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Gordie Boucher Lincoln of West Allis

West Allis, WI

4.7
2,051 Reviews
We ride with you every mile, before, during and after the sale. It is more than our motto at Boucher, it's our mission. Our professional Sales Consultants, Sales Managers, and Business Managers have three primary responsibilities to you, our guest: To listen and find the best vehicle for you, ensure that it fits your budget, and do it in a timely and professional manner. Our ultra-competitive, market-based pricing philosophy and 25 strong lending institutions help get you the best terms. After the sale, we are there to assist you with any vehicle feature or functionality questions. Our award-winning factory certified technicians, knowledgeable service advisors, and efficient collision repair teams are trained to protect your investment every mile, for the life of your vehicle. It's been the Boucher Way for over 39 years!
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3161 S 108th St

West Allis, WI

53227

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Showing 2,051 reviews

September 18, 2026

Awesome Awesome very helpful thank you! !!!! Awesome very helpful very knowledgeable thank you very much!!!!! More

by RUBY.HAWTHORNE
Recommend Dealer
Yes
Employees Worked With
Dennis Gonzalez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dennis Gonzalez
Sep 18, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for your five-star review. We’re glad our team could assist you and share their expertise during your Lincoln Navigator purchase. Joe England General Sales Manager 414-327-6000

September 18, 2026

It took almost three hours and car never got cleaned because they were so backed up More

by JLHGLASS
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
4.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
Sep 23, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you! We appreciate your business and look forward to helping you with any questions or future needs. Thank you for choosing Gordie Boucher Lincoln of West Allis. Joe England General Sales Manager 414-327-6000

September 18, 2026

Having a car accident was very stressful. Having my car repaired at Gordie Boucher Lincoln of West Allis was a great experience from start to finish. My car looks brand new and Justin Walin w More

by Bob
Recommend Dealer
Yes
Employees Worked With
Justin Walin
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Justin Walin
Sep 18, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your Nissan Versa looks like new back on the road. Hearing that Justin’s clear updates and guidance through each step helped ease the repair process means a lot to our service department. We’re glad your experience from start to finish turned a stressful situation into such a positive one. Joe England General Sales Manager 414-327-6000

September 18, 2026

Having a car accident was very stressful. Having my car repaired at Gordie Boucher Lincoln of West Allis was a great experience from start to finish. My car looks brand new and Justin Walin w More

by Bob
Recommend Dealer
Yes
Employees Worked With
Justin Walin
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Justin Walin
Sep 18, 2026 -

Gordie Boucher Lincoln of West Allis responded

Our service team enjoyed guiding you through the repair process on your Nissan Versa. It’s rewarding to know your Nissan Versa looks brand new. Hearing that Justin kept you informed every step and made the process easy means a lot to us. Joe England General Sales Manager 414-327-6000

September 18, 2026

The communication was superb at every step of the process. The loaner agreement process was very customer-friendly and the pick up and delivery made the repair less burdensome for me. Finally, the vi More

by DANIELGNIENHUIS
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
AJ Kallas
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roy Reger
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 18, 2026 -

Gordie Boucher Lincoln of West Allis responded

We’re glad the communication, customer-friendly loaner agreement, and video presentation made servicing your Lincoln Aviator convenient and clear. Knowing these features helped ease the repair process for you means a lot to our service team. Thank you for the five-star rating. Joe England General Sales Manager 414-327-6000

September 18, 2026

This was an excellent new car buying experience. Adam, our salesman was very professional and met all of our needs. More

by jpowell1515
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Adam Schwarzmeier
5.0
This rating includes all reviews, with more weight given to recent reviews.
John Katrichis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 18, 2026 -

Gordie Boucher Lincoln of West Allis responded

Hearing that Adam was professional and met all your needs means a lot to our team. Thank you for choosing our dealership for your new Lincoln Navigator purchase. Joe England General Sales Manager 414-327-6000

September 17, 2026

Very professional, helpful but low pressure buying experience and I would highly recommend this dealership and the sales personnel we worked with. More

by PAR3HOLEIN1
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
John Katrichis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Brian Schwanke, another gentleman also helped us but I don't remember his name
Sep 18, 2026 -

Gordie Boucher Lincoln of West Allis responded

Hearing that your service visit on your Lincoln Nautilus felt professional, helpful, and low-pressure means a great deal to our service team. Knowing that you’d recommend our dealership and our sales personnel is truly appreciated. Joe England General Sales Manager 414-327-6000

September 17, 2026

Technician advised visit status and arrived as scheduled. He was friendly and knew what was needed to resolve the recall. I was very pleased not having to drive to the dealership. More

by Hsjacoby
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 17, 2026 -

Gordie Boucher Lincoln of West Allis responded

Convenience and clear communication are at the heart of our service department’s approach. We’re pleased we could send our technician to you, keep you informed throughout the recall on your Lincoln Nautilus, and resolve it without a trip to our store. Joe England General Sales Manager 414-327-6000

September 16, 2026

Roberto is knowledgeable on Lincoln vehicles, he is corteous, attentive and efficient! Follows up promptly and ensures my complete satisfaction More

by TPICON
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
Sep 16, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your remarks about Roberto’s prompt follow-up and efficiency during the service on your Lincoln Navigator reflect how our service department prioritizes thorough care. Hearing that his expertise and attentiveness ensured your complete satisfaction means a lot to us. Joe England General Sales Manager 414-327-6000

September 16, 2026

Bill greeted me on my arrival, gathered the info he needed and an hour later he found me in the waiting Area with my keys. We reviewed the mechanics report and i found my truck washed and ready for me More

by Davidkozlowski34
Recommend Dealer
Yes
Employees Worked With
Bill
Sep 16, 2026 -

Gordie Boucher Lincoln of West Allis responded

Our service department enjoyed getting you in promptly and returning your Ford washed and with a clear inspection report. Knowing the process met your expectations and that reviewing the report went smoothly means a lot to us. Joe England General Sales Manager 414-327-6000