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Lake Ford
Milwaukee, WI
3,993 Reviews
Lake Ford has a professionally managed Service and Parts Departments open extended hours to accommodate our customers' busy schedules; and, as always, Lake Ford offers competitive pricing for your automotive maintenance needs.
Lake Ford's Service Center offers a full line of services including:
-Express Oil Change Center
-Rental Vehicles Available
-After Hours Vehicle Drop Off
-After Hours Key Drop Off
-Complimentary Car Wash After Each Service Visit
-Complimentary 21 Point Inspection After Each Service Visit
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 7:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday Closed
Sunday Closed
Parts
Monday 8:30 AM - 5:00 PM
Tuesday 8:30 AM - 5:00 PM
Wednesday 8:30 AM - 5:00 PM
Thursday 8:30 AM - 5:00 PM
Friday 8:30 AM - 5:00 PM
Saturday Closed
Sunday Closed
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Showing 3,993 reviews
October 26, 2013
Tony and Kelly were a pleasure to work with! We appreciated not having to 'haggle for a deal' as we believe a fair price was offered up front for our Ford Edge, we would recommend Tony and Braeger appreciated not having to 'haggle for a deal' as we believe a fair price was offered up front for our Ford Edge, we would recommend Tony and Braeger Ford to anyone!!! More
by lydian
Employees Worked With
Kelly Kaminski, Dan McKnight
October 23, 2013
I needed to find a new (but used) car quickly after my car was totaled in an accident. I started looking at the Toyota Corolla, but was not impressed with the chipping paint I found on all the used vehi car was totaled in an accident. I started looking at the Toyota Corolla, but was not impressed with the chipping paint I found on all the used vehicles I test drove (a common Toyota complaint). The other dealer's sales staff were, at best, unhelpful and indifferent. The prices did not reflect the poor condition of the Toyotas I tested. I spent HOURS on-line researching late-model, low-mileage used cars...and kept coming back to Braeger Ford for their selection and prices. I met Rik when I finally went to the dealership...and I am glad I did. He was friendly, never pushy, and very educated about the cars he showed me. I found an ideal car for me, and with the cooperation of Rik and Dan (the manager), we came to a very fair deal. I'm very happy with the car (a 2012 Focus), and the price. I dreaded the car-buying process....but can honestly say Rik made it painless! I would highly recommend going to Braeger Ford, and working with Rik. More
by joancorri
Employees Worked With
Rik Emerick
October 14, 2013
After several visits to different dealerships and many test drives, my wife and I bought a used car from Ric and Chris. They were both very friendly and easy to work with. The pricing on the car started o test drives, my wife and I bought a used car from Ric and Chris. They were both very friendly and easy to work with. The pricing on the car started out low, so there wasn't really much negotiating required to get a good deal. More
by Habersetzer
Employees Worked With
Rik Emerick
October 05, 2013
Chris Bernard did an awesome job finding the car that I was looking for when I couldn't find it on their lot. Chris tracked the car down and gave exceptional customer service by following up with me every was looking for when I couldn't find it on their lot. Chris tracked the car down and gave exceptional customer service by following up with me every step of the way including working with me to purchase the car on my budget. Rick Emerick also gave exceptional customer service working alongside Chris. Rick was able to answer all my questions and made the purchasing process easy and seamless. Chris Bernard and Rick Emerick were a great team to work with and always made me feel like I was their number one customer. I will definitely recommended Braeger Ford, Chris Bernard and Rick Emerick to family and friends. More
by panther8206
Employees Worked With
Rik Emerick
September 25, 2013
Rik really worked with us through the process of buying a used vehicle at Braeger. I would definitely recommend working with him if you are looking for a vehicle. used vehicle at Braeger. I would definitely recommend working with him if you are looking for a vehicle. More
by cboll197
Employees Worked With
Rik Emerick
September 24, 2013
I found the car I was interested in on CAR GURUS.....within minutes Chad responded to me and the next day I found my MAZDA 6.....I shopped at 3 different Dealers.....but ended up back at Braeg GURUS.....within minutes Chad responded to me and the next day I found my MAZDA 6.....I shopped at 3 different Dealers.....but ended up back at Braeger.....great price and service!! More
by westphalp
Employees Worked With
Chad Sandman
September 05, 2013
I went to test drive a 2013 Ford Taurus and worked with Nick Sigel. Nick really made me comfortable at the dealership and was not pushy and allowed me to get a feel for the car myself. Nick was very know Nick Sigel. Nick really made me comfortable at the dealership and was not pushy and allowed me to get a feel for the car myself. Nick was very knowledgeable with the vehicle and he showed me how every feature in the vehicle worked. Nick was very easy to work with and I will recommend him to any family/friends that are looking to purchase a vehicle. I also worked with the sales manager, Dan McKnight, who was also very easy to work with and helped along the way. Both Nick and Dan took a lot of time helping me look at numbers and were never too aggressive. Three hours later, I decided to purchase the vehicle and I am very pleased with my choice. Nick even called me two days after I picked up my vehicle, just to see how things were going. And Nick if you're reading this, things are great! I will still be calling you back. Everyone should feel very comfortable going to this location and working with Nick and Dan. They made the experience easy, fun, and stress-free. More
by 13Taurus
Employees Worked With
Dan McKnight, Nick Sigel
August 10, 2013
Tony was very pleasant to deal with, he was very patient and not pushy. We had some issues with the car shortly after purchase and we ended up getting everything straightened right out. Thanks guys. and not pushy. We had some issues with the car shortly after purchase and we ended up getting everything straightened right out. Thanks guys. More
by djohnson0806
August 02, 2013
James is a very nice person to talk to and deal with. He was at the door when we arrived for our appointment and made our stay as pleasant as possible. James has called to see if we are having any problems was at the door when we arrived for our appointment and made our stay as pleasant as possible. James has called to see if we are having any problems with our new vehicle and continues to keep in touch through the first few weeks of ownership. More
by winger95
August 01, 2013
I had recently purchased a Mazda at Braeger Ford. My car buying experience went well although I had a few issues with getting a spare key for the vehicle. The issue was quickly resolved when Nick B. the sa buying experience went well although I had a few issues with getting a spare key for the vehicle. The issue was quickly resolved when Nick B. the sales manager contacted me and apologized for the inconvenience. I am very happy that Nick B. and Rik E. took the time to help get me spare key free of charge. Its good to know they cared and acknowledged the issue and I would recommend anyone to stop here if looking for a new vehicle. Nick B. and Rik E. were extremely helpful and I appreciated the service before and after my purchase. More
by maz3
Employees Worked With
Santiago Anaya, Rik Emerick
