Brian Crandall | Page 19

Known for his outgoing smile and genuine demeanor, Brian is always out to win over customers. One way he accomplishes this is by keeping an “open door” and remaining accessible to all. Yet, it is Brian’s love of cars that keeps him on the showroom floor. Brian joined the Heiser family in 2004. He started in Sales yet quickly rose to the top, wearing a variety of hats along the way. Brian can empathize with employees and often helps coach them on improvement. He is seen as a versatile and friendly leader who understands the challenges and rewards of each role at the dealership. His motto is “treat everyone equally and with respect.” So, Brian encourages great service and revels in the outstanding online reviews the dealership receives. Oftentimes, they highlight feeling “valued” and remark on the way Heiser Chevrolet goes out for their customers. It’s a genuine effort that trickles down from the top, with Brian encouraging all to take the time to get things done right.