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Serra Volkswagen
Birmingham, AL
1,293 Reviews
Serra Volkswagen in Birmingham, AL, serving the Greater Birmingham Area, Tuscaloosa and Hoover, is a new and used car dealership providing for your automotive needs before, during, and after the sale. We’re a proud member of the Serra Automotive group, a family-owned business taking care of car shoppers since 1981. Whether you’re dealing with our sales professionals, finance team, or certified technicians, you can always expect to feel as if you are the top priority, because we believe in developing lifelong automotive relationships with our customers.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 8:00 PM
Tuesday 9:00 AM - 8:00 PM
Wednesday 9:00 AM - 8:00 PM
Thursday 9:00 AM - 8:00 PM
Friday 9:00 AM - 8:00 PM
Saturday 9:00 AM - 8:00 PM
Sunday Closed
Service
Monday 7:30 AM - 5:30 PM
Tuesday 7:30 AM - 5:30 PM
Wednesday 7:30 AM - 5:30 PM
Thursday 7:30 AM - 5:30 PM
Friday 7:30 AM
Saturday Closed
Sunday Closed
Parts
Monday 7:30 AM - 5:30 PM
Tuesday 7:30 AM - 5:30 PM
Wednesday 7:30 AM - 5:30 PM
Thursday 7:30 AM - 5:30 PM
Friday 7:30 AM - 5:30 PM
Saturday Closed
Sunday Closed
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Showing 1,293 reviews
March 09, 2020
Great service great staff great people. Get you in and out without any problem. Friendly and courtesy staff. Recommend any one to purchase a vehicle. out without any problem. Friendly and courtesy staff. Recommend any one to purchase a vehicle. More
by ABLAIR1771
Verified CustomerEmployees Worked With
Other Employees :
Stephanie Ayala, Angie Hester
March 09, 2020
Was a great experience. They made it super easy to get deal done without the extremely long wait. The selection was nice and had no issues. deal done without the extremely long wait. The selection was nice and had no issues. More
by chadm4
Employees Worked With
Other Employees :
Jessie Gladys , Stephanie Ayala, Angie Hester
March 09, 2020
Tommie Gosha, my salesman was great!! He listened to what I was looking for, and got me in something with a reasonable price range!! I will most definitely use him again!! I was looking for, and got me in something with a reasonable price range!! I will most definitely use him again!! More
by shontia27
Employees Worked With
Tommie Gosha, Kyle Towner
March 09, 2020
You all have the most competent mechanics. I'm not there all day, 8 hours like I'm going to buy a car. Satisfied fully. all day, 8 hours like I'm going to buy a car. Satisfied fully. More
by BooBear2014
March 08, 2020
Customer service Not only was the customer service was 100% awesome, friendly, kind, professional, and patient. Once they knew my name, I felt as a part of they’re fa Not only was the customer service was 100% awesome, friendly, kind, professional, and patient. Once they knew my name, I felt as a part of they’re family. Called me by name, very respectfully staff. And that’s not all... The staff took the time, listened to me speak, explain what’s going on... since I only had the car for a day when I found some issues. Not a problem at all she said. They fixed my car in a very timely manner. It’s running perfectly, fixed my AC issues, (just low on 134a). The next day I drove back to Birmingham, picked my keys up and they explained everything again in person, the day before, I was at work and I received a call, the manager lady, so nice, informed me of the issues I was describing was accurate. After all said and done. I stopped by the parts office/desk. A guy, I can’t remember his name, was there. He answered all my VW questions since this is my 1st VW car. Helped me with fining the right fuel filter and oil filter. This here service center, wow. Best one I’ve ever been to. And I’ve been to many many of them. I would 100% recommend this place for all your needs of service. I drive from Anniston, Al to Birmingham, Al for this and it’s totally worth the drive time. I also will be buying my next car there. I have now fallen in love with Volkswagens. More
by g112592
Employees Worked With
Little old lady, can’t remember her name, she’s so sweet. , Kori Green
March 04, 2020
Very welcoming environment. I wasn’t pushed to get anything. Angel was great. Probably scared him test driving my 370Z. I have never closed a car deal so efficiently. anything. Angel was great. Probably scared him test driving my 370Z. I have never closed a car deal so efficiently. More
by wendyray0422
March 02, 2020
Excellent job. They even fixed some recalls I didn’t know about.They also saved me $125 to reprogram my keyless entry that wasn’t working. about.They also saved me $125 to reprogram my keyless entry that wasn’t working. More
by Ryan.helton75
March 02, 2020
professional, courteous, car was dropped over night. got to me the next day. got me in and out. nothing to complain about, they did their job. and very well car was dropped over night. got to me the next day. got me in and out. nothing to complain about, they did their job. and very well More
by jhudson8
February 27, 2020
I’ve had my car since May and my car has been in and out of the shop since then! I am fed up with how unprofessional Serra Volkswagen are from sales to service. My first problem is the fact that they sold m of the shop since then! I am fed up with how unprofessional Serra Volkswagen are from sales to service. My first problem is the fact that they sold me a raggedy car just for a pretty penny that I’m having a hard time getting out of. The lady who sold me the car is fired for doing bad business with another customer. I have a 2015 Volkswagen Jetta and the maintenance is pretty expensive. I would not recommend the car to anybody! About 1 month of driving the car around the city, I needed an oil change and some adblue fluid which means the car was never fully inspected when it was given to me. The next problem occurred around December. An adblue notification was popping up along with a check engine light. I bought the adblue fluid and the lights did not go off. I asked services can they take a look at my car. They stated in order to look at my car, it’ll be a $125 diagnostic fee, but they could not get me in until the following week. I expressed my concern with driving the car for another week and they told me I should be okay to do so but if not, they would slide me in for a priority appointment. Just two days later, my car would not start. I had to get my car towed to Serra Volkswagen where I was given the run around about when they could work on my vehicle. They had my car for about two weeks while they continuously lied about being finished sooner than they were. When I picked my car up, they were requesting more money because they found another issue where they did not take their time to find it during the initial inspection of what they were paid $125 to do. I had to come out of pocket $500 on top of already paying $1250. They promised me that my car would run brand new after completing everything. Here we are in February and my car is already back in the shop due to an error of theirs! I need a new adblue injector and I’m receiving a notification that my car won’t start in 250 miles. I went to get an oil change yesterday and we set up an appointment for me to get the adblue injector replaced today at 9:30 AM. They told me they already had the part in stock and the service would take about 4 hours. I got there this morning and I told them I have to work later on today. They told me that I was okay and they’ll have me ready. Two hours into them having my car, they called me and told me they made a mistake and they do not have the part in stock. I have been letting them know since yesterday that I will be going to Montgomery Friday for a business trip and I need my car. I’ve asked them several times for a rental car for the inconvenience. At first they told me they don’t give out rental cars. Now they have switched up the story and told me they only carry two rental cars and they are out. They are always unprofessional, they never answer the phone, they always have attitudes, they are liars, and I’ve spent more money getting my car fixed than I’ve spent on my car note! Please think wisely before doing business with Serra Volkswagen on Center Point Parkway! More
by morganniyasmine
Employees Worked With
Other Employees :
Kori Green, Kyle Towner, Angie Hester
February 27, 2020
in and out the service was quick and efficient the people were friendly and knowledgable-free water lovely waiting area and no over aggressive salespersons when the service was quick and efficient the people were friendly and knowledgable-free water lovely waiting area and no over aggressive salespersons when I explained I was just their for service. More
by zeus85fl
Employees Worked With
