Serra Hyundai Traverse City

excellant We were VERY pleased with Bill Marsh as we have been for the past 13 years!!!!!!!!!!! They treat you like family and are very respectful We were VERY pleased with Bill Marsh as we have been for the past 13 years!!!!!!!!!!! They treat you like family and are very respectful More

Brett R. Best customer sales service we have ever had. We have bought over 30 cars from all over and this was the best experience. Great job to brad and peter Best customer sales service we have ever had. We have bought over 30 cars from all over and this was the best experience. Great job to brad and peter More

Hunt purchase of 2017 Hyundai JC did a great job. Showed two cars that met our needs. Glad to find the one we did. It was a demo and had the features I wanted and at price withi JC did a great job. Showed two cars that met our needs. Glad to find the one we did. It was a demo and had the features I wanted and at price within our budget. More

Great dealership This was our 4th Hyundai purchased at this dealership. We were very satisfied and our experience couldn't have been better. Everything was professiona This was our 4th Hyundai purchased at this dealership. We were very satisfied and our experience couldn't have been better. Everything was professionally handled. More

I would recommend the Bill Marsh Organization Professional and helpful sales staff. Up front pricing. I highly recommend Bill Marsh dealership. Fifth vehicle purchased through the company. I a Professional and helpful sales staff. Up front pricing. I highly recommend Bill Marsh dealership. Fifth vehicle purchased through the company. I am enjoying driving my new Hyundai Tucson. More

100% satisfaction Overall fantastic dealership all the years I've been going here regardless of who I've ever dealt with and regardless of employment turn overs. They r Overall fantastic dealership all the years I've been going here regardless of who I've ever dealt with and regardless of employment turn overs. They rate a solid 10. More

Wonderful service JCGuillen is an amazing salesman...he found me exactly what I wanted, and took me through the whole process of the purchase...the paperwork was a bree JCGuillen is an amazing salesman...he found me exactly what I wanted, and took me through the whole process of the purchase...the paperwork was a breeze, and that is usually the worst part! Follow up was so nice, including an invite to drop in at any time with questions, or just to show off my car! More

Wonderful Experience This was my first time leasing a vehicle. The process was quick and easy. The staff was great. They went over every detail so I knew every feature my This was my first time leasing a vehicle. The process was quick and easy. The staff was great. They went over every detail so I knew every feature my new car has. More

You Did it Again, Thank You Bill Marsh! Bill Marsh dealership has earned my trust and respect. They have listened to my needs, answered my questions, and demonstrated that they really do ca Bill Marsh dealership has earned my trust and respect. They have listened to my needs, answered my questions, and demonstrated that they really do care about their customers. This is my second purchase from Bill Marsh. I had such a positive experience in purchasing a vehicle and having it serviced, that my husband started going there. This was 12 years ago. Since then we have together purchased a total of four vehicles from Bill Marsh. I appreciate being valued as a customer, consumer, and community members, so thank you. I worked with J.C. this time around and couldn't have had a more professional young man to work with. He was honest in his assessment in what I might need in a vehicle, listened, and was very patient. More

Very positive experience! Our purchase decision was clear, based on the vehicle features and value offered, so I didn't seriously consider any other dealer despite lots of comp Our purchase decision was clear, based on the vehicle features and value offered, so I didn't seriously consider any other dealer despite lots of comparison shopping. But if I was on the fence about where to buy from, my experience with Lexie would have strongly influenced my final decision. She was far and away the most pleasant, helpful and professional salesperson we met with. I was shocked to learn later that she had much less experience in the position than I had assumed. Keep her happy, because she'll keep your customers like me happy! My only non-positive (neutral, really) comment: On one hand, the no-haggle policy was a welcome change. On the other hand... while I'm confident we got a FAIR price, I struggled to know if I got a GOOD deal or not. I don't demand every dollar I can get in a negotiation with a seller I appreciate, but the inability to negotiate at all left me no feedback on where I stood in the rip-off vs. steal spectrum. This was amplified when a competitor offered me the same vehicle for $1800 less the day before I came in to close the deal. I had already entered into a verbal agreement by phone with Lexie (who had certainly earned the sale), so I was fine with moving forward... but still wonder if the Bill Marsh price was higher than necessary to provide a reasonable profit for quality service. More