampa did for us with our first time Escalade purchase THANK you for helping us secure our dream vehicle!! Terry & Candace More

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Having searched for this exact model/trim Escalade for a few years now, we got serious with our search about a month ago. We bounced in and out of 3 Cadillac dealerships in central FL--had 2 not so great e few years now, we got serious with our search about a month ago. We bounced in and out of 3 Cadillac dealerships in central FL--had 2 not so great experiences, but SO glad we found our truck at #3 Ed Morse Tampa--I guess it's true, 3rd time's a charm! Ivan was GREAT to work with. No pressure or attitude, straightforward and timely answers, and overall super easy to work with. Also want to shout out to Camile in finance--super professional and no big sales pitch, just the honest nuts and bolts of the the offerings. THANK you for helping us secure our dream vehicle!! Terry & Candace More

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Ivan ---> USE HIM! I generally am not a fan of dealerships but he made the process easier and we had some laughs along the way. And the Lyriq is nice. Happy with our s I generally am not a fan of dealerships but he made the process easier and we had some laughs along the way. And the Lyriq is nice. Happy with our selection. More

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