Lake Ford
Milwaukee, WI
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 7:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday Closed
Sunday Closed
Parts
Monday 8:30 AM - 5:00 PM
Tuesday 8:30 AM - 5:00 PM
Wednesday 8:30 AM - 5:00 PM
Thursday 8:30 AM - 5:00 PM
Friday 8:30 AM - 5:00 PM
Saturday Closed
Sunday Closed
Filter Reviews by Keyword
By Type
Showing 3,993 reviews
So much better than Kenosha Just got car serviced. Friendly service and as fast as they told me - in and out in about 30 minutes (will leave as soon as I finish this review). Just got car serviced. Friendly service and as fast as they told me - in and out in about 30 minutes (will leave as soon as I finish this review). I own three Fords and unfortunately live 40 minutes away or would think about making Braeger my normal dealer - so much better than our local Ford dealer in Kenosha with long waits for service and poor customer service. Job well done Braeger. As with all manufacturing dealers, prices are a little higher than going to a service center - but my first experience with the service center here was very positive. More
Two-Year Servicing I was greeted promptly; the work was done within two hours; I was giver help at the parts department; It was a positive experience, and I look forward I was greeted promptly; the work was done within two hours; I was giver help at the parts department; It was a positive experience, and I look forward to doing future business with Braeger Ford's service department. More
First service appointment This was my first maintenance appointment with this vehicle and my first solo trip to the dealership for service. In the past my husband had always t This was my first maintenance appointment with this vehicle and my first solo trip to the dealership for service. In the past my husband had always taken care of this for my car, so I'm a bit distrusting when it comes to this sort of thing. However, since everything is under warranty there was nothing to worry about. Everything I experienced was friendly and relatively quick. I spent a little over an hour waiting for my car to be completed...so not too bad. More
10 stars on a 5 star scale!!!!! This was truly the easiest purchase of an automobile I have ever experienced. This experience all started because Boucher Ford was unable to help me g This was truly the easiest purchase of an automobile I have ever experienced. This experience all started because Boucher Ford was unable to help me get into a car and we were unwilling to take their final decision then sought out another dealership that had the car we were interested in. We contacted Braeger Ford after searching numerous dealers websites looking for the color/style and options we wanted. Our phone call got us connected with our sales person Mike who was eager to answer all the questions we had about the car. Mike took the time to pull up the website and find the car we were interested in and answered every question and when he wasn't sure he offered to call us back so he could go out to the car and personally verify what options and features were in the car. After he gave us the information we stated that we would call him back as we were still waiting on an answer from Boucher Ford. After Boucher was unable to help us we were ready to give up and call things off. Well the next day Mike took the time to follow up with us (on his day off) to see if we were still interested. We told Mike what had happened at Boucher and he said let me see what I can do. We did the credit app. online and within hours things were moving forward, with Mike and his finance team at Braeger working extremely hard making numerous calls to us working to get things finalized. Less than 8 hours later they called us to say everything is ready to go. They then emailed us the contract for review and it couldn't of been more surprising/satisfying they got us the car we wanted along with our ideal payment and a great interest rate. It seemed too good to be true as less than 24 hours prior Boucher Ford stated there was nothing they could do to get us into our car... but the next words from Mikes' mouth were; when would you like to pickup your new car. A day and a half later we were at the dealership making sure the car was everything they promised and took it for a quick drive, moments after that we were sitting in the finance office signing papers. After a total time of 2 1/2 hours we were driving off in our 2014 Sunset Fusion. After reading my experience I want to express my gratitude for the service our sales person Mike provided. Everything he did was on his day off!!! He never pressured and worked extremely hard at every step of this interaction to make sure we were getting everything we wanted while getting us the best deal possible. Braegers finance team totally hit the ground running and never stopped until the deal was closed. Everyone we interacted with was topnotch and enthusiastic about helping us. After this experience I would recommend Braeger 10 out of 10 times and would personally recommend working with Mike to anyone as he has our business for as long as he wants it! Thank you Mike and Braeger Ford for not only getting us into the car we desired but, for making it so stress free and pleasant. We look forward to seeing you guys for our free car washes for life and our future purchases!!!! More
My first HYBRID (TITANIUM Version) Hello, my name is Mike and I have recently been driving the most ballin HYBRID with features that make the vehicle like a mobile home. I would like to Hello, my name is Mike and I have recently been driving the most ballin HYBRID with features that make the vehicle like a mobile home. I would like to thank Dan for his time, patience, and understanding nature since this was a big decision for me. I had never really approached a new car look, especially a hybrid model. I was hesitant at first to take on that much of a vehicle. However, once I met with Dan and we discussed some basic options, I felt confident and I was quickly open to a more detailed discussion about available options and models. Once I had made my decision, I felt that Dan was there to reinforce my needs and have me drive home with a stylish and efficient model. Through this sales experience I have come to respect the hybrid model and look forward to the savings it will bring. From start to finish I have never felt that this was a vehicle that I could not afford and Dan worked with me to help make my dreams become a reality. Congrats to both Dan and me for making both our lives easier and this a great experience worth the sacrifice!!!! More
Check engine light repair Peter Lewis has been very helpful. He taken the time to discuss what the problem is, how it's being fixed, or if they need more time. He helps make Peter Lewis has been very helpful. He taken the time to discuss what the problem is, how it's being fixed, or if they need more time. He helps make arrangements for alternate transportation if necessary.He's kept me informed through the whole repair process. I've not had this kind of service with the person I've dealt with previously. More
Shopping for a used car. Met Nick Sigel while looking for an Escape at Braeger. We found one we wanted, and made a deal that everyone was happy with. I love my new car, and a Met Nick Sigel while looking for an Escape at Braeger. We found one we wanted, and made a deal that everyone was happy with. I love my new car, and am looking forward to a long relationship with Braeger. Will definitely recommend Nick and Braeger to friends. More
An experience I didn't think was possible! I had the best experience purchasing my first new car with Rik. He made everything as seamless and easy as possible. I looked around at other dealersh I had the best experience purchasing my first new car with Rik. He made everything as seamless and easy as possible. I looked around at other dealerships prior to coming to Braeger and left a tad annoyed with the sales culture and I felt that with purchasing a new car it should be fun and exciting. Rik did all of that and more. Rik answered all of my questions before I had to ask, and showed me how to use all of the fun features that the new escapes come with. I highly encourage anyone to go to Braeger if they are looking for friendly, honest, and educated staff. I will hands down be coming back to Braeger( Rik) for my next vehicle. More
wonderful Great experience. Pleasant to work with and right to the point, did NOT waste my time. They worked for ME! Very responsive with questions even AFTER I Great experience. Pleasant to work with and right to the point, did NOT waste my time. They worked for ME! Very responsive with questions even AFTER I picked up the car. More
Vehicle service Brought my 2005 Ford F150 FX4 in for front end suspension service. I always have Jessie as my service rep. Jessie is easy to talk to and she explains Brought my 2005 Ford F150 FX4 in for front end suspension service. I always have Jessie as my service rep. Jessie is easy to talk to and she explains the service needed. More