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Liccardi Ford Lincoln
Watchung, NJ
402 Reviews
Liccardi Ford Lincoln is part of a seventy-year tradition of family owned and operated Liccardi dealerships in Central Jersey. In 1938, Salvatore Liccardi, Sr. began selling in Manville, NJ. In 1954, under the direction of Salvatore's son Clemente, the dealership moved to Plainfield, NJ. As they continued to grow, they needed more space. In 1970, Liccardi Chrysler-Plymouth moved onto Route 22 in Green Brook, NJ where they quickly became the tri-state area's largest retail Chrysler-Plymouth dealer.
The Liccardi Ford Dealership opened in Watchung, NJ in 1991 selling cars and trucks including Ford Commercial Trucks. They also rose rapidly in the ranks of New Jersey's top selling Ford Dealerships. Both dealerships sell and lease new and pre-owned vehicles. In recent years, they acquired the Lincoln, Dodge, and RAM Franchises at their Green Brook location and relocated the Lincoln Franchise to their Watchung location. They now have a combined inventory of over 400 vehicles, both locations have full Service Departments and fully stocked Parts Departments on premises.
Service is a priority at Liccardi. They have top factory trained technicians at both locations, they service ALL makes and models, and because they stock over a million dollars in parts, most services can be done the same day. Their goal is to "fix it right, the first time". You can also schedule Service Appointments online at www.liccardi.com, they also offer convenient Saturday Service hours. The Liccardi Auto Group is still family owned and operated by Clemente Liccardi's sons; Greg, Jeff and Kevin Liccardi. They all work in the Showrooms everyday and are involved in all aspects of the operations. That allows them to be in touch with their customers and their demands for selection, price and service. Putting their customers' needs first has been the key to their success for over 70 years. The Liccardi Family looks forward to adding you to their family of happy customers.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 9:00 PM
Tuesday 9:00 AM - 9:00 PM
Wednesday 9:00 AM - 9:00 PM
Thursday 9:00 AM - 9:00 PM
Friday 9:00 AM - 9:00 PM
Saturday 9:00 AM - 8:00 PM
Sunday Closed
Service
Monday 7:30 AM - 5:00 PM
Tuesday 7:30 AM - 5:00 PM
Wednesday 7:30 AM - 5:00 PM
Thursday 7:30 AM - 5:00 PM
Friday 7:30 AM - 5:00 PM
Saturday 8:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 8:00 AM - 5:00 PM
Tuesday 8:00 AM - 5:00 PM
Wednesday 8:00 AM - 5:00 PM
Thursday 8:00 AM - 5:00 PM
Friday 8:00 AM - 5:00 PM
Saturday 8:00 AM - 3:00 PM
Sunday Closed
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Showing 402 reviews
June 19, 2021
I made an appointment to purchase a car at this dealership worked numbers with the sales person and was assured the car was on the lot. I drove two hours each way. The car was never there. Liars li dealership worked numbers with the sales person and was assured the car was on the lot. I drove two hours each way. The car was never there. Liars liars liars. Wasted my time, took a day off of work. More
by williamfakhoury
Employees Worked With
June 03, 2021
Wow what happened to the service department ?Waited 40 Wow what happened to the service department ? Waited 40 minutes to get my car checked in Service consultant was great and apologetic and service wa Wow what happened to the service department ? Waited 40 minutes to get my car checked in Service consultant was great and apologetic and service was good just there check in and front desk was in need of help More
by johntmiller755
Employees Worked With
April 22, 2021
I was trying to buy a used vehicle listed on their website. For about a week that I try to reach the dealer and every time I was told the manager will call me back. Until today still no one had try to website. For about a week that I try to reach the dealer and every time I was told the manager will call me back. Until today still no one had try to reach back to me. I also told the dealer ship that I will pay cash for the vehicle, and they will add $1599 on top of the asking price for "Non financing fee". Stay away from this dealership. More
by Ryan
Employees Worked With
April 13, 2021
I went to a few dealerships looking to trade in my dodge challanger.looking for a ford explorer.at Liccardi was greeted by Angel Esparra.Got a very good offer for my challanger,but they didnt have a suv i w challanger.looking for a ford explorer.at Liccardi was greeted by Angel Esparra.Got a very good offer for my challanger,but they didnt have a suv i was interested in.Angel went out and found what i was looking for.2 days later was in my new vehicle.would highly reccomend Angel Esparra at Liccardi motors if you are looking for a friendly,competent sales person.would definately see him again when looking for my next vehicle More
by Jksenicz
Employees Worked With
AngelEsparra
April 06, 2021
I was very pleased with my experience. I would highly recommend this dealership to others. My salesman Nathan Amazan was espically pleasant to deal with. recommend this dealership to others. My salesman Nathan Amazan was espically pleasant to deal with. More
by Jrgr911
March 27, 2021
wonderful experience from start to finish. Rebecca, Charlie, Sammy all helped the day I picked the car up. Jesse (salesman) is one of the best! Most everything was done over the phone, very easy and Charlie, Sammy all helped the day I picked the car up. Jesse (salesman) is one of the best! Most everything was done over the phone, very easy and politely and I went in next day to finalize paperwork in less than 30min and I was out the door. This was my experience but I suspect they treat all customers with this level of respect. More
by Respect12
Employees Worked With
March 24, 2021
Nate was a pleasure to work with. He was knowledgable and friendly, including some good comparisons of Lincolns to the models of direct competitors. I’d recommend him to family and friends. friendly, including some good comparisons of Lincolns to the models of direct competitors. I’d recommend him to family and friends. More
by DMAM
Employees Worked With
Nate
March 23, 2021
Worked with Nate on the sale of a used pickup truck. The whole process was straightforward and easy. I would definitely recommend both Nate and liccardi Ford. whole process was straightforward and easy. I would definitely recommend both Nate and liccardi Ford. More
by Rd3280
Employees Worked With
Nate
February 20, 2021
BEST IN THE BUSINESS! We purchased a used vehicle from Liccardi Ford Lincoln and everyone was extremely professional and helpful. Excellent customer service and they make your purchase a smooth experience Liccardi Ford Lincoln and everyone was extremely professional and helpful. Excellent customer service and they make your purchase a smooth experience. Definitely recommend it to anyone nearby! More
by Diazlj
Employees Worked With
ROB VENTURA,EARLE JAMES
