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Serra Ford Rochester Hills

Rochester Hills, MI

4.9
1,493 Reviews
At Serra Ford Rochester Hills, we care deeply about giving our customers an enjoyable car-buying or -servicing experience. With an incredibly large selection of both new and pre-owned vehicles for sale, we make sure each person that enters our Michigan dealership leaves with a car, truck or SUV that has everything they envisioned and more. Stop by our Ford dealership in Rochester Hills, MI, and let us help you find a vehicle that transforms any drive you take into the highlight of your day! Walk into our Michigan Ford dealership anytime and you can expect to be assisted by a member of our Ford sales team within moments. The Serra Ford Rochester Hills sales professionals take pride in maintaining a friendly, no-pressure sales environment to ensure that our customers feel fully confident in their decision to lease or buy a new Ford or used vehicle. We also have experienced Ford service technicians on site to help keep your vehicle running like new, and if you'd like to make a repair on your own you can easily order OEM Ford parts through our parts center. Whether you're looking to buy a new Ford, a pre-owned Ford or a used vehicle of a different brand, our Ford sales team is sure they can match you with a vehicle that checks off every box on your list. At Serra Ford Rochester Hills, our first priority is the satisfaction of our customers, so come visit our Michigan Ford showroom to see how we can make your car-buying decision an enjoyable and stress-free experience.
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2890 South Rochester Road

Rochester Hills, MI

48307

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Showing 1,493 reviews

September 21, 2026

We purchased our third vehicle in five years from Bailey M. She’s a pro! More

by T
Sales Price Transparency
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Recommend Dealer
Yes
Employees Worked With
Bailey Czuchaj
5.0
This rating includes all reviews, with more weight given to recent reviews.
September 19, 2026

Jacob and Norm were great to work with. Always have a great experience at the Serra Ford dealership buying, leasing and service. More

by cawurm19
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Recommend Dealer
Yes
Employees Worked With
Jacob Berger
5.0
This rating includes all reviews, with more weight given to recent reviews.
September 17, 2026

Excellent Experience with the Serra Ford Team and Ray Reeves for our Ford Explorer purchase. More

by randy.stevens
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Recommend Dealer
Yes
Employees Worked With
Bob Davis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Ray Reeves
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 22, 2026 -

Serra Ford Rochester Hills responded

Hi, we are very happy to have provided you with such a positive experience! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

September 17, 2026

Charlie was great to work with. Made the whole process easy and quick, no pressure. More

by glbabco3
Sales Price Transparency
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Recommend Dealer
Yes
Employees Worked With
Charlie Green
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 20, 2026 -

Serra Ford Rochester Hills responded

Hi, thank you for taking the time to leave us your response to our Staff's outstanding customer service! If there is anything else we can do to assist you, please let us know! Take care!

September 09, 2026

Working with Nick Dyer and Serra Ford of Rochester Hills was great. I highly recommend them. More

by spasbjerg
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Recommend Dealer
Yes
Employees Worked With
Nick Dyer
5.0
This rating includes all reviews, with more weight given to recent reviews.
August 18, 2026

Very friendly staff. Nice new clean building. Lots of cars on lot to choose from. More

by Brody6684
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Recommend Dealer
Yes
Employees Worked With
Bruce Hanon
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Jeremy Randolph
August 10, 2026

Beautiful new building with good lighting. The lot in front is larger & has many new vehicles where you can walk around to view available vehicles. My experience with Brandon Westrick, Sales More

by MeiJung
Sales Price Transparency
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Recommend Dealer
Yes
Employees Worked With
Bruce Hanon
4.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Brandon Westrik
Aug 13, 2026 -

Serra Ford Rochester Hills responded

Hi, we set high expectations for ourselves so it’s gratifying to hear you had a great experience with us. Thank you so much for being one of our valued guests and we look forward to your next visit!

August 06, 2026

The sales staff is exceptional, truly exceptional. Finance was painless, which is saying a lot for financing. Delivery was smooth and uneventful. Everything was completely transparent. Truly a won More

by CBS
Sales Price Transparency
Purchase Time
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Recommend Dealer
Yes
Employees Worked With
Jim Bommarito
5.0
This rating includes all reviews, with more weight given to recent reviews.
Aug 07, 2026 -

Serra Ford Rochester Hills responded

Hello, we are happy we could make your experience a positive one! If you have any additional needs or questions, we will be more than happy to assist you! Safe travels!

August 04, 2026

Super friendly staff made buying my car stress free. Kevin was very helpful. The car was ckean, well priced and runs great. Would recomend. More

by dmcarless
Sales Price Transparency
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Recommend Dealer
Yes
Employees Worked With
Kevin Koleci
Aug 10, 2026 -

Serra Ford Rochester Hills responded

Hi, thank you for taking the time to leave us your response to our Staff's outstanding customer service! Please let us know if there is ever anything else we can do for you! Safe travels!

July 20, 2026

From the very first interaction with the dealership everyone was extremely kind and professional. Brandon W. made the whole buying experience seamless. A first class operation. More

by grschultz36
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Brandon Westrick
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