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Mazda Lakeland

Lakeland, FL

4.6
330 Reviews
Mazda Lakeland is proud to join the successful Holler-Classic Family of Dealerships, which has been serving the surrounding Central Florida community for 80 years since 1938! Our group's motto, "Never forget your customer - Never let your customer forget you!" comes straight from the mind and heart of the William E. "Bill" Holler, the first of the Holler family to go into the automotive industry. Long before motivational speakers became fashionable, Bill Holler was an institution! Automotive News described him as a spellbinder, a table-pounder, and an evangelist. But he didn't sell cars on personality alone. By understanding customer wants and needs, Bill was able to develop innovative programs to inspire dealers to establish new sales records. Roger III, Chris, and Jill Holler Rogers (Vice-Presidents of our automotive group) are the great-grandchildren of the fabled Bill Holler. He founded the General Motors Dealers' Son School established to prepare dealers' offspring to inherit the family franchise and his son, grandson, and great-grandchildren were all graduates. From 1929 when General Motors Chairman, C.S. Mott, hired Bill to be Vice President of GM and General Sales Manager of Chevrolet until his retirement in 1945, Bill Holler earned a distinguished reputation as a tireless listener to the dealer, implementing trend-setting innovations and establishing programs to teach the fundamentals of auto sales and quality service still in use today. A believer that a good sales person is critical to our economy, Bill elevated the standards of our profession. In sales literature and speeches he often pointed out that the commander who leads the troops in battle...the volunteer who raises funds for charity...the homeowner who gets the neighborhood involved in a community project...is doing a sales job. We also have access to extensive inventory across the Holer Classic Family of Dealerships, including dealerships serving Genesis Orlando, Audi Orlando, Honda Orlando, Mazda Orlando, Hyundai Orlando, and a second Honda Orlando dealership serving the Winter Park area. As well as additional inventory at Driver's Mart for Used Cars Orlando.
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4317 Hwy US Hwy 98 S

Lakeland, FL

33812

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Showing 330 reviews

November 10, 2016

Above and beyond I bought my Mazda at another dealership and ended up not liking their service department so I checked out Mazda. I love Mazdas service department! I'v More

by Jessica H
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Phillip Greene, Jerry Monroe
Nov 10, 2016 -

Mazda Lakeland responded

Jessica, We are so happy to hear about your happy service experiences with Phillip, Jerry, and our Ed Morse Mazda Lakeland team. Thank you for being a part of the Ed Morse Family! Ed Morse Corporate Offices

August 30, 2016

Dan is the Man! Dan was extremely professional, patient and thorough throughout our entire experience. He cares a great deal about his customers and making sure they More

by KimHolmes
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Gary Parson, Daniel Lester
August 25, 2016

Mazda CX-3 Jerry was very attentive and positive but I felt he was pressured to keep after me to track the status of my cash from my financial advisor which took More

by Connie
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
John Davis, Gary Parson, Jerry Monroe
August 18, 2016

Awesome I had an amazing experience at the Mazda and thanks to Jerry and Gary for helping me get my Rave4 and a smooth process,thanks again. Amy More

by Dellia48
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Gary Parson, Jerry Monroe
March 28, 2016

Great used car and great service I bought my used car from Ed Morse Mazda in September 2015. 6 months later, I needed to have it serviced under warranty. The team took care of me an More

by reader
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Curt
Mar 28, 2016 -

Mazda Lakeland responded

Thank you for taking the time to give us feedback. We are glad that Curt helped create such a positive service experience for you. Please let us know if we can assist you with anything else in the future. We appreciate your business and hope to see you again soon. Ed Morse Automotive Group

February 01, 2016

Great customer service. Made the car buying nightmare a pleasant experience. Professional and helpful with my questions. Especially Travis Willbanks. They were able to comple More

by Cobraman
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Travis Willbanks
June 14, 2015

Friendly, Helpful, Great place to buy a car! Visited the other day when looking for a used car. Sales and management staff were knowledgeable, friendly and able to give me ballpark figures for ho More

by mkeller
Customer Service
Quality Of Work
Friendliness
Recommend Dealer
Yes
Employees Worked With
John, Mark, Gary, Phil
March 27, 2015

Wonderful dealership with even better employees They work hard to listen and provide exactly what you're looking for. They make you feel right at home as soon as you walk in the door. I would recomm More

by tvm16
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Mark; Gary; Matt
February 04, 2014

I came just to look, not really negotiate and felt pressured. One of my biggest weaknesses is just that and it was taken advantage of. After they figured I'd look at online specials they jacked up pri More

by Sancheezy
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Keith
July 18, 2013

I just wanted to say thank you for the great job your team did. I've owned a good number of cars but this was the first time I purchased one from a dealer, and brand new at that. I always hated the fact More

by litylshue
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Robert Works
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