Phil Long Ford of Chapel Hills

Let the Games Begin - Bait & Switch I had a very bad experience at this dealership. I visited this dealership to purchase an F150 truck because of the $17K "loss leader" hail damage sa I had a very bad experience at this dealership. I visited this dealership to purchase an F150 truck because of the $17K "loss leader" hail damage sale they were advertising for one particular truck. From the sales folks all the way to the General Manager whom I interacted with were all courteous and professional. However, when it was time to make the purchase it was constant game of bait and switch on either the purchase price of the truck or the available rebates and incentives. The purchase price fluctuated between $52,150 all the way to $57,150. The rebates and discounts I qualified for also fluctuated from $12,000 to as much as $18,800. Both going up and down at the whim of who ever I was dealing with whether the sales staff, sales floor manager, new car sales manager or the sales manager. I understood and had no problem with the dealer handling charges, fees, or taxes. The $17K incentive advertisement was also very clear. You could qualify for up to that much. However what I qualified for always varied depending upon who was trying fleece me. I tried to negotiate and they were very rigid. At one point we were about $3K apart in price and I offered to split the difference. They wouldn't. Of course they don't have to but this is suppose to be a bargaining exchange I thought. I was told one price on the sales lot and when I wanted to make my purchase, that is when the games began! I had a friend with me who witnessed much of these shenanigans and he provided me a letter which I submitted to the senior leadership of the store. The response I received ignored the issue (the fluctuating price and discounts) and focused on peripheral generic topics. I will never return to this dealership and will strongly urge my friends to avoid them because of their deceptive if not out right dishonest practices. I would not even rate my "Customer Service", "Overall", "Quality of Work", or "Price" experience with a single star if I could. My interaction with this dealership is why the car sales dealership industry so often gets such a bad name. If you want a complete opposite experience, visit the great folks at "Phil Long Motor City" just off of I-25. Mark Barton and his folks are customer focused , treat you right and have the long term perspective in mind. They want you as a long term customer! More

service - in and out in a reasonable time - friendly service advisor - good job So if you are going to offer free service on a new vehicle for a specific period, why not in a reasonable time - friendly service advisor - good job So if you are going to offer free service on a new vehicle for a specific period, why not include tire rotation which should be done at ever oil change? More

My New Advisor When Dan Philips, who had been my Service Advisor for years, suddenly left, I was worried that I would not find someone who went out of his way to giv When Dan Philips, who had been my Service Advisor for years, suddenly left, I was worried that I would not find someone who went out of his way to give superior service; I worry no more. Chris Taylor is an excellent advisor, who is knowledgeable, and looking out for his customers best interest. Chris always keeps me informed, and is honest about the best course of action with my three Fords. He is an asset to your organization, and I look forward to working with him and your dealership, this year, and for many years to come. Thanks, Chris. More

Mark Riese Service advisor Mark became my advisor after Dan Philips left. Dan is phenomenal! He know his way around by F-250. Way to go Mark. Thanks for the help Mark became my advisor after Dan Philips left. Dan is phenomenal! He know his way around by F-250. Way to go Mark. Thanks for the help More

Outstanding customer service They met the price of another dealer and were extremely friendly and knowledgeable. They also worked very hard to get me the exact vehicle I was look They met the price of another dealer and were extremely friendly and knowledgeable. They also worked very hard to get me the exact vehicle I was looking for. More

Quick and Easy I was in and out in less than a half an hour. Kurt was professional and friendly and didn't try to sale me anything beyond the oil change that I neede I was in and out in less than a half an hour. Kurt was professional and friendly and didn't try to sale me anything beyond the oil change that I needed. I will certainly choose to come back to this location. More

Job well done. Vehicle was in for a recall repair and oil change. The work took more than a day, but was completed to my satisfaction. Mark was a pleasure to work wi Vehicle was in for a recall repair and oil change. The work took more than a day, but was completed to my satisfaction. Mark was a pleasure to work with and kept me informed along the way. More

Service was friendly and efficient! Oil change and tire rotation for my VW was done in 2 hours while I was waiting. Pat was the Service contact and he processed the activity in a friendl Oil change and tire rotation for my VW was done in 2 hours while I was waiting. Pat was the Service contact and he processed the activity in a friendly and efficient manner. I used a coupon book purchased the day before while getting an oil change for my Ford Escape. More

A piece of Heaven Ron an Fred of the internet team were professional and caring from the very beginning of our interaction. Recommend them highly. They found me exact Ron an Fred of the internet team were professional and caring from the very beginning of our interaction. Recommend them highly. They found me exactly what I wanted. Beautiful truck - F-150. More

Got an oil change, tire rotation and brake check This time I was in and out in approximately 1 & 1/2 hours. Probably the best visit I have had here since 2010. I was asked to do an upgrade survey whi This time I was in and out in approximately 1 & 1/2 hours. Probably the best visit I have had here since 2010. I was asked to do an upgrade survey while waiting on my truck. I did look at the 2016 models. They are nice but pretty pricy. Especially since I have low mileage on my paid off 2010 Ford F150 XLT. More