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Gordie Boucher Lincoln of West Allis

West Allis, WI

4.7
2,051 Reviews
We ride with you every mile, before, during and after the sale. It is more than our motto at Boucher, it's our mission. Our professional Sales Consultants, Sales Managers, and Business Managers have three primary responsibilities to you, our guest: To listen and find the best vehicle for you, ensure that it fits your budget, and do it in a timely and professional manner. Our ultra-competitive, market-based pricing philosophy and 25 strong lending institutions help get you the best terms. After the sale, we are there to assist you with any vehicle feature or functionality questions. Our award-winning factory certified technicians, knowledgeable service advisors, and efficient collision repair teams are trained to protect your investment every mile, for the life of your vehicle. It's been the Boucher Way for over 39 years!
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3161 S 108th St

West Allis, WI

53227

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Showing 2,051 reviews

September 16, 2026

Being that I was an out-of-state purchaser, I relied very heavily on my Gordie Boucher sales person, Brian Schwanke. From my first inquiry about the vehicle I wanted, he far exceeded my expectations. He took More

by Scott Myers
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Brian Schwanke
5.0
This rating includes all reviews, with more weight given to recent reviews.
John Katrichis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 16, 2026 -

Gordie Boucher Lincoln of West Allis responded

Knowing that Brian’s detailed video walk-through and straightforward feedback made your out-of-state purchase feel effortless is very rewarding. We’re glad our team could welcome you warmly in West Allis and make the signing of your used Toyota RAV4 smooth. It means a great deal that you’ll consider us again for future purchases. Joe England General Sales Manager 414-327-6000

September 16, 2026

I was in a bind in need of service for my car but couldn't find anyone that had "time" to help with my vehicle. I have a history with Gordie Boucher so I called Bouche auto dept and asked if they cou More

by snook.nash
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
AJ Kallas
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 16, 2026 -

Gordie Boucher Lincoln of West Allis responded

Knowing that our quick assistance in your emergency situation met your expectations is rewarding. It means a lot that you’ll trust our service department with your Lincoln Nautilus and look to us first for your next Lincoln purchase. Joe England General Sales Manager 414-327-6000

September 16, 2026

All was perfect from Valet service pickup, communication from AJ and delivery of my vehicle back to my home. More

by Mlibesch
Recommend Dealer
Yes
Employees Worked With
AJ
Sep 16, 2026 -

Gordie Boucher Lincoln of West Allis responded

We’re glad our service process for your Lincoln Nautilus felt seamless from pickup to delivery. Knowing that our valet pickup, clear communication, and home delivery met your expectations means a lot to our service department. Joe England General Sales Manager 414-327-6000

September 16, 2026

Jeff was very nice to work with and tried to get my vehicle repaired in a reasonable time period. More

by GAIL_FORD
Recommend Dealer
Yes
Employees Worked With
William Jeffery
Sep 16, 2026 -

Gordie Boucher Lincoln of West Allis responded

Hearing that our team was friendly and provided a prompt turnaround on your Lincoln Nautilus means a lot to us. We’re glad we could complete the repairs in a timeframe that worked for you. Joe England General Sales Manager 414-327-6000

September 12, 2026

Okay Okay They did all they said. On time and complete. The delivery driver was very nice. More

by Jerome
Recommend Dealer
Yes
Sep 13, 2026 -

Gordie Boucher Lincoln of West Allis responded

Knowing that the service on your Lincoln Aviator was completed promptly and thoroughly means a lot to our team. Your comments about our delivery driver’s courtesy are appreciated. Joe England General Sales Manager 414-327-6000

September 07, 2026

As far as service my experience was super, however I'm still xxxxxx about being charged 3% on my bill for using my credit card. If I had been informed beforehand I surely would have brought my checkbook w More

by sgfinke
Recommend Dealer
Yes
Employees Worked With
AJ
Sep 23, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for choosing Gordie Boucher Lincoln of West Allis. Your feedback and rating mean a lot to us. We're glad we were able to help, and we hope to see you again! Joe England General Sales Manager 414-327-6000

September 06, 2026

Courteous and went out of the way to provide timely service. Provided transportation after service More

by drcherylpeterson
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
AJ Kallas
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 06, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your praise for our team’s courtesy and timely service on your Lincoln Corsair reflects what we strive to deliver. Knowing that the transportation we provided after service met your needs is rewarding. Joe England General Sales Manager 414-327-6000

September 05, 2026

This is my third vehicle with Greg Miller. Always very pleased with experience working with Greg takes great care customers. More

by JJBLOUGH
Recommend Dealer
Yes
Employees Worked With
Greg Miller
Sep 05, 2026 -

JJBLOUGH responded

This is my third vehicle with Boucher Lincoln and Greg Miller. Always very pleased with experience working with Greg he takes great care of his customers.

Sep 23, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for your very kind review. We strive to make sure that all of our customers leave happy, and it's great to hear about your excellent experience here at Gordie Boucher Lincoln of West Allis. Joe England General Sales Manager 414-327-6000

September 05, 2026

It was a very easy and seamless experience first with the drop off of the loaner and messaging with Roberto through the end of our service. Also the mobile at home service was also very good and easy. Loved More

by William
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 05, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your Lincoln Corsair received seamless care, from the loaner drop-off to the at-home mobile service. We’re glad that messaging with Roberto felt effortless from start to finish. Knowing these options made your service experience easy means a lot to our service team. Joe England General Sales Manager 414-327-6000

September 05, 2026

Gus was great to work with. Easy, pressure free, upscale service beginning to end. Best dealer experience my husband and I have ever had. More

by TIFFANYPAULY
Recommend Dealer
Yes
Employees Worked With
Dennis Gonzalez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dennis Gonzalez
Sep 05, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your mention of stress-free, premium service from start to finish reflects how our sales team approaches every purchase. Knowing this was the best dealership experience you and your husband have had means a lot to our team. Enjoy your new Lincoln Nautilus, and we stand ready to assist you anytime. Joe England General Sales Manager 414-327-6000

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