Rick Dike
Sales Manager
Five Star Ford
6618 NE Loop 820
North Richland Hills, TX 76180
I have been selling Ford's for over 38 years and take great pride in being the top sales person at Five Star Ford. My customer service is second to none and honesty and integrity is my motto. I look forward to each new customer I meet and adding them to my family in the car business. I am married to my wonderful wife Ellen and have 5 wonderful children and 3 grand children.
Read moreDealership Experience
22 yrs, 1 mo
Industry Experience
39 yrs, 3 mos
610 Reviews of Rick Dike
April 25, 2024
Our buy buying experience was flawless thanks to Salesman Rick Dike and David in Financial Department. Also a big shout out to Dylan who walked us through all the working parts on our new Expedition. All w Rick Dike and David in Financial Department. Also a big shout out to Dylan who walked us through all the working parts on our new Expedition. All were exceptional. More
Other Employees Tagged: Dylan Maples, David McGee
April 04, 2024
This is my second time working a deal with Rick Dike and it is always straight forward without any of the sales nonsense. I would definitely recommend. it is always straight forward without any of the sales nonsense. I would definitely recommend. More
Other Employees Tagged: Lee Clanton , Mark Ake
January 06, 2024
Despite the weather, nothing held anyone back from being out there in the pouring rain. out there in the pouring rain. More
Other Employees Tagged: William May, Kyle Crowley , Sam
December 21, 2023
I want to give 10 Stars to the Family at 5StarFord in NRH, TX. They went above and beyond to get me into a new Bronco Sport. Love it. I want to thank Rick Dike the salesperson. He is Awesome! Mark in NRH, TX. They went above and beyond to get me into a new Bronco Sport. Love it. I want to thank Rick Dike the salesperson. He is Awesome! Mark in Finance. I also want to Thank Ollie. I think I said that right. Friendly Family who cares about the customers. Merry Christmas. Take care! More
Other Employees Tagged: Ollie Jackson, Betty Watkins , Mark Ake
December 20, 2023
This is my 2nd purchase from Five-Star Ford in North Richland Hills. They are incredibly easy to deal with. They make it simple and fair. A class organization from top to bottom. Every experience I have Richland Hills. They are incredibly easy to deal with. They make it simple and fair. A class organization from top to bottom. Every experience I have ever had with them is top-notch. More
December 12, 2023
Outstanding service and sales professionalism. Excellent product knowledge. Prompt and understanding of my needs. Will recommend! Excellent product knowledge. Prompt and understanding of my needs. Will recommend! More
Other Employees Tagged: Steve Massey, Caleb Rothganger , Mark Ake
November 16, 2023
We have bought 4 cars here and always received professional service. Always get a hassle free deal with Rick Dike. Will continue to use Five Star dealership for future purchases. professional service. Always get a hassle free deal with Rick Dike. Will continue to use Five Star dealership for future purchases. More
Other Employees Tagged: Lee Clanton, CarPro Show , Mark Ake
November 08, 2023
If I could give a 0 star review I would. Rick Dike is a horrible excuse for a sales rep. I brought my truck into service Thursday, which that has been a great experience. I had my service re Rick Dike is a horrible excuse for a sales rep. I brought my truck into service Thursday, which that has been a great experience. I had my service rep reach out to sales, he connected with Rick. No calls or follow up from Rick. Monday, again hadn't heard back so I reached out to my service advisor. Rick finally reached out, explained what I would like to accomplish. Tuesday, I finally get some numbers, and ask about a different truck. He sends me a response stating he went as low as he could on the first truck he sent me and completely ignored the fact I wanted to look at something different. After being ignored most of the day, I reached out to sales manager. Shortly after Rick, sends me a text to which I politely responded, I feel like we are not connecting well, I'm sorry. He calls me, and goes off on me. Was completely rude and unprofessional. Would not let me explain, he just did not care as to how his actions and initiation led me to wanting to work with someone else. After several times trying to de-escalate the situation, I had to tell him he was out of line. At which point he rudely continued on for a moment and hung up on me. He also informed me he does not have a manager and no one else could get me a better deal than him. The amount of ego that came out of this man because this situation was not working well and I wanted to work with someone else was disgusting. Rick Dike get's 0 stars. My service advisor and the sales manager who fielded the complaint get 5 stars. Unfortunately, Rick's poor behavior was enough for me to write this 1 star review. Avoid this rude and egotistical sales advisor. Also his apology did not even address his rude and unprofessional behavior on the phone. More
October 01, 2023
I have bought several vehicles from Rick dike at 5 star ford. He has always been the most honest, professional and reasonable sales man I have dealt with in my car buying dealings. Highly recommend him. I ford. He has always been the most honest, professional and reasonable sales man I have dealt with in my car buying dealings. Highly recommend him. I won't buy another vehicle from anyone but him. More