
Lou Bachrodt Auto Mall
Rockford, IL
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Used car experience We had the pleasure of meeting Lionel. He was very attentive to circumstances an d was able to provide a solution that met our needs. Equally the re We had the pleasure of meeting Lionel. He was very attentive to circumstances an d was able to provide a solution that met our needs. Equally the rest of the staff was very accommodating during the whole purchase process More
Great Experience! Al was very friendly and easy to work with! I was new to the car buying process and he answered all of my questions! He got me in a 2018 Chevy Trax! Al was very friendly and easy to work with! I was new to the car buying process and he answered all of my questions! He got me in a 2018 Chevy Trax! More
Wonderful Experience I just bought a Chevy Equinox from Fil Sotomayor at Lou Bachrodt. He was excellent to work with! He gave us a no pressure experience from the start. I just bought a Chevy Equinox from Fil Sotomayor at Lou Bachrodt. He was excellent to work with! He gave us a no pressure experience from the start. We explained what we needed in the vehicle, and he immediately found what we were looking for on the lot. We had our infant with us, and Fil suggested we install the car seat so my husband and I could both experience the vehicle. Then, he gave us the keys and told us to enjoy the test drive while he stayed at the dealership. This allowed me and my husband to experience the vehicle without someone constantly hovering. And, putting the car seat in was a great move, as we were able to see how much space the Equinox would actually give us. (Spoiler alert, it was much more room than my hatchback!) Fil really listened to us and our needs. At no point did I feel pressured to do anything, nor did Fil try to sell us something we weren't looking for. He really went out of his way to work with us to complete the deal, and he found me the Equinox in the color I was looking for in less than 24 hours. This was one of the easiest car purchasing experiences I have had. More

Great experience Jennifer was excellent to work with and helped insure I get the best deal I could get. I really appreciated all the hard work she put into helping me Jennifer was excellent to work with and helped insure I get the best deal I could get. I really appreciated all the hard work she put into helping me with my purchase. More

Informative, fun and exciting Thoughtful, considerate to my needs of purchasing a vehicle! Stayed past closing time to finish the deal. It was a relaxing and fun experience. Thanks Thoughtful, considerate to my needs of purchasing a vehicle! Stayed past closing time to finish the deal. It was a relaxing and fun experience. Thanks! More
Best Experience Ever! This is the best experience I've ever had buying a car. I called to see a Mazda 3. It was not my intention to buy, but look and get information and This is the best experience I've ever had buying a car. I called to see a Mazda 3. It was not my intention to buy, but look and get information and consider. My sales person was very kind and caring of my needs and answered all my questions. He allowed me the opportunity to fully be comfortable with my purchase. I've purchased elsewhere in the past, never have I felt cared about as I have here. This is a truly genuine dealership where I felt I could buy with confidence and know I will be taken care of. I am very grateful for the caring experience as a customer, they were fun and friendly; best of all, they made me laugh. This is the place to buy a car:) More
Outstanding customer experience! Purchased a 2018 VW Jetta 1 year ago. From the moment we first stepped on the lot to this day, we have had THE BEST customer service and followup expe Purchased a 2018 VW Jetta 1 year ago. From the moment we first stepped on the lot to this day, we have had THE BEST customer service and followup experience ever! ( and we've purchased 12 new vehicles over the last 20 years from multiple dealerships) Everyone here, from every department (Sales, Finance, Service) are true professionals who ACTUALLY CARE about the customer! No matter what your future purchase plans are, GO HERE FIRST! You won't be disappointed! Special shout out to Lionel at the VW store! Thanks for everything. We'll definitely be back to see you! More
Helpful and informative Our salesman was low pressure and very knowledgeable with our different questions. He was very informative with different features of the many differ Our salesman was low pressure and very knowledgeable with our different questions. He was very informative with different features of the many different cars we looked at. More
Awesome Experience Eric, Volkan and Adam were very easy to deal with and the experience was great. I would be recommending this dealership to anybody I know in the marke Eric, Volkan and Adam were very easy to deal with and the experience was great. I would be recommending this dealership to anybody I know in the market for a new car or suv... More

Our first BMW Lou Bachrodt was great! Al G. Helped us from the start w/ patience & kindness that we appreciate so much! Adam in financing is amazing as well! There’ Lou Bachrodt was great! Al G. Helped us from the start w/ patience & kindness that we appreciate so much! Adam in financing is amazing as well! There’s no doubt we will come back to Lou Bachrodt again when we’re ready for our next car. Thank you to the whole team for making us feel comfortable during our entire car buying process The Gilbert’s More