
Lake Ford
Milwaukee, WI
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 7:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday Closed
Sunday Closed
Parts
Monday 8:30 AM - 5:00 PM
Tuesday 8:30 AM - 5:00 PM
Wednesday 8:30 AM - 5:00 PM
Thursday 8:30 AM - 5:00 PM
Friday 8:30 AM - 5:00 PM
Saturday Closed
Sunday Closed
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Fantastic experience. We looked online for a vehicle and found Braeger Ford had what we were looking for. Since we purchased a vehicle a couple years back from them, we wa We looked online for a vehicle and found Braeger Ford had what we were looking for. Since we purchased a vehicle a couple years back from them, we wanted to repeat the experience. Our sales consultant was Nick Sigel. Nick not only showed us the vehicle, but was extremely personable. He took us out on a test drive and showed us all the bells and whistles the vehicle had to offer. Nick was so knowledgeable about the 2013 Ford Explorer that you would have thought he owned one. (He doesn't, we asked.) He wasn't pushy, but instead just let us know that he would be around to answer any questions we had that day or any time thereafter. Instead of going home to make our decision, we asked for and he gave my husband and I time in his workstation to make a decision about the vehicle. We talked at length and Nick didn't hover or make us feel pressured in the least. When we called him over to purchase the vehicle, he worked with us to get the information handled for our trade-in and gave us more details about the vehicle and all the points that are checked when one purchases a Ford Certified Pre-Owned vehicle. We went in on Monday evening to finalize all the details and pick up our new 2013 Ford Explorer! Nick handed me a key and took us out to the vehicle to go over all the features again, even pairing my cell phone to the truck. We went back inside and were directed to the financing department. For financing, we worked with Corey Herrington, who was friendly, very informative, and walked us through each step of the financing. Financing done, we went back to talk to Nick, who nicely gave us the other key, told us he would be in touch and wished us well. In a few years when it is time to trade in our 2011 Fusion, I believe we will be looking to Braeger Ford again and asking for Nick Sigel to help us out. More
Great experience with my 2014 Ford F150 Working with John Studt was a pleasant experience! We selected the vehicle we wanted over a weekend and then first thing on Monday contacted Braeger. Working with John Studt was a pleasant experience! We selected the vehicle we wanted over a weekend and then first thing on Monday contacted Braeger. I happen to get John as the sales person and he worked with me until pickup. More
Great experience purchasing used 2015 Focus. We had a great experience purchasing our used 2015 Focus at Braeger. Rik worked diligently with us in making sure all of our questions were answered We had a great experience purchasing our used 2015 Focus at Braeger. Rik worked diligently with us in making sure all of our questions were answered and having the vehicle serviced & certified and ready to go for delivery. We had to wait on an insurance claim to purchase the vehicle and Rik worked with us patiently through this process. All of the staff was friendly and courteous. We will return to Braeger for our next car purchase. More
Love my new used car My 2001 Toyota Highlander had seen better days and I was looking to replace it with a new one, however after test driving a new used 2013 Ford Edge th My 2001 Toyota Highlander had seen better days and I was looking to replace it with a new one, however after test driving a new used 2013 Ford Edge the ride and the interior space was comparable to my old Toyota. Rik was attentive and helpful in the purchasing transaction, but what really stood out was the fact that after I had driven my new Ford for less than a month a strange sound was coming from my brakes every time I would come to a hard stop. No worries though, we took the vehicle back to Ford and they checked out the Brakes. Rik was instrumental in having the bad brakes replaced with new brakes-no charge. We appreciated the quick response on the dealerships part and the length to which they went to make a customer happy. Thanks again for being so customer service orientated. We will come back to you for our next vehicle when ready. More
Best Ford dealership The service and level of attention is second to none at Braeger Ford. Ryan and Dan go the extra mile to make sure everything is right and your get the The service and level of attention is second to none at Braeger Ford. Ryan and Dan go the extra mile to make sure everything is right and your get the best deal for the money. More
great experience He had fruit snacks and juice boxes for the kids. Also is very knowledgeable and never tried to sell me a car that was not the right fit. He had fruit snacks and juice boxes for the kids. Also is very knowledgeable and never tried to sell me a car that was not the right fit. More
New 2016 Ford F-150 Purchase After having several mechanical issues with my 2012 F150, I decided to trade it in before my warranty was up. I was contacted that same day by Dale Hi After having several mechanical issues with my 2012 F150, I decided to trade it in before my warranty was up. I was contacted that same day by Dale Hirt. I explained to Dale what my situation was and what I was looking for in a new truck. Dale found exactly what I was looking for that same day and contacted me. I appreciate the fact that he was quick to respond and didn't try to up sell me on the new 2016 with features/options/packages that I didn't want. He was also very easy to contact and responded immediately to phone calls, texts and emails. I will be recommending Dale to friends who are looking to purchase from Braeger this spring and when I am ready to purchase another F150, Dale will be the first one I call. More
Chad Sandman My experience with Chad Sandman has always been very good, he is quick and efficient and this time the problem was taken care of without an appointme My experience with Chad Sandman has always been very good, he is quick and efficient and this time the problem was taken care of without an appointment......it was for "service engine soon". More
Stressless & Knowledgable Rudy Johnson was a comfortable to work with. Off the bat he asked us what our needs were for the vehicle and he was very patient and spent the time t Rudy Johnson was a comfortable to work with. Off the bat he asked us what our needs were for the vehicle and he was very patient and spent the time to help us make our decision. He answered questions thoroughly and he know all the bells and whistles of the vehicle we decided on. We would highly recommend Rudy! More
Very Helpful Dale was very helpful and patient answering all my questions. He was very quick to respond and laid out my options in a way that was very easy to und Dale was very helpful and patient answering all my questions. He was very quick to respond and laid out my options in a way that was very easy to understand. More